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The Real-Life MBA电子书

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120人正在读 | 2人评论 6.2

作       者:Jack Welch

出  版  社:Harper Thorsons

出版时间:2015-04-14

字       数:30.0万

所属分类: 进口书 > 外文原版书 > 经管/金融

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  • 读书简介
  • 目录
  • 累计评论(2条)
  • 读书简介
  • 目录
  • 累计评论(2条)
Business authors Jack and Suzy Welch return, nearly a decade after publishing their international bestseller, Winning, to tackle the most pressing business challenges in the modern world. From creating winning strategies to leading and managing others The Real Life MBA acts as an essential guide for every person in business today - and tomorrow. You can talk about theories, concepts, and ideologies all you want, but when it gets right down to it, winning in business is all about mastering the gritty, inescapable, make-or-break, real-life dilemmas that define the new economy, the old economy, and everything in between. My boss is unbearable. I’m stuck in career purgatory. My team lacks enthusiasm. Our IT department is incompetent. Our strategy is outdated. We don’t understand our Chinese partners. We’re just not growing. This is the real stuff of work today. In the decade since their international best-seller Winning was published, Jack and Suzy Welch have dug deeper into the world of business than ever before , travelling the world consulting to businesses of every size and in every industry, working closely with entrepreneurs from Mumbai to Silicon Valley, starting their own company, and owning and managing more than 40 companies through private equity. Coupled with Jack’s 20 years of iconic leadership at GE and Suzy’s tenure as editor of the Harvard Business Review, their new database of knowledge infuses the pages of The Real Life MBA with fresh, relevant stories and equally powerful solutions.
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Title Page

Copyright

Contents

Introduction

Part I: It’s About the Game

1 Taking the Grind Out of the Game

2 Getting Whacked—and Getting Better

3 You Gotta have Growth

4 Globalization: It’s Complicated

5 Fear of Finance . . . No More

6 What to Make of Marketing

7 Crisis Management: Welcome to the Coliseum

Part II: It’s About the Team

8 Leadership 2.0

9 Building a Wow Team

10 Geniuses, Tramps, and Thieves

Part III: It’s About You

11 What Should I Do with My Life?

12 Getting Unstuck

13 It Ain’t Over Till It’s Over

List of Searchable Terms

Also by Jack & Suzy Welch

Acknowledgments

About the Publisher

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