The Taming of the Tights
¥101.00
Teens who adore Louise Rennison's heroine Georgia Nicolson will love her cousin Tallulah Casey even more! Meg Cabot, New York Times bestselling author of the Princess Diaries series, raved, "Tallulah is even funnier, warmer, and sweeter than her cousin Georgia Nicolson."In The Taming of the Tights, the third book in the (Mis)Adventures of Tallulah Casey series, Tallulah and her mates are back to finish their winter term at the Dother Hall performing arts program. And Tallulah is determined to finally show the world she's a true star of the stage!Out of the spotlight, Tallulah's life is filled with just as much drama. She's distracted by bad-boy Cain and trying her best to keep her accidental snog-session with him a secret. And although she is slowly beginning to think that maybe he's not so bad after all, she also continues to wonder about unavailable Charlie and dreamy Alex. Who would make the perfect leading man?
Vivian Divine Is Dead
¥101.00
With the mystery and suspense of the Pretty Little Liars series, the Hollywood drama of Lauren Conrad's L.A. Candy, and the creepiness of Michelle Hodkin's The Unbecoming of Mara Dyer, Vivian Divine Is Dead will thrill fans of emotionally charged, fast-paced, contemporary fiction.Teen celebrity Vivian Divine has had a rough six months—her movie-star mother was murdered, and her boyfriend cheated on her with her best friend. Through it all, she's had to smile for the camera—this is the stuff the tabloids live for, after all.When a death threat arrives with her fan mail, Vivian decides to run to Mexico, hoping to escape whoever it is who wants her dead. There, she finds an ally in the mysterious and charming Nick, but even he seems like he can't be trusted.As Vivian travels deeper into Mexico, she finds herself asking a horrifying question: If she can't hide from the paparazzi, what makes her think she can elude a madman?Filled with surprising twists, poignant moments, and the snark of a Hollywood starlet suddenly on her own, Vivian Divine Is Dead brings a fresh new voice to contemporary fiction.As New York Times bestselling author of the Beautiful Creatures series Kami Garcia says, Vivian Divine Is Dead is "a heartbreaking and magical story about love, second chances, and finding yourself."
The Upside of Falling
¥101.00
轻松爱情故事:女主人公贝卡因为被朋友嘲笑单身,假装自己在偷偷约会;而男主人公布雷特也常被问起感情问题,为了解决这个麻烦,他扮演起贝卡的神秘约会对象,避免别人继续刺探。而在这段虚假的感情里,他们发现了更多的共同点... A fun, flirty teen debut from Wattpad phenom Alex Light about a fake relationship and real love.It’s been years since seventeen-year-old Becca Hart believed in true love. But when her former best friend teases her for not having had a boyfriend, Becca impulsively pretends she’s been secretly seeing someone. Brett Wells has it all. As captain of the football team and one of the most popular guys in his school, he should have no problem finding someone to date, but he’s always been more focused on his future than who to bring to prom.When he overhears Becca’s lie, Brett decides to step in and be the mystery guy. It’s the perfect solution: he gets people off his back for not having a meaningful relationship and she can keep up the ruse that she’s got a boyfriend. Acting like the perfect couple isn’t easy, though, especially when you barely know the other person. But with Becca still picking up the pieces from when her world was blown apart years ago and Brett just barely holding his together now, they begin to realize they have more in common than they ever could have imagined.When the line between what is pretend and what is real begins to blur, they're forced to answer the question: Is this fake romance the realest thing in either of their lives?
Black Boy [Seventy-fifth Anniversary Edition]
¥101.00
"理查德?赖特影响深远的回忆录《黑孩子》75周年纪念特别版,增加了非裔美国作家约翰?埃德加?韦德曼撰写的新前言和作者的孙子马尔科姆?赖特的后记。 《黑孩子》首次出版时在美国引起激烈的讨论,《纽约时报》的奥维尔?普雷斯科特曾评价此书“如果有足够多的人写出这样的书,如果有足够多的人阅读它们,也许在某一天,当时机成熟时,会有更多的理解和更真实的民主。”而这本书也曾因为过分残酷的内容而被禁止进入学校。 这本曾经饱受争议,现在却备受赞誉的自传描述了南方种族歧视的残酷性,以及作为一个黑人男孩为了生存所需要的绝望意志。 赖特在密西西比州的森林里长大,忍受着贫穷、饥饿、恐惧、虐待和仇恨。 他渴望一种不同的生活方式,于是一路向北,终抵达芝加哥,在那里开始了他的作家生涯。 在《黑孩子》的结尾,赖特手持铅笔泰然自若地坐着,决心“把文字投入这片黑暗,等待回音”。 75年过去了,他的话仍然回荡在人们心中。 约翰?埃德加?韦德曼在前言中写道: “读《黑孩子》就是凝视黑暗的心灵。” 作为美国伟大的回忆录之一,赖特记录了他的忍耐、心酸和奋斗,也记录了他所处的那个时代。 A special 75th anniversary edition of Richard Wright's powerful and unforgettable memoir, with a new foreword by John Edgar Wideman and an afterword by Malcolm Wright, the author’s grandson.When it exploded onto the literary scene in 1945, Black Boy was both praised and condemned. Orville Prescott of the New York Times wrote that “if enough such books are written, if enough millions of people read them maybe, someday, in the fullness of time, there will be a greater understanding and a more true democracy.” Yet from 1975 to 1978, Black Boy was banned in schools throughout the United States for “obscenity” and “instigating hatred between the races.”Wright’s once controversial, now celebrated autobiography measures the raw brutality of the Jim Crow South against the sheer desperate will it took to survive as a black boy. Enduring poverty, hunger, fear, abuse, and hatred while growing up in the woods of Mississippi, Wright lied, stole, and raged at those around him—whites indifferent, pitying, or cruel and blacks resentful of anyone trying to rise above their circumstances. Desperate for a different way of life, he may his way north, eventually arriving in Chicago, where he forged a new path and began his career as a writer. At the end of Black Boy, Wright sits poised with pencil in hand, determined to “hurl words into this darkness and wait for an echo.” Seventy-five year later, his words continue to reverberate. “To read Black Boy is to stare into the heart of darkness,” John Edgar Wideman writes in his foreword. “Not the dark heart Conrad searched for in Congo jungles but the beating heart I bear.” One of the great American memoirs, Wright’s account is a poignant record of struggle and endurance—a seminal literary work that illuminates our own time.
Honor Bound
¥101.00
Savvy criminal turned skilled Leviathan pilot Zara Cole finds new friends and clashes with bitter enemies in the second book of this action-packed series from New York Times bestselling authors Rachel Caine and Ann Aguirre that’s perfect for fans of The 100 and The Fifth Wave.Zara Cole was a thief back on Earth, but she’s been recently upgraded to intergalactic fugitive. On the run after a bloody battle in a covert war that she never expected to be fighting, Zara, her co-pilot Beatriz, and their Leviathan ship Nadim barely escaped the carnage with their lives.Now Zara and her crew of Honors need a safe haven, far from the creatures who want to annihilate them. But they’ll have to settle for the Sliver: a wild, dangerous warren of alien criminals. The secrets of the Sliver may have the power to turn the tide of the war they left behind—but in the wrong direction.Soon Zara will have to make a choice: run from the ultimate evil—or stand and fight.
Crown of Oblivion
¥101.00
In this mesmerizing YA fantasy mash-up of The Road meets The Amazing Race, one girl chooses to risk her life in a cutthroat competition in order to win her freedom. In Lanoria, Outsiders, who don’t have magic, are inferior to Enchanteds, who do. That’s just a fact for Astrid, an Outsider who is indentured to pay off her family’s debts. She serves as the surrogate for the princess—if Renya steps out of line, Astrid is the one who bears the punishment for it. But there is a way out: the life-or-death Race of Oblivion. First, racers are dosed with the drug Oblivion, which wipes their memories. Then, when they awake in the middle of nowhere, only cryptic clues—and a sheer will to live—will lead them through treacherous terrain full of opponents who wouldn’t think twice about killing each other to get ahead.But what throws Astrid the most is what she never expected to encounter in this race. A familiar face she can’t place. Secret powers she shouldn’t have. And a confusing memory of the past that, if real, could mean the undoing of the entire social structure that has kept her a slave her entire life. Competing could mean death…but it could also mean freedom.
Ninja Future:Secrets to Success in the New World of Innovation
¥101.00
NATIONAL BESTSELLERNinja Future is an essential read for businesses and individuals striving to remain competitive in a rapidly evolving world: Gary Shapiro, the president and CEO of the Consumer Technology Association, casts his eye toward the future, charting how the innovative technologies of today will transform not only the way business is done but society itselfDuring his more than three decades at the head of the Consumer Technology Association, Gary Shapiro has witnessed, and been a part of, one of the most extraordinary periods of technological change in human history. Today’s world is almost unrecognizable from that of just a decade or two before: in just a few short years, the internet has already transformed how we access information, purchase goods, get from place to place, and do our jobs. And even greater changes are on the horizon. In Ninja Future, Shapiro explains the evolving technological landscape, breakthroughs underway now and those we can only envision. New innovations such as self-driving vehicles, blockchain, 5G, the Internet of Things, and countless others will forever change the economy as we know it. Shapiro uses case studies to identify companies and countries addressing today’s challenges particularly well—and relates lessons from those that have stumbled. Drawing on the insights he has gleaned as a martial arts black belt, he shows how businesses can move to succeed in today’s turbulent environment by adopting the mindset of “ninjas”—adapting to technological change to capitalize on opportunities at lightning speed.
Here in the Real World
¥101.00
From the author of the highly acclaimed, New York Times bestselling novel Pax comes a gorgeous and moving middle grade novel that is an ode to introverts, dreamers, and misfits everywhere. Ware can’t wait to spend summer “off in his own world”—dreaming of knights in the Middle Ages and generally being left alone. But then his parents sign him up for dreaded Rec camp, where he must endure Meaningful Social Interaction and whatever activities so-called “normal” kids do.On his first day Ware meets Jolene, a tough, secretive girl planting a garden in the rubble of an abandoned church next to the camp. Soon he starts skipping Rec, creating a castle-like space of his own in the church lot.Jolene scoffs, calling him a dreamer—he doesn’t live in the “real world” like she does. As different as Ware and Jolene are, though, they have one thing in common: for them, the lot is a refuge.But when their sanctuary is threatened, Ware looks to the knights’ Code of Chivalry: Thou shalt do battle against unfairness wherever faced with it. Thou shalt be always the champion of the Right and Good—and vows to save the lot.But what does a hero look like in real life? And what can two misfit kids do?
Three Days in January: Young Readers' Edition:Dwight Eisenhower's Final Mission
¥101.00
In January 1961, three days before President Dwight D. Eisenhower passed the torch to John F. Kennedy, the president had one final mission.In the young readers’ edition of his New York Times bestselling book, Fox News anchor Bret Baier examines the historic transition and Eisenhower’s last chance to lead the country he loved through his legendary farewell address and his personal appeals to Kennedy. Baier paints a vivid picture of the contrasts between old and new at the beginning of a decisive decade in American history. Eisenhower and Kennedy were very different men. Eisenhower, at seventy, was an elder statesman, a five-star Army general during WWII, and one of the most popular Republican presidents of the past century. Kennedy, a forty-three-year-old Democrat, had captured the nation’s attention with his energy and youth, but was inexperienced.Eisenhower believed he had hard-won knowledge to pass on to his successor, but he didn’t know if Kennedy would listen. It was Eisenhower’s final mission as president to leave the new president, and the country, with the lessons he had learned and guidance for a direction forward.Meticulously researched, broad in scope, and full of timely insights—as well as historic photographs—this edition will enable young readers to experience a piece of “living history” and will inspire a deeper understanding of the pivotal moments that forged the next seventy-five years.
Dangerous Alliance: An Austentacious Romance
¥101.00
The Gentleman’s Guide to Vice and Virtue meets Jane Austen in this witty, winking historical romance with a dash of mystery!Lady Victoria Aston has everything she could want: an older sister happily wed, the future of her family estate secure, and ample opportunity to while her time away in the fields around her home. But now Vicky must marry—or find herself and her family destitute. Armed only with the wisdom she has gained from her beloved novels by Jane Austen, she enters society’s treacherous season.Sadly, Miss Austen has little to say about Vicky’s exact circumstances: whether the roguish Mr. Carmichael is indeed a scoundrel, if her former best friend, Tom Sherborne, is out for her dowry or for her heart, or even how to fend off the attentions of the foppish Mr. Silby, he of the unfortunate fashion sensibility. Most unfortunately of all, Vicky’s books are silent on the topic of the mysterious accidents cropping up around her…ones that could prevent her from surviving until her wedding day.
HarperCollins e-books
¥101.00
The definitive history of the first 30 years of heavy metal, containing over 100 interviews with members of Black Sabbath, Metallica, Judas Priest, Twisted Sister, Slipknot, Kiss, Megadeth, Public Enemy, Napalm Death, and more. More than 30 years after Black Sabbath released the first complete heavy metal album, its founder, Ozzy Osbourne, is the star of The Osbournes, TV's favourite new reality show. Contrary to popular belief, headbangers and the music they love are more alive than ever. Yet there has never been a comprehensive book on the history of heavy metal - until now. Featuring interviews with members of the biggest bands in the genre, Sound of the Beast gives an overview of the past 30-plus years of heavy metal, delving into the personalities of those who created it. Everything is here, from the bootlegging beginnings of fans like Lars Ulrich (future founder of Metallica) to the sold-out stadiums and personal excesses of the biggest groups. From heavy metal's roots in the work of breakthrough groups such as Black Sabbath and Led Zeppelin to MTV hair metal, courtroom controversies, black metal murderers and Ozzfest, Sound of the Beast offers the final word on this elusive, extreme, and far-reaching form of music.
RealAge
¥101.00
What is agingAging is not a mysterious metaphysical phenomenon. Aging happens in the particulars. Your arteries become clogged. Your arthritis flares up. Age is not just a chronological measurement; it's the rate at which the primary internal guardians of health--your cardiovascular and immune systems--decline.While your chronological age is fixed, your biological age may be years older--or younger--depending on a combination of factors. RealAge offers a revolutionary, systematic program that calculates the aging effect of more than 100 different health behaviors--ranging from diet and medication to stress control and chronic smoking--and enables you to assess your own biological age. Most important, it shows you how to design a specific path to improving or reversing your own aging trajectory.Developed by Dr. Michael F. Roizen, chair of anesthesia and critical care at the University of Chicago and preventive gerontologist, along with four other scientists, the RealAge program is based on cutting-edge scientific research. Dr. Roizen and his team have pored over 25,000 medical studies, evaluating what they tell us about aging and what they tell us about the prevention of aging.In RealAge, they present the complete results of their analysis for the first time.Each chapter covers a broad health topic--for example, how the right vitamins and supplements, exercise, or diet can be used to control how your genes affect you--and calculates the RealAge advantage you will gain by adopting a specific behavior. Charts, fact sheets, and tests give you specific choices to make and describe benefits to be gained so you can measure your success.Suggested behavior changes are rated in order of difficulty so you can decide whether the result is worth the effort.Ultimately, this program is about maintaining your health. The better condition you are in, the better prepared you will be to fight the factors that age you. RealAge demonstrates that you can have more control over the aging process. It makes science simple and its promise is irresistible: You may live as young at seventy as you did at forty-four.Remeber your high school reunion?Even though everyone was the same chronological age, people no longer looked the same. Some wore the years well, staying young and exuberant despite the passage of time, whereas others looked as if they had aged ten years more than everyone else--and probably had.Did you know that: Financial stress can make your RealAge two to thirty-two years olderThe difference between having the ideal blood pressure 115/76--and high blood pressure--higher than 140/90--can make a RealAge difference of more than twenty yearsA tablet of aspirin a day can make your RealAge 1.9 years youngerFlossing daily and seeing a dentist and dental hygienist every six months can make your RealAge 6.4 years younger?In RealAge you will discover many other easy-to-institute Age Reduction Strategies that will enable you to live longer and younger.
Divergent Official Illustrated Movie Companion 分歧者官方电影插图指南
¥101.00
Veronica Roth's #1 New York Times bestselling novel Divergent is now a major motion picture starring Shailene Woodley, Theo James, and Kate Winslet!With never-before-seen photos; personal interviews with the directors, actors, and writers; and exclusive extras, this lush, oversize volume is a true behind-the-scenes look at the filming of Divergent.
Between Us and the Moon
¥101.00
A luminous YA love story that evokes Judy Blume's Forever for a new generation. Sarah—Bean to her friends and family—is an aspiring astronomer and champion mathlete. She lives behind her beloved telescope, with her head in the stars and her feet planted firmly on the ground. For as long as she can remember, she's also lived in the shadow of her beautiful older sister, Scarlett.But after a traumatic end to the school year, Sarah goes to Cape Cod for the summer with her family, determined to grow up. It's there that she meets gorgeous, older college boy Andrew. He sees her as the girl she wants to be. A girl like Scarlett. He thinks she's older, too—and she doesn't correct him.For Sarah, it's a summer of firsts. Before she knows what's happened, one little lie has transformed into something real. And by the end of August, she might have to choose between falling in love, and finding herself.Fans of Jenny Han and Stephanie Perkins are destined to fall for this romantic and heartfelt coming-of-age novel about how life and love are impossible to predict.
What's Broken Between Us
¥101.00
From Alexis Bass, author of Love and Other Theories, comes her heartbreakingly beautiful second novel, perfect for fans of Gayle Forman and of Robyn Schneider’s The Beginning of Everything.A year and a half ago, Amanda Tart’s brother got behind the wheel drunk, killed his best friend, and paralyzed his girlfriend. Today, he’s coming home from prison.Amanda’s been the one living with the fallout, made worse by her brother’s recent unapologetic TV interview. People think he’s a monster. Still, she loves him. It’s her dark secret, until she starts getting close to Henry again—whose sister is paralyzed from the accident.A year and a half ago, her brother destroyed his life. Now Amanda has to decide if she’ll let his choice destroy hers.
No Parking at the End Times
¥101.00
Abigail's parents believed the world was going to end. And—of course—it didn't. But they've lost everything anyway. And she must decide: does she still believe in themOr is it time to believe in herselfFans of Sara Zarr, David Levithan, and Rainbow Rowell will connect with this moving debut.Abigail's parents never should have made that first donation to that end-of-times preacher. Or the next, or the next. They shouldn't have sold their house. Or packed Abigail and her twin brother, Aaron, into their old van to drive across the country to San Francisco, to be there for the "end of the world." Because now they're living in their van. And Aaron is full of anger, disappearing to who-knows-where every night. Their family is falling apart. All Abigail wants is to hold them together, to get them back to the place where things were right. But maybe it's too big a task for one teenage girl. Bryan Bliss's thoughtful debut novel is about losing everything—and about what you will do for the people you love.
Here Is a Human Being
¥101.00
The first in-depth look at personal genomics: its larger-than-life research subjects; its entrepreneurs and do-it-yourselfers; its technology developers; the bewildered and overwhelmed physicians and regulators who must negotiate it; and what it means to be a "public genome" in a world where privacy is already under siege In 2007, Misha Angrist became the fourth subject in the Personal Genome Project, George Church's ambitious plan to sequence the entire genomic catalog: every participant's twenty thousand plus genes and the rest of his or her 6 billion base pairs. Church hopes to better understand how genes influence our physical traits, from height and athletic ability to behavior and weight, and our medical conditions, from cancer and diabetes to obesity and male pattern baldness. Now Angrist reveals startling information about the experiment's participants and scientists; how the experiment was, is, and will be conducted; the discoveries and potential discoveries; and the profound implications of having an unfiltered view of our hardwired selves for us and for our children.DNA technology has already changed our health care, the food we eat, and our criminal justice system. Unlocking the secrets of our genomes opens the door not only to helping us understand why we are the way we are and potentially fixing what ails us but also to many other concerns: What exactly will happen to this informationWill it become just another marketing toolCan it help us understand our ancestry, or will it merely reinforce old ideas of raceCan personal genomics help fix the U.S. health care system?Here Is a Human Being explores these complicated questions while documenting Angrist's own fascinating journey one that tens of thousands of us will soon make.
Appetite for Life
¥101.00
From fluorescent yogurt to 100-calorie snack packs, most "kid friendly" food has little nutritional benefit. We've convinced ourselves that in order to get kids to eat it, food needs to be packaged into something fake, colored, and far from its natural source. No wonder kids protest when we ask them to eat their vegetables. They don't come in a box!Enter Stacey Antine, founder of HealthBarn USA, an organization at the front lines of introducing kids and their families to healthy eating habits and real food. While some parents "sneak" nutritious foods into meals, Antine knows from experience that the key to raising adventurous, wise eaters is to connect kids to the food they eat. Kids are more likely to try new foods and make healthy choices if they understand where ingredients come from, know why certain foods are good for their bodies and minds, and have an active role in preparation, from gathering ingredients to cooking.In Appetite for Life, mealtime is no longer a battleground, but an opportunity for fun and experimentation. In fact, Antine encourages giving children a voice: with her "no yucks allowed" method, kids use a thumbs-up/thumbs-down rating system for each new food they try, but they always have to try at least one bite.Featuring food the whole family will love (no more separate kids menu!), this book includes: nutritious, easy-to-make recipes for all three meals plus snack time, which have been tested and approved by the thousands of kids who attend HealthBarn; family activities like Stacey's Supermarket Spy Kids game; and great-tasting, home-made alternatives to your go-to store-bought foods, with side-by-side nutritional analysis to highlight the benefits of learning to eat the HealthBarn way. Appetite for Life is the key ingredient to a healthier, happier dinner table.
Scott Fitzgerald
¥101.00
Scott Fitzgerald, a romantic and tragic figure who embodied the decades between the two world wars, was a writer who took his material almost entirely from his life. Despite his early success with The Great Gatsby, Fitzgerald battled against failure and disappointment. This book, by the acclaimed biographer of Hemingway, is the first to analyze frankly the meaning as well as the events of Fitzgerald's life and to illuminate the recurrent patterns that reveal his inner self. Meyers emphasizes Fitzgerald's alcoholism, Zelda's illnesses and her doctors, Fitzgerald's love affairs both before and after her breakdown, and his wide-ranging friendships, from the polo star Tommy Hitchcock to the Hollywood executive Irving Thalberg. His writer friends included Ring Lardner, John Dos Passos, James Joyce, Edith Wharton, and Dorothy Parker. His friend and lifelong hero, Ernest Hemingway, was a harsh critic of both his behavior and his novels, but Fitzgerald accepted this with remarkable humility. Meyers portrays the volatile connection between these two writers and Fitzgerald's marriage to the schizophrenic Zelda with insight and poignancy. Meyers also discusses Fitzgerald's fascinating relationship with his daughter, Scottie. Exercising a fine critical balance, he details Fitzgerald's weaknesses but ultimately reveals a man capable of fierce loyalty and great moral courage.
Cover Up
¥101.00
Ever since 9/11, investigative reporter Peter Lance has been leading the fight to expose the intelligence gaps that led to 9/11. Now, in the follow-up to his bestselling 1000 Years for Revenge, he returns with devastating new evidence that the government has been covering up its own counterterror failures since the mid-1990s -- and continues today.In Cover Up, Lance shows how the government chose again and again to sacrifice America's national security for personal motives and political convenience. In its first half, he unveils shattering new evidence that terror mastermind Ramzi Yousef ordered the bombing of TWA 800 from his prison cell in order to effect a mistrial in his own terror bombing case. Astonishingly, the FBI was alerted to Yousef's plans in advance by a prison informant who even passed along his detailed sketch of a bomb-trigger device -- a document seen here for the first time. And Lance reveals the shocking reason the Justice Department suddenly ruled the crash anaccident despite overwhelming evidence of the bombing -- throwing away its best chance to penetrate the cell that was already planning 9/11.And the outrage doesn't stop there. In Part II, Lance offers an unofficial "minority report" on the 9/11 Commission, critiquing it as the incomplete, highly politicized "Warren Commission of our time." He explores potential conflicts of interest among its members, from the staff director who wrote a book with Condoleezza Rice, to the former Clinton deputy attorney general who participated in a critical meeting that upended the TWA probe. He exposes the report's false contention that the 9/11 plan was conceived in 1996, when the FBI had knowledge that the plot was in motion as early as 1994. And, in a heart-stopping, minute-by-minute chronicle of the attacks, he asks dozens of unanswered questions about the defense failures of that day -- from why fighter jets weren't scrambled for almost an hour after the hijackings, to why the president and several of his top military advisers remained virtually incommunicado for more than half an hour after it was clear that America was under attack.At a time when America feels no safer than ever, Cover Up will lend new eyes to readers who want the full story behind the 9/11 attacks -- and inspire us all to keep demanding the truth.
Punk Marketing
¥101.00
The marketing revolution is here, so get on the right side of the barricade and become a part of it! Let's thank Mr. and Mrs. Consumer and their little Consumerlings who have seized power from the corporations and are now firmly in control. In Punk Marketing, Laermer and Simmons take an irreverent, penetrating look at the seismic change in the relationship between the people who sell stuff products, services, entertainment and those who purchase it. They demonstrate that to survive in business, a revolutionary approach is needed one they have branded "Punk Marketing" and it's one we all need to understand, for the traditional divisions among commerce, content, and consumers are continuing to blur ever more rapidly.Never dull, sometimes controversial, but always a helluva lot of fun, Punk Marketing presents a manifesto for any businessperson needing to engage consumers or any consumer seeking to understand and employ their newfound power. And here's the good news: It's based on principles that have existed forever. In an age of digital video recorders, "branded" entertainment, cell-phone TV, multiplayer online games, and never-ending social networking, a coherent approach to marketing has never been more vital. With Punk Marketing, there's a built-in plan to equip you with tools to make all this change work out just fine, thanks.Punk Marketing is the first shot soon to be heard 'round the world of a long-awaited and breathless uprising that businesses want, deserve, and desperately need.

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