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目录页
总序
前言
Unit 1 Essentials of a Business Letter 商务信函的基本要素
1.1 Layout of a Business Letter
1.2 Letter Styles
1.3 Addressing Envelopes
1.4 Faxes and E-Mails
Exercises
Unit 2 Starting Businessand Establishing Business Relation 开始业务与建立业务关系
2.1 Related Business Knowledge
2.2 Text
2.3 Useful Sentences
2.4 Writing Tutorial：Deciding the Type of Your Letter
Exercises
Unit 3 Enquiries and Quotations 询价与报价
3.1 Related Business Knowledge
3.2 Text
3.3 Useful Sentences
3.4 Writing Tutorial：Beginning of a Business Letter
Exercises
Unit 4 Offer，Counter-Offer，Acceptance and Refusal 发盘、还盘、接受或拒绝
4.1 Related Business Knowledge
4.2 Text
4.3 Useful Sentences
4.4 Writing Tutorial：Singling out the Key Purpose of Your Letter
Exercises
Unit 5 Credit and Status Enquires and Their Replies 资信查询及回复
5.1 Related Business Knowledge
5.2 Text
5.3 Useful Sentences
5.4 Writing Tutorial：Correct Paragraph
Exercises
Unit 6 Order，Acceptance and Refusal 订单、接受订单以及谢绝订单
6.1 Related Business Knowledge
6.2 Text
6.3 Useful Sentences
6.4 Writing Tutorial：Making A Businesslike Ending
Exercises
Unit 7 Conclusion of Business and the Fulfillment of a Contract 交易的达成和合同的履行
7.1 Related Business Knowledge
7.2 Text
7.3 Useful Sentences
7.4 Writing Tutorial：Prope rWording
Exercises
Unit 8 Lettersto Discuss Payment 洽谈支付方式信
8.1 Related Business Knowledge
8.2 Text
8.3 Useful Sentences
8.4 Writing Tutorial：Composing Appropriate Sentences
Exercises
Unit 9 Urging the Establishment and Amendment of L/C 敦促开立和修改信用证
9.1 Related Business Knowledge
9.2 Text
9.3 Useful Sentences
9.4 Writing Tutorial：Keeping Coherence
Exercises
Unit 10 Packing，Marking and Shipment 包装、运输标志以及装运
10.1 Related Business Knowledge
10.2 Text
10.3 Useful Sentences
10.4 Writing Tutorial：Using the Correct Punctuation
Exercises
Unit 11 Marine Insurance 海运保险
11.1 Related Business Knowledge
11.2 Text
11.3 Useful Sentences
11.4 Writing Tutorial：Revising and Checking for any Possible Mistakes
Exercises
Unit 12 Lettersto Discuss Agencies 洽谈代理业务信
12.1 Related Business Knowledge
12.2 Text
12.3 Useful Sentences
12.4 Writing Tutorial：Paying Attention to Some Easily Misused Words or Phrases
Exercises
Unit 13 Complaints，Disputes，Claims and Their Settlements 投诉、争议、索赔及解决
13.1 Related Business Knowledge
13.2 Text
13.3 Useful Sentences
13.4 Writing Tutorial：Avoiding Dangling Modifiers
Exercises
Unit 14 Application Letters 求职信
14.1 Related Business Knowledge
14.2 Text
14.3 Useful Sentences
14.4 Writing Tutorial：Paying Attention to the Sentence Structure
Exercisese
Appendix Ⅰ 美国州名标准缩写
Appendix Ⅱ 加拿大省名标准缩写
Appendix Ⅲ 常用地址和商务机构缩略语
Appendix Ⅳ 世界主要机场、港口名称英中对照表
Appendix V 练习题参考答案
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