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Managing the Non-Profit Organization电子书

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作       者:Drucker, Peter F.

出  版  社:HarperCollins e-books

出版时间:2010-09-01

字       数:34.6万

所属分类: 进口书 > 外文原版书 > 经管/金融

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The groundbreaking and premier work on nonprofit organizations.The nonprofit sector is growing rapidly, creating a major need for expert advice on how to manage these organizations effectively. Management legend Peter Drucker provides excellent examples and explanations of mission, leadership, resources, marketing, goals, and much more. Interviews with nine experts also address key issues in this booming sector.
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Contents

Contributors

Preface

Part One - The Mission Comes First: and your role as a leader

1 - The Commitment

2 - Leadership Is a Foul-Weather Job

3 - Setting New Goals—Interview with Frances Hesselbein

4 - What the Leader Owes—Interview with Max De Pree

5 - Summary: The Action Implications

Part Two - From Mission to Performance: effective strategies for marketing, innovation, and fund development

1 - Converting Good Intentions into Results

2 - Winning Strategies

3 - Defining the Market—Interview with Philip Kotler

4 - Building the Donor Constituency—Interview with Dudley Hafner

5 - Summary: The Action Implications

Part Three - Managing for Performance: how to define it; how to measure it

1 - What Is the Bottom Line When There Is No “Bottom Line”?

2 - Don’t's and Do’s— The Basic Rules

3 - The Effective Decision

4 - How to Make the Schools Accountable—Interview with Albert Shanker

5 - Summary: The Action Implications

Part Four - People and Relationships: your staff, your board, your volunteers, your community

1 - People Decisions

2 - The Key Relationships

3 - From Volunteers to Unpaid Staff—Interview with Father Leo Bartel

4 - The Effective Board—Interview with Dr. David Hubbard

5 - Summary: The Action Implications

Part Five - Developing Yourself: as a person, as an executive, as a leader

1 - You Are Responsible

2 - What Do You Want to Be Remembered For?

3 - Non-profits: The Second Career—Interview with Robert Buford

4 - The Woman Executive in the Non-profit Institution—Interview with Roxanne Spitzer-Lehmann

5 - Summary: The Action Implications

Index

About the Author

Books by Peter F. Drucker & Joseph A. Maciarello

Notes

Copyright

About the Publisher

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