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作       者:Roberts, James A.

出  版  社:HarperOne

出版时间:2011-11-01

字       数:55.6万

所属分类: 进口书 > 外文原版书 > 小说

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Americans toss out 140 million cell phones every year. We discard 2 million plastic bottles every five minutes. And our total credit-card debt as of July 2011 is $793 billion.Plus, credit cards can make you fat.The American Dream was founded on the belief that anyone dedicated to thrift and hard work could create opportunities and achieve a better life. Now that dream has been reduced to a hyperquantified desire for fancier clothes, sleeker cars, and larger homes. We've lost our way, but James Roberts argues that it's not too late to find it again. In Shiny Objects, he offers us an opportunity to examine our day-to-day habits, and once again strive for lives of quality over quantity.Mining his years of research into the psychology of consumer behavior, Roberts gets to the heart of the often-surprising ways we make our purchasing decisions. What he and other researchers in his field have found is that no matter what our income level, Americans believe that we need more to live a good life. But as our standard of living has climbed over the past forty years, our self-reported happiness levels have flatlined.Roberts isn't merely concerned with the GDP or big-ticket purchases damaging spending habits play out countless times a day, in ways big and small: he demonstrates that even the amount we spend at our favorite fast-food joint increases anywhere from 60 to 100 percent when we use a credit card instead of cash. Every time we watch TV or turn on a radio we're exposed to marketing messages (experts estimate up to 3,000 of them daily). Consumption is king, and its toll is not just a financial one: relationships are suffering, too, as materialism encroaches on the time and value we give the people around us.By shedding much-needed light on the science of spending, Roberts empowers readers to make smart changes, improve self-control, and curtail spending. The American Dream is still ours for the taking, and Shiny Objects is ultimately a hopeful statement about the power we each hold to redefine the pursuit of happiness.
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Cover

Title Page

Dedication

Contents

Chapter 1 - Shiny Objects

Chapter 2 - Chasing the American Dream

Chapter 3 - The American Dream on Steroids

Chapter 4 - The Cat’s Out of the (Shopping) Bag

Chapter 5 - The Treadmill of Consumption

Chapter 6 - The Cashless Society

Chapter 7 - Money’s Hidden Costs: Sacrificing Our Life Goals

Chapter 8 - Collateral Damage: Relationships

Chapter 9 - Why Are We So Materialistic?

Chapter 10 - Heaven Help Us: The Prosperity Gospel

Chapter 11 - Weapons of Mass Consumption

Chapter 12 - The Three Ingredients of Self-Control

Chapter 13 - Step Away from the Shopping Cart: Environmental Programming for Consumers

Chapter 14 - The Carrot and the Stick: Behavioral Programming for Consumers

Chapter 15 - Your Money or Your Life

Appendix

Notes

Index

Acknowledgments

About the Author

Copyright

About the Publisher

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