The HP Way
¥83.03
In the fall of 1930, David Packard left his hometown of Pueblo, Colorado, to enroll at Stanford University, where he befriended another freshman, Bill Hewlett. After graduation, Hewlett and Packard decided to throw their lots in together. They tossed a coin to decide whose name should go first on the notice of incorporation, then cast about in search of products to sell. Today, the one-car garage in Palo Alto that housed their first workshop is a California historic landmark: the birthplace of Silicon Valley. And Hewlett-Packard has produced thousands of innovative products for millions of customers throughout the world. Their little company employs 98,400 people and boasts constantly increasing sales that reached $25 billion in 1994. While there are many successful companies, there is only one Hewlett-Packard, because from the very beginning, Hewlett and Packard had a way of doing things that was contrary to the prevailing management strategies. In defining the objectives for their company, Packard and Hewlett wanted more than profits, revenue growth and a constant stream of new, happy customers. Hewlett-Packard success owes a great deal to many factors, including openness to change, an unrelenting will to win, the virtue of sustained hard work and a company-wide commitment to community involvement. As a result, HP now is universally acclaimed as the world most admired technology company; its wildly successful approach to business has been immortalized as The HP Way . In this book, David Packard tells the simple yet extraordinary story of his life work and of the truly exceptional company that he and Bill Hewlett started in a garage 55 years ago.
A European Life
¥24.44
"To those who think Europe matters, and even more so, to those who don’t”… Michael Tracy’s “Memoirs” recount his experiences from boyhood in wartime Scotland, through hi life in “public school” and university, to postings in various international organisations and a senior position within the European Union in Brussels; then to involvement in Russia and other Central/European countries in the 1990s. The book concludes with an assessment of current issues facing both the EU and Russia; also Britain in its relations with the EU. . . . . . Michael Tracy grew up in Scotland during the war of 193945. After gaining scholarships to Fettes College in Edinburgh, then to Cambridge University (studying Modern Languages, then Economics), he worked in international organisations and for ten years was a Director in the Council Secretariat of the European Union. He also pursued an academic career, writing on agricultural policy and economics and lecturing in various European universities, including Wye College in England and the College of Europe in Bruges. In Moscow in 1991 he witnessed at close quarters the collapse of the Soviet Union, and subsequently was involved in a new institute in St. Petersburg. Subsequently he had advisory and teaching roles in the countries of Central/Eastern Europe during their transition to market economies and accession to the European Union. His final chapter assesses the issues currently facing both the European Union and Russia. Taking the story up to May 2010, it discusses the prospects for the eurozone, and the implications of Britain’s new coalition government for Britain’s relations with the EU (a subject which he has followed from the outset in the late 1950s). This is not a history: it is a personal, lively and often humorous account of Michael Tracy’s experiences, in which personal contacts figure largely. Nor is it a tract for or against the European Union; on the other hand, it sheds a more human light on proceedings in “Brussels”. Graham Dalton of the University of Aberdeen admires the depth of knowledge at the heart of Michael Tracy’s memoir and concludes: “His thoughts on Europe are wellfounded, rounded and are to be taken seriously.” Michael Tracy has been President of the British Agricultural Economics Society and is an honorary member of the Académie d’Agriculture de France. His other main works are: Government and Agriculture in Western Europe, 18801988 (3rd edn. 1989); Food and Agriculture in a Market Economy – an introduction to theory, practice and policy (1993); and in retirement: The World of the Edwardian Child, as seen in Arthur Mee’s Children’s Encyclop?dia 19081910 (2008). c After retirement, Michael continues to live mainly in Belgium, where he and his wife have a “hobby farm” with pedigree sheep. He also spends time in an Andalucian mountain village. His main hobby in both places is as an amateur pianist, is making music with friends.
After the Rehearsal Living with Dementia
¥24.44
At the heart of this book is a carer's story. However, it is much, much more than that. It is a book about being human, about the ups and downs of life, about loving, about trying to make sense and work out, and around the things that life throws at you how you have to find a way of living without ever forgetting your loved one. Beautifully written with love and confidence about a poignant time in the life of a family. The Struggle to retain the self of a beloved husband and father and the harsh reality of living with dementia is all too clear.
The Art of Thinking Clearly
¥100.71
Have you ever . . . Invested time in something that, in hindsight, just wasn't worth itPaid too much in an eBay auctionContinued to do something you knew was bad for youSold stocks too late, or too earlyTaken credit for success, but blamed failure on external circumstancesBacked the wrong horseThese are examples of what the author calls cognitive biases, simple errors all of us make in day-to-day thinking. But by knowing what they are and how to identify them, we can avoid them and make better choices: whether in dealing with personal problems or business negotiations, trying to save money or earn profits, or merely working out what we really want in life and strategizing the best way to get it. Already an international bestseller, The Art of Thinking Clearly distills cutting-edge research from behavioral economics, psychology, and neuroscience into a clever, practical guide for anyone who ever wanted to be wiser and make better decisions. A novelist, thinker, and entrepreneur, Rolf Dobelli deftly shows that in order to lead happier, more prosperous lives, we don't need extra cunning, new ideas, shiny gadgets, or more frantic hyperactivity all we need is less irrationality. Simple, clear, and always surprising, this indispensable book will change the way you think and transform your decision making at work, at home, every day. From why you shouldn't accept a free drink to why you should walk out of a movie you don't like, from why it so hard to predict the future to why you shouldn't watch the news, The Art of Thinking Clearly helps solve the puzzle of human reasoning.
High Availability MySQL Cookbook
¥80.65
This book uses the approach of a cookbook. Each recipe provides the reader with easy step-by-step de*ions of the actions necessary to accomplish a specific task. It is designed to present what often appear as extremely complicated techniques as a series of simple-to-follow recipes, allowing readers to achieve high uptimes on their MySQL servers. This book is targeted at system administrators or database administrators who have basic familiarity with Linux, the shell, and MySQL. The typical user will be able to get MySQL installed and working, but needs practical guidance to make it highly available.
Microsoft Silverlight 4 Data and Services Cookbook
¥107.90
Written in a cookbook style, this book offers learning and techniques through recipes. It contains step-by-step instructions for developers who want to build rich data-driven business applications using Silverlight. The book is designed in such a way that you can refer to things chapter by chapter, or read them in no particular order. If you are a .NET developer who wants to build professional data-driven applications with Sliverlight, then this book is for you. Basic experience of programming Silverlight and familiarity with accessing data using ADO.NET in normal .NET applications is required.
Wordpress and Flash 10x Cookbook
¥71.93
This book consists of a series of easy-to-follow recipes. Each recipe stands on its own, so you can open the book to any recipe and complete it without going through the previous recipes. You can work through the book from start to end or just choose the recipes most applicable to your needs and situation. The book presents recipes of varying difficulty levels so that there is something for everyone from a beginner to an advanced WordPress user. Detailed screenshots, code examples, and links to additional resources supplement the concise instructions. If you are a Wordpress user interested in creating multimedia-rich websites and blogs using Flash then this book is perfect for you. This book caters for site administrators and web developers, who have experience using Flash aand Wordpress.
VirtualBox 3.1: Beginner's Guide
¥90.46
This beginner's guide consists of comprehensive explanation, appropriate screenshots, tips, tricks, and best practices. It offers step-by-step instructions on building your own virtual environment from scratch, supported by the reasoning behind what you do. If you are a System Administrator who has to set up a virtual machine and want to use an open source tool to do it this book will prove invaluable. No prior knowledge of VirtualBox is required, but you should have experience with general system administration.
Pentaho 3.2 Data Integration: Beginner's Guide
¥90.46
As part of Packt's Beginner's Guide, this book focuses on teaching by example. The book walks you through every aspect of PDI, giving step-by-step instructions in a friendly style, allowing you to learn in front of your computer, playing with the tool. The extensive use of drawings and screenshots make the process of learning PDI easy. Throughout the book numerous tips and helpful hints are provided that you will not find anywhere else. The book provides short, practical examples and also builds from scratch a small datamart intended to reinforce the learned concepts and to teach you the basics of data warehousing. This book is for software developers, database administrators, IT students, and everyone involved or interested in developing ETL solutions, or, more generally, doing any kind of data manipulation. If you have never used PDI before, this will be a perfect book to start with. You will find this book is a good starting point if you are a database administrator, data warehouse designer, architect, or any person who is responsible for data warehouse projects and need to load data into them. You don't need to have any prior data warehouse or database experience to read this book. Fundamental database and data warehouse technical terms and concepts are explained in easy-to-understand language.
Oracle Database 11g – Underground Advice for Database Administrators
¥90.46
This book is designed to cover the problems that novice DBAs particularly struggle with. This handbook covers a minimal amount of theoretical information before showing you how to overcome common problems through the use of real-life examples. It covers both Oracle 11g R1 and 11g R2 in examples, with material applicable to all versions of Oracle. This book is for you if you find yourself in charge of an Oracle database. It can be easy to feel overwhelmed. Whether you are a single employee or the DBA manager of several employees, whether you are taking over an existing position or taking up a newly created one – this book is designed to be a sanity check. If you need guidance for migrating to 11g or implementing Oracle's Maximum Availability Architecture, you will find this book very helpful.
Oracle SOA Suite Performance Tuning Cookbook
¥99.18
This is a Cookbook with interesting, hands-on recipes, giving detailed de*ions and lots of practical walkthroughs for boosting the performance of your Oracle SOA Suite.This book is for Oracle SOA Suite 11g administrators, developers, and architects who want to understand how they can maximise the performance of their SOA Suite infrastructure. The recipes contain easy to follow step-by-step instructions and include many helpful and practical tips. It is suitable for anyone with basic operating system and application server administration experience.
Multimedia Programming with Pure Data
¥80.65
A quick and comprehensive tutorial book for media designers to jump-start interactive multimedia production with computer graphics, digital audio, digital video, and interactivity, using the Pure Data graphical programming environment.An introductory book on multimedia programming for media artists/designers who like to work on interactivity in their projects, digital art/design students who like to learn the first multimedia programming technique, and audio-visual performers who like to customize their performance sets
Wordpress Mobile Applications with PhoneGap
¥35.96
This is a practical step-by-step tutorial. If you are a developer with basic knowledge of Wordpress, HTML/CSS/JavaScript seeking to understand how to further your knowledge in creating cross-platform mobile applications using PhoneGap, then this book is for you.
Building Machine Learning Systems with Python
¥90.46
This is a tutorial-driven and practical, but well-grounded book showcasing good Machine Learning practices. There will be an emphasis on using existing technologies instead of showing how to write your own implementations of algorithms. This book is a scenario-based, example-driven tutorial. By the end of the book you will have learnt critical aspects of Machine Learning Python projects and experienced the power of ML-based systems by actually working on them.This book primarily targets Python developers who want to learn about and build Machine Learning into their projects, or who want to provide Machine Learning support to their existing projects, and see them get implemented effectively .Computer science researchers, data scientists, Artificial Intelligence programmers, and statistical programmers would equally gain from this book and would learn about effective implementation through lots of the practical examples discussed.Readers need no prior experience with Machine Learning or statistical processing. Python development experience is assumed.
Learning Joomla! 3 Extension Development, Third Edition
¥99.18
A practical guide with step-by-step examples that build on each other so you can learn by doing and get hands-on knowledge about creating your plugins, modules, and components in Joomla."Learning Joomla! 3 Extension Development, Third Edition" is for developers who want to create their own Joomla extensions. It is assumed you will have some basic PHP, HTML, and CSS knowledge, but you don’t need any prior Joomla programming experience. This book will also be useful to people who just want to make minor customizations to existing Joomla extensions and build on the work of others in the open source spirit.
ASP.NET MVC 4 Mobile App Development
¥80.65
A step-by-step tutorial to get acquainted with the ASP.NET MVC4 Framework and its features in order to discover how to develop web applications using them.This book is targeted at people who are familiar with C# development on the .NET platform and are interested in web development with the ASP.NET development framework. No prior web or mobile development experience is required
Backbone.js Testing
¥71.93
This book is packed with the step by step tutorial and instructions in recipe format helping you setup test infrastructure and gradually advance your skills to plan, develop, and test your backbone applications.If you are a JavaScript developer looking for recipes to create and implement test support for your backbone application, then this book is ideal for you.
Selenium Testing Tools Cookbook
¥80.65
This is a cookbook packed with code examples and step-by-step instructions to ease your learning curve. This book is intended for software quality assurance/testing professionals, software project managers, or software developers with prior experience in using Selenium and Java for testing web-based applications. This book also provides examples for C#, Python, and Ruby users.
Manage Partitions with GParted How-to
¥35.96
This book is a practical, task-based, step-by-step tutorial that starts simple with identifying disk device partitions, and culminates with advanced tasks such as preparing for new operating systems. Are you a computer enthusiast who is looking forward to learn how to effectively use your disk space through disk partitions to maximize your computer's potentialThen this book is for you.
Apache Flume: Distributed Log Collection for Hadoop
¥66.48
A starter guide that covers Apache Flume in detail.Apache Flume: Distributed Log Collection for Hadoop is intended for people who are responsible for moving datasets into Hadoop in a timely and reliable manner like software engineers, database administrators, and data warehouse administrators
BackTrack – Testing Wireless Network Security
¥54.49
Written in an easy-to-follow step-by-step format, you will be able to get started in next to no time with minimal effort and zero fuss.BackTrack: Testing Wireless Network Security is for anyone who has an interest in security and who wants to know more about wireless networks.All you need is some experience with networks and computers and you will be ready to go.

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