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Success Runs in Our Race电子书

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作       者:Fraser, George C.

出  版  社:HarperCollins e-books

出版时间:2009-05-01

字       数:444.9万

所属分类: 进口书 > 外文原版书 > 经管/金融

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A completely updated and revised edition of a bestselling book that has helped tens of thousands of people learn how to network effectively, Success Runs in Our Race is more important than ever in this fluctuating economy. With scores of anecdotes taken from interviews with successful African Americans -- from Keith Clinkscales, founder and former CEO of Vanguarde Media, to Oprah Winfrey -- Fraser shows how to network for information, for influence, and for resources. Readers will learn, among other things, how to cultivate valuable listening skills, which conferences blacks are most likely to attend when looking to build their business network, and how to effectively circulate a rsume.More than a guide for personal achievement, this is an information-packed bible of networking that also seeks to inspire a social movement and a rebirth of the "Underground Railroad," in which successful African Americans share the lessons of self-determination and empowerment with those still struggling to scale the ladder of success.
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Dedication

Contents

Foreword by Les Brown

Acknowledgments

Introduction

Part One

1

A New Millennium: A New Underground Railroad

The Next Phase of the Civil Rights Movement

Working Toward Unity

The Networking Guru

Success Runs in Our Race

Portrait of Success: Keith Clinkscales

2

The Enemy Within

Seeking Acceptance Versus Equality

In Search of Our Family

Memorializing Black Excellence

The Renewed Urban Village

The Rites of Passage

Afrocentricity Versus Eurocentricity

A Spiritual Connection

Portrait of Success: Mellody Hobson

3

Used but Not Abused

Our Violent Image

Fixing the Image Problem

Cashing In on Our Intellectual Capital

Community Versus Individual Success

Excellence Redefined

Tapping Our Own Roots

The Seven Principles of Kwanzaa

A New Agenda

The Birth of the Urban Village

Portrait of Success: Oprah Winfrey

Part Two

4

Starting More Businesses in the Twenty-first Century

Overcoming the Business Start-up Barriers

Doing Well While Doing Good

Four Key Factors for Entrepreneurial Success

Reciprocity: Leveraging Our Purchasing Power

Ten Steps to Starting Down Your Entrepreneurial Path

Ten Reasons for Doing Business with Minorities

Portrait of Success: Teresa Hairston

5

Sharing the Wealth by Networking

The Success Network for You

Getting Together to Get Ahead

Networking for Access and Success

Building Mutually Beneficial Relationships

Network Nurturing

The Big Four of Networking

Portrait of Success: Willie Jolley

6

Defining Your Networking Goals

Setting Goals

Your Network Huggers and Shakers

Network Nemeses

Networking Tools

Starting Your Own Networking Event

Planning and Networking at Awards Ceremonies

Networking in Action

Portrait of Success: Marilyn French Hubbard

7

People Skills and Networking

What Is Your Agenda?

Overcoming Fears and Doubts

Remembering What’s-His-Name

The Etiquette of Introductions

Rules and Tools of Conversation

Portrait of Success: Willie Gary

8

Networking for a Job

Job Hunting for the New College Graduate

Keep the Network Plugged In

Networking for Customers or Clients

Networking for Career Success

Networking at Conventions and Conferences

Networking for Information

Networking for Board Appointments

Network Marketing

Networking Versus Neck-Working

Portrait of Success: Damon Dash

Part Three

9

Networking Versus Neck-Working

Networking Dos and Don’ts

Ten Tips for Whites Seeking to Network with Blacks

Portrait of Success: Cheryl Broussard

10

Networking for Economic Empowerment

One Hundred Multiplied by Millions

Creating Economic Inroads

Preaching Economic Redemption

Private Enterprise Does Public Good

In Conclusion: Networking for the Success of All

Portrait of Success: Bruce Gordon

Appendix A

Appendix B

Appendix C

Appendix D

Glossary

Suggested Reading

Your Comments, Please

Searchable Terms

About the Author

Praise

Other Books by George C. Fraser

Copyright

About the Publisher

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