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The Breakthrough Imperative电子书

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作       者:Gottfredson, Mark

出  版  社:HarperCollins e-books

出版时间:2009-10-01

字       数:57.2万

所属分类: 进口书 > 外文原版书 > 经管/金融

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Every general manager today all the way up to the CEO is expected by his or her stakeholders to achieve new breakthroughs in performance and fast. Those who don't make visible progress toward that goal within the first year or two will likely find themselves looking for another job. It is precisely because of this growing breakthrough imperative that managers today, whether in corporations or nonprofits, need to get off to a fast start. They don't have time for mistakes or for going back and redoing what they should have done right in the first place. But, despite the intensity of these pressures, despite the high expectations and short time frames, a number of CEOs and general managers turn in truly exceptional results. How do they meet and exceed the breakthrough imperativeTo answer this question, consultants and former managers Mark Gottfredson and Steve Schaubert interviewed more than forty CEOs from both industry and the nonprofit sector, conducted an intensive study of what successful managers do right and what some do wrong and drew on their own combined fifty-plus years of experience at Bain & Company, where their insights have consistently been found in the pages of the Harvard Business Review. Together they came up with the four straightforward principles deceptively simple yet remarkably powerful that everyone must follow to succeed at achieving breakthrough results: 1. Costs and prices always decline2. Competitive position determines options3. Customers and profit pools don't stand still4. Simplicity gets results Although seemingly simplistic, mastering these four laws means mastering the basics of great management a foundation on which to build the rest of one's management strategy. Whether you're managing a small work group or a multinational corporation, a single division or an entire nonprofit, The Breakthrough Imperative presents these core laws of business to help you determine where you are, just how far you can go, and how to get there with stellar results.
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Dedication

Acknowledgments

Contents

One - The Two Keys to Breakthrough Results

Two - First Law: Costs and Prices Always Decline

Three - Second Law: Competitive Position Determines Your Options

Four - Third Law: Customers and Profit Pools Don’t Stand Still

Five - Fourth Law: Simplicity Gets Results

Six - Where You’re Starting From: Diagnosing Your Point of Departure

Seven - Where You’re Going: Mapping Your Point of Arrival and Making a Plan

Eight - The Road to Results

Appendix 1: Research Methodology

Appendix 2: Experience Curves

Appendix 3: The Full-Potential Performance-Improvement Diagnostic

Notes

Index

About the Authors

Credits

Copyright

About the Publisher

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