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How Maps Get Made
Knowing your audience
Clear expectations
Setting yourself up for a great map
Data management is important
Project folder structure
Project file naming
Finding authoritative datasets
Searching the web for authoritative data
ArcGIS Online
Outlining the work ahead
Summary
Getting Started in ArcGIS Pro
Opening a project
Organizing the Contents pane
Adding data to your map
Arranging layers
Renaming layers
Working in the Map View
Symbolizing layers
Adding a little something extra
Symbolizing multiple values
Setting bookmarks
Transitioning to the Layout View
Page setup
Working with map frames
Creating a map output
Adding map elements
Sharing your map
Practice on your own
Summary
Organizing the Page Structure
Beginning the mapping process
Achieving good design
Finding balance
Establishing harmony
Creating unity
Working with multiple data frames
Planning out your map
Practice on your own
Summary
Typographic Principles
Using type on maps
Understanding letterforms
Choosing and pairing fonts
Choosing fonts
Pairing fonts
Building map grammar
Labeling in ArcGIS Pro
Working with point features
Working with line features
Working with area features
Titles and other map elements
Practice on your own
Summary
Picking Colors with Confidence
Defining color
Color models
Cyan, Magenta, Yellow, and Black (CMYK)
Red, Green, Blue (RGB)
Hue, Saturation, Value (HSV)
Hexadecimal
Setting colors in Pro
Color wheel
Warm and cool colors
Complementary colors
Working with color
Color theory
Color as a visual variable
Color schemes
Color schemes in ArcGIS Pro
Importing schemes
Color as accent
Moving beyond the basics
Value-by-alpha
Sophisticated spot color
Color moods
Color acuity
Practice on your own
Summary
All Maps Are Approximations of Reality
Determining the style of your map
Better understanding of your map
Reference maps
Thematic maps
Special purpose maps
Maybe changing it a little will help make it clearer
Reducing noise
To default basemap or not to default basemap
Generalizing boundaries
Labeling
Scale of your data
Normalizing data
Aggregating data
Aggregation methods
Boundary
Heat map
Grid
Hex bins
Summary
Understanding and Choosing Projections
The world is round, and maps are flat
The deceiving classroom map
Reconciling 3D to 2D
Geographic coordinate systems
Geoid
Spheroid
Datum
Transformations
Projected coordinate systems
Cylindrical
Conic
Planar
Distortion
State plane coordinate systems
Choosing a projection
Scale of your data
Coordinate system properties
Elevation or the Z
Vertical coordinate systems
Tidal datums
Summary
Clean Symbology and Uncluttered Maps
Representing features with graphics
Symbol systems and symbol conventions
Scales of measurement
Visual variables
Point symbols
Line symbols
Area symbols
Classifying data
Proportional and graduated symbols
Making symbols dynamic
Controlling visibility at scale
Attribute-driven symbology
Practicing on your own
Summary
Getting Started with ArcGIS Online
ArcGIS Online
The components of ArcGIS Online
Data tier
GIS tier
Web tier
Web GIS services
Feature layer
Tile layer
Scene layer
Elevation layer
ArcGIS Online overview
Accounts
Public account
Organizational account
Levels, roles, and privileges
Levels
Roles
Privileges
The organization
Gallery
Map
Scene
Groups
Content
Organization
The item description page
Web maps
Publishing a GIS service and creating a web map
Summary
Leveraging Esri Smart Mapping
Smart mapping
Understanding your data and the story you want to tell
Using smart mapping
Choosing the attribute data to display
Location
Heat map
Categories
Types (Unique Symbols)
Types and size
Numbers
Counts and Amounts (Color)
Counts and Amounts (Size)
Color and Size
Compare A to B
Predominant Category
Predominant category and size
Time
Continuous Timeline (Color)
Continuous Timeline (Size)
Age (Color)
Age (Size)
Color (age) and size, and color and size (age)
Smart mapping automatic colors
Arcade
Using math expressions
Using date expressions
Summary
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