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THE SOCIAL WEB: HOW TO BUILD SUCCESSFUL PERSONAL AND BUSINESS WEB SITES BY RICHARD SELTZER
Preface: From "Flypaper" to Social Web
Introduction: Let People Find You: Putting "Flypaper" to Work
Chapter 1: Basic Building Blocks of the Social Web
Chapter 2: How to Design Web Pages Without Learning HTML
Chapter 3: The Content Question
Chapter 4: Who Owns What?
Chapter 5: How to Build a Personal Web Site: The Broader Implications of Search Engines
Chapter 6: Publicize Your Web Site Over the Internet
Translation
Directory listings
Newsgroups
Email distribution lists
On-line Forums
Places to Discuss Internet Marketing Issues
Asian Internet Marketing (AIM) http://www.aim.apic.net/
On-line magazines and newsletters that focus on the Internet
Editors of on-line editions of traditional publications
Mutual pointers
Netiquette
Chapter 7: Making Your Site Global: Free Translation at AltaVista
AltaVista translation from a user perspective
Limitations
What can you do with this?
Making Your Web site Available in Multiple Languages
Keep it simple
How to translate into French, German, Spanish, Portuguese, Italian, Chinese, Japanese, or Korean
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