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Title Page
Copyright
Dedication
Contents
Introduction: Or why I want my grandmother’s tights
List of Exercises
Part I: Broken Behaviour
1. Mindful Curation: Or how to resist a world that’s trying to make us broke and lonely
2. Planned Obsolescence: Or why they don’t make ’em like they used to
3. Psychological Obsolescence: Or why no one wants their parents’ old settee
4. Advertising: Or how many people does it take to sell a lightbulb?
5. Marketing: Or the ten tactics that make us spend
6. Fashion and Identity: Or why everyone should dress like my friend Ben
7. Faster and Faster Fashion: Or how to get off the trend treadmill
8. Born to Shop: Or how our monkey brain influences what we buy
Part II: Living a Life Less Throwaway
9. Becoming a Curator: Or how to begin buying with purpose
10. Taking Stock: Or where did all this stuff come from?
11. Before You Shop: Or ‘A Tale of Two Shoppers’
12. Out at the Shops: Or how scents, shelves and salespeople get us spending
13. The BuyMeOnce Buying Guide: Or how to find the best stuff on the planet
14. Keeping and Caring: Or how to hold on to the things you love
15. On Money and Happiness: Or how to be happy in a cash-mad world
Conclusion: Or what does success look like in a life less throwaway?
Ten Steps to Master Mindful Curation
Appendix I: Care and Repair
Appendix II: Choosing Materials for Clothing
Appendix III: Brand Values
Appendix IV: Know Your Warranties
Endnotes
Further Reading
Acknowledgements
Index
About the Publisher
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