Time is not money.Time is more important than money. Today's customers are overwhelmed, overworked, and overstressed, and it seems that everyone from CEOs to soccer moms is short on time and inundated with information. As a result, despite the availability of 24/7 commerce and countless ways of engaging people in our multiscreen (mobile, TV, and PC) economy, companies find it more difficult than ever to claim even a fraction of the 1,440 minutes in their customers' precious 24 hours. In The 24-Hour Customer, Adrian C. Ott, CEO of a successful Silicon Valley consultancy, argues that companies need to strategically harness the ebbs and flows of customer time and attention in order to win in today's competitive landscape. She explores the economics of time and attention, including why customers will devote hours addicted to social networks, yet will say "I have no time!" to other offerings. Based on extensive research and real-world results with market-leading companies, this book provides tools, such as Time-Value Tradeoffs and Time-ographics, that pinpoint opportunities to increase revenue and gain market traction. Filled with fascinating case studies from companies like Johnson Johnson, Amazon, and iPhone app start-ups, The 24-Hour Customer offers fresh ideas for capitalizing on the elements of time, attention, and value to innovate never-before-considered products, services, and programs for today's ber-connected, multitasking customer. Readers will discover how: Zipcar utilized time-slicing to redefine automobile ownership and grew by 70 percent, while the auto industry struggled in 2009; Netflix, Hulu, and others time-shifted to movies on-demand, ultimately restructuring the entertainment industry; P&G leveraged inattention by enabling habit-formation for some of its most successful brands. This book shares the latest strategic weapons for achieving market leadership and will change the way executives think about their businesses and their customers.

Award-winning journalist and leading consumer advocate William J. McGee offers a shocking, essential exposé that reveals the real state of the "friendly skies."From outsourced call centers in India to the Alabama location where all lost baggage ends up, William J. McGee crisscrossed the country and traveled around the globe immersing himself deep into the world of commercial airlines. And what he found was shocking.McGee interviewed countless industry insiders pilots, TSA security screeners, FAA inspectors, legislators, the CEOs of the major carriers, and even Ralph Nader and Steven Slater, the disgruntled flight attendant who famously jettisoned a JetBlue flight. Here he reveals how airline executives are cutting costs in "a mad race to the bottom" by delegating flights to second-tier regional airlines and outsourcing critical aircraft maintenance and repairs to unlicensed "mechanics" in China, Singapore, Mexico, and El Salvador. And while the U.S. airlines have raked in tens of billions of dollars for checked baggage alone in recent years, our skies (and our airports) are not getting any safer. What's more, McGee explains how both political parties and all branches of the U.S. government have conspired to place corporate interests above the interests of consumers, workers, the nation's economy, and even the planet itself. Attention All Passengers will change the way you view the airline industry and make you think twice the next time you see the fasten seat belts sign.

Raised in small-town Arkansas, Billy Bob Thornton grew up amid a rich storytelling tradition. See, the South is just different than other places. . . . You can feel the ghosts there. As a kid, he would sit on the porch listening to his family or some old man down the road spinning yarns about colorful neighbors. These stories didn't have to be made up. The characters were already there, so the stories just came out of the characters we knew. Thus was borne his Oscar-winning masterpiece Sling Blade and now The Billy Bob Tapes a narrative based on late-night conversations with Kinky Friedman and other friends who gathered 'round to hear Billy mine a cave full of ghosts. Billy grew up shooting squirrels, playing drums in VFW clubs, and dreaming of rock 'n' roll stardom or pitching for the St. Louis Cardinals. Then at sixteen he took a drama class to meet chicks and met Mrs. Treadway, who noticed the young man's talent and encouraged him as an actor and writer. "You don't know what it's like to be a drama teacher in a small town in Arkansas where nobody really cares," she said, "but let me tell you something. You can do this." Everything I've accomplished since, I can trace back to this woman, Maudie Treadway.The colorful characters, stories, and experiences of his youth would find their way into Billy's work, in his films and music, and in his perspective and attitude. It's like the old saying goes: you can take the boy out of the hills, but you can't take the hills out of the boy. That boy did leave the hills for Hollywood Hills. A true fish out of water, he recalls stories of miserable jobs, the cheapest accommodations, and physical hunger but also a devoted writing partner Tom Epperson, a life-changing acting teacher in L.A., and a compassionate nurse who snuck him milk shakes when he was near starvation. But there was always the dream of being an actor, and his fortunes turned when he served hors d'oeuvres as a catering waiter to legendary director Billy Wilder, who advised him, "Write about your interesting life." Billy's long career in Hollywood yields stories of inspired collaborations and failed ones, true friendships with other actors and musicians, and good friends gone too soon. In The Billy Bob Tapes, he reflects on the critics, the culture around fame, and the challenges of conveying an artistic vision in film. Most striking is Billy's clear-eyed perspective about the magic of entertainment, and how we perceive it in a rapidly changing world. With passion, unvarnished honesty, wry humor, and a little help from friends Angelina Jolie, Robert Duvall, Dwight Yoakam, Tom Epperson, and Daniel Lanois, Billy Bob finally talks.

Becoming Richard Pryor is a book that breaks new ground. . . . Saul details the amazing way that Richard found his way out of the life for which he seemed destined and into the world of the performing arts. New York Times Richard Pryor may have been the most unlikely star in Hollywood history. Raised in his family's brothels, in Peoria, Illinois, by a grandmother who often threatened to kick him upstairs with her size-twelve shoes, he always considered himself a bottom dog. He took to the stage originally to escape the tough realities of his childhood but later discovered he could alchemize his stand-up by delving fully, even painfully, into the off-color life he'd known. He brought that vitality to a movie career whose best moments Blazing Saddles, Blue Collar, the buddy comedies with Gene Wilder flowed directly out of his spirit of creative improvisation. The major studios considered him dangerous. Audiences felt plugged directly into the socket of life.Built on groundbreaking research, Becoming Richard Pryor brings into sharp focus the man and his genius as never before. From his heartbreaking childhood, his trials in the army, and his improv days in Greenwich Village to his soul-searching interlude in Berkeley and his rise in the New Hollywood of the 1970s, Becoming Richard Pryor sheds light on an entertainer who, by uniting the spirits of the Black Power movement and the counterculture, forever altered the cultural DNA of America. A fascinating, exhilarating read. Michael Chabon

The Second City has launched the careers of celebrated comic performers such as Tina Fey and Stephen Colbert and produced award-winning content. But it's the actual improvisational process developed and honed over the years by The Second City that has become its legacy. Players master an ability to co-create in ensembles, using philosophies that celebrate a "Yes, And" approach. They embrace authenticity and failure, and espouse the idea of "following the follower," which allows any member of the team to assume a leadership role. For more than two decades, The Second City has taken these same principles in thousands of corporate clients, showing leaders how to apply the tools of improv to common business challenges. Here, for the first time, Second City executives Kelly Leonard and Tom Yorton describe how you can use the same skills that thrill audiences around the world to improve your emotional intelligence, increase creativity, and learn to pivot out of tight and uncomfortable situations. In this engaging, often humorous, and highly practical book, you will learn how to become a more compelling leader and a more collaborative follower by employing the seven elements of improv: Yes, And, by which you give every idea a chance to be acted on; Ensemble, reconciling the needs of individuals with those of the broader team; Co-creation, which highlights the importance of dialogue in creating new products, processes, and relationships; Authenticity, or being unafraid to speak truth to power, challenge convention, and break the rules; Failure, teaching us that not only is it okay to fail, but we should always include it as part of our process; Follow the Follower, which gives any member of the group the chance to assume a leadership role; Listening, in which you learn to stay in the moment, and know the difference between listening to understand and listening merely to respond. When we are fiercely following the tenets of improvisation, we generate ideas both quickly and efficiently, we weather storms with more aplomb, and we don't work burdened by a fear of failure. Even better, these qualities are fully transferable to our lives outside the office. More people are beginning to recognize what The Second City has known for a long time: In the midst of a revolution in how we learn, communicate, and work, professional success often rests on the same pillars that form the foundation of great comedy: Creativity, Communication, and Collaboration. That's where improvisation comes in.

Carl Reiner has been making people laugh since the days of The Dick Van Dyke Show. His showbiz bits with Mel Brooks about the 2000 Year Old Man have become the stuff of comedy legend. Jerry Seinfeld, Alan Alda, Neil Simon, Steve Allen, and Richard Lewis were all bowled over by the comic genius of The 2000 Year Old Man in the Year 2000: The Book. Now, in his wonderful new book, Carl Reiner shows off the talent and humor that have made him a comedic superstar.Filled with rich, multidimensional tales, this collection of short stories from one of America's truly great comedic minds is at once poignant, nostalgic, and laugh-out-loud funny. "How Paul Robeson Saved My Life." the story of Reiner's experiences in the army during World War II, is a darkly funny look at racism. "Lance and Gwendolyn" is a modern-day fairy tale with some surprising twists. "Dial 411 for Legal Smut" is a tongue-in-cheek look at phone sex. Whatever topic he tackles, Reiner always manages to capture the highs and lows, the follies and foibles of everyday life.

As one of the foremost liberal voices in television and radio today, Alan Colmes has long been braving the wilds of controversial issues and conservative slander. The host of the talk-radio show Fox News Live with Alan Colmes and cohost of Fox News Channel's hit debate show Hannity Colmes, Colmes now offers this witty, passionate wake-up call to America.Colmes takes on the fundamental question: How can we protect our nation without diminishing our liberties, and regain our place in the world as an example of democracyColmes urges Americans to see past the government's manipulation of the War on Terror to silence critics; the lies we've been force-fed about the war in Iraq and Afghanistan; and the conservative smear campaign that has turned "liberal" into a four-letter word. From debunking the myth of the liberal media to exposing conservative hypocrisy, Colmes presents the issues with thoughtful, provocative arguments, hard facts and logic, and searing humor.Certain to spark debate and cause readers to reevaluate and reaffirm their beliefs, Red, White Liberal powerfully argues that despite our differences, we must extend our hands across party lines to find solutions, protect our shores, and preserve our freedoms.

For the past thirty years, Steve Miller has done the messy, unpleasant work of salvaging America's lost companies with such success that the Wall Street Journal has dubbed him "U.S. Industry's Mr. Fix It." From his very first crisis assignment as point man for Lee Iaccoca's rescue team at Chrysler, Miller built an international reputation while fixing major problems in such varied industries as steel, construction, and health care. Most recently, as chairman and CEO of the bankrupt automotive parts manufacturer Delphi Corporation, he has confronted head-on the major issues threatening the survival of Detroit's Big Three. A battle is being fought in the heart of industrial America or what is left of it Miller observes. In the auto industry as well as every manufacturing corporation, management and labor are at loggerheads over wages and the skyrocketing costs of employee benefits. The way out of this battle is often painful and Miller is deeply aware of the high price individual workers and many communities have had to pay as a result.In this frank and unsparing memoir, Miller reveals a rarely seen side of American management. Miller recounts the inside story of the many turnaround jobs that have led to his renown as Mr. Fix It. But he also paints an intimate picture of his relationship with Maggie Miller, his wife of forty years, with whom Miller shares the credit for his success. Described by Miller as "my mentor and tormentor," Maggie served as his most trusted adviser and kept him focused on what truly matters until her death from brain cancer in 2006. A deeply moving personal story and timely snapshot of the state of American manufacturing and what it will take to restore it to profitability, The Turnaround Kid is Steve Miller's fascinating look at his education as an American executive.

Too many leadership failures. Too many career derailments. Too many toxic workplaces filled with disengaged, distrustful employees. Jeffrey Pfeffer, a professor at the Stanford Graduate School of Business and the author of Power, offers an incisive dissection of the multibillion-dollar leadership industry and presents ways to fix its many problems.In Leadership BS, Jeffrey Pfeffer pulls back the curtain, showing how leadership really works and why so many leadership development efforts fail. In this forthright and persuasive critique, Pfeffer argues that much of the oft-repeated wisdom about leadership is based more on hope than reality, on wishes rather than data, on beliefs instead of science. In an age when transparency is considered a virtue, Pfeffer makes the case that strategic misrepresentation isn't as harmful as you think, that breached agreements are a part of business, that immodesty is frequently a path to success, and that relying on the magnanimity of your boss is a bad bet.Using research findings from social psychology, sociology, and sociobiology, and filled with practical, actionable advice, Leadership BS encourages readers to finally stop accepting sugar-laced but toxic potions as cures and to understand the realities of organizations and human behavior.To make real change, Pfeffer argues, we need to get beyond the half-truths and self-serving stories that are so prominent in the mythology of leadership. In calling BS on so much conventional wisdom, Leadership BS offers both a provocative, scientific examination of how leadership actually works and how it doesn't and a pre*ion for leaders future and present.

A revised edition of the first book of poems by Stephen Mitchell, the renowned translator of Rilke's poetry, The Book of Job, and the Tao Te Ching. --This text refers to an out of print or unavailable edition of this title.

Evidence of the Afterlife shares the firsthand accounts of people who have died and lived to tell about it. Through their work at the Near Death Experience Research Foundation, radiation oncologist Jeffrey Long and his wife, Jody, have gathered thousands of accounts of near-death experiences (NDEs) from all over the world. In addition to sharing the personal narrative of their experiences, visitors to the website are asked to fill out a one hundred item questionnaire designed to isolate specific elements of the experience and to flag counterfeit accounts.The website has become the largest NDE research database in the world, containing over 1,600 NDE accounts. The people whose stories are captured in the database span all age groups, races, and religious affiliations and come from all over the world, yet the similarities in their stories are as awe-inspiring as they are revealing. Using this treasure trove of data, Dr. Long explains how medical evidence fails to explain these reports and why there is only one plausible explanation that people have survived death and traveled to another dimension.

Intended as a comprehensive resource for designers, creative professionals, marketers, and retailers, The Big Book of Packaging contains 384 pages of the most innovative packaging designs from around the world. With over 500 featured designs and profiles of twelve of the world's leading designers, the book is a must-have resource for anyone interested in the future of packaging and design. In light of the recent lift in environmental consciousness, this volume of the Big Book Series will devote one third of its content to the increasingly important subject of green packaging-showing designers and retailers how to package their products creatively, responsibly, and at low cost, factors that will be reflected in the books own packaging/binding as well.The Big Book of Packaging will appeal to designers, students, marketers, retailers, and aesthetes alike, providing a thorough look at what goes into building an effective package and how to think "outside the box."

On the morning of April 2, 1865, Jefferson Davis, president of the Confederacy, received a telegram from General Robert E. Lee. There is no more time the Yankees are coming, it warned. Shortly before midnight, Davis boarded a train from Richmond and fled the capital, setting off an intense and thrilling chase in which Union cavalry hunted the Confederate president. Two weeks later, President Lincoln was assassinated, and the nation was convinced that Davis was involved in the conspiracy that led to the crime. Lincoln's murder, autopsy, and White House funeral transfixed the nation. His final journey began when soldiers placed his corpse aboard a special train that would carry him home on the 1,600-mile trip to Springfield. Along the way, more than a million Americans looked upon their martyr's face, and several million watched the funeral train roll by. It was the largest and most magnificent funeral pageant in American history.To the Union, Davis was no longer merely a traitor. He became a murderer, a wanted man with a $100,000 bounty on his head. Davis was hunted down and placed in captivity, the beginning of an intense and dramatic odyssey that would transform him into a martyr of the South's Lost Cause. The saga that began with Manhunt continues with the suspenseful and electrifying Bloody Crimes. James Swanson masterfully weaves together the stories of two fallen leaders as they made their last expeditions through the bloody landscape of a wounded nation.

From Roger Rosenblatt, author of the acclaimed memoirs Making Toast, Kayak Morning, and The Boy Detective, comes another lyrical meditation on and celebration of a universal and elusive subjectIn The Book of Love, Roger Rosenblatt looks at love in all its themes and variations romantic love, courtship, marriage, battle, heartbreak, fury, confusion, melancholy, beauty, delirium, ecstasy; love of lovers, family, friends, of country, of work, writing, solitude, of art; love of nature; love of life itself. Using lines from love songs to create a kind of verbal jazz riff, as infectious as it is engaging, Rosenblatt intersperses thoughts about love with fictional vignettes that capture a variety of lovers in different situations with notes addressed to "you," his wife of fifty years. "The story I have to tell is of you. Of others, too. Other people, other things. But mainly of you. It begins and ends with you. It always comes back to you." Pieces follow upon one another in a continuous progression, as if composing one long song that flows through the entire mystery and magic of what it means to love and be in love. What is this thing called loveLively yet profound, poignant yet joyous, The Book of Love is a triumph of intellect and imagination.

From Pulitzer Prize winner and former poet laureate charles simic comes a dazzling collection of poems as original, meditative, and humorous as the poet himselfThis latest volume of poetry from Charles Simic, one of America's most celebrated poets, demonstrates his revered signature style a mix of wry melancholy and sardonic wit. These seventy luminous poems range in subject from mortality to personal ads, from the simple wonders of nature to his childhood in war-torn Yugoslavia.For more than fifty years, Simic has delighted readers with his innovative form, quiet humor, and his rare ability to limn our interior life and concisely capture the depth of human emotion. These stunning, succinct poems validate and reinforce Simic's importance and relevance in modern poetry.

Alana Stewart and Farrah Fawcett went through it all together. Friends for thirty years, they were an essential part of each other's lives since first meeting at a dinner party in the 1970s. During that time, they supported each other through the trials of Hollywood life while also raising their families, keeping in close contact. But in the fall of 2006, a test of their friendship arose unlike any other they'd faced: Farrah was diagnosed with aggressive rectal cancer. She was determined to fight, and Alana was determined to help her. Together, they were relentless in their pursuit of a cure, traveling halfway around the world as they sought every mainstream, alternative, and experimental therapy available. In all, they spent the better part of the next three years together - Alana by her friend's side as they struggled hand in hand with the unknown. Now, in these intimate and personal diaries, Alana shares her thoughts on the events of the last three years, documenting the journey she and Farrah embarked on as they prayed for a miracle. Reflecting back on the three decades they shared, Alana details what she's learned about her friend and herself as they battled through the trials of this illness. From the importance of selflessness, to the undeniable value of faith, to the remarkable resilience of the human spirit, Alana's day-to-day entries reveal a side of these two friends that the world has never seen. Even in the face of this debilitating disease, Farrah's courage and determination continues to teach us about life . . . and love. Writing candidly about aging, marriage, motherhood, and faith--all topics she and Farrah dealt with together over the years - Alana provides a moving tribute to a woman, once Hollywood's golden girl, and an inspiring celebration of life. My Journey with Farrah is the story of two courageous women who stood by each other through good times, bad times, and now the most trying of times. It is a book that will make people laugh, cry, and rejoice in the power of friendship.

Illustrate your data in a more interactive way by implementing data visualization principles and creating visual stories using Tableau About This Book Use data visualization principles to help you to design dashboards that enlighten and support business decisions Integrate your data to provide mashed-up dashboards Connect to various data sources and understand what data is appropriate for Tableau Public Understand chart types and when to use specific chart types with different types of data Who This Book Is For Data scientists who have just started using Tableau and want to build on the skills using practical examples. Familiarity with previous versions of Tableau will be helpful, but not necessary. What You Will Learn Customize your designs to meet the needs of your business using Tableau Use Tableau to prototype, develop, and deploy the final dashboard Create filled maps and use any shape file Discover features of Tableau Public, from basic to advanced Build geographic maps to bring context to data Create filters and actions to allow greater interactivity to Tableau Public visualizations and dashboards Publish and embed Tableau visualizations and dashboards in articles In Detail With increasing interest for data visualization in the media, businesses are looking to create effective dashboards that engage as well as communicate the truth of data. Tableau makes data accessible to everyone, and is a great way of sharing enterprise dashboards across the business. Tableau is a revolutionary toolkit that lets you simply and effectively create high-quality data visualizations. This course starts with making you familiar with its features and enable you to develop and enhance your dashboard skills, starting with an overview of what dashboard is, followed by how you can collect data using various mathematical formulas. Next, you'll learn to filter and group data, as well as how to use various functions to present the data in an appealing and accurate way. In the first module, you will learn how to use the key advanced string functions to play with data and images. You will be walked through the various features of Tableau including dual axes, scatterplot matrices, heat maps, and sizing.In the second module, you’ll start with getting your data into Tableau, move onto generating progressively complex graphics, and end with the finishing touches and packaging your work for distribution. This module is filled with practical examples to help you create filled maps, use custom markers, add slider selectors, and create dashboards. You will learn how to manipulate data in various ways by applying various filters, logic, and calculating various aggregate measures. Finally, in the third module, you learn about Tableau Public using which allows readers to explore data associations in multiple-sourced public data, and uses state-of-the-art dashboard and chart graphics to immerse the users in an interactive experience. In this module, the readers can quickly gain confidence in understanding and expanding their visualization, creation knowledge, and quickly create interesting, interactive data visualizations to bring a richness and vibrancy to complex articles. The course provides a great overview for beginner to intermediate Tableau users, and covers the creation of data visualizations of varying complexities. Style and approach The approach will be a combined perspective, wherein we start by performing some basic recipes and move on to some advanced ones. Finally, we perform some advanced analytics and create appealing and insightful data stories using Tableau Public in a step-by-step manner.

Leverage benefits of machine learning techniques using Python About This Book Improve and optimise machine learning systems using effective strategies. Develop a strategy to deal with a large amount of data. Use of Python code for implementing a range of machine learning algorithms and techniques. Who This Book Is For This title is for data scientist and researchers who are already into the field of data science and want to see machine learning in action and explore its real-world application. Prior knowledge of Python programming and mathematics is must with basic knowledge of machine learning concepts. What You Will Learn Learn to write clean and elegant Python code that will optimize the strength of your algorithms Uncover hidden patterns and structures in data with clustering Improve accuracy and consistency of results using powerful feature engineering techniques Gain practical and theoretical understanding of cutting-edge deep learning algorithms Solve unique tasks by building models Get grips on the machine learning design process In Detail Machine learning and predictive analytics are becoming one of the key strategies for unlocking growth in a challenging contemporary marketplace. It is one of the fastest growing trends in modern computing, and everyone wants to get into the field of machine learning. In order to obtain sufficient recognition in this field, one must be able to understand and design a machine learning system that serves the needs of a project. The idea is to prepare a learning path that will help you to tackle the real-world complexities of modern machine learning with innovative and cutting-edge techniques. Also, it will give you a solid foundation in the machine learning design process, and enable you to build customized machine learning models to solve unique problems. The course begins with getting your Python fundamentals nailed down. It focuses on answering the right questions that cove a wide range of powerful Python libraries, including scikit-learn Theano and Keras.After getting familiar with Python core concepts, it’s time to dive into the field of data science. You will further gain a solid foundation on the machine learning design and also learn to customize models for solving problems. At a later stage, you will get a grip on more advanced techniques and acquire a broad set of powerful skills in the area of feature selection and feature engineering. Style and approach This course includes all the resources that will help you jump into the data science field with Python. The aim is to walk through the elements of Python covering powerful machine learning libraries. This course will explain important machine learning models in a step-by-step manner. Each topic is well explained with real-world applications with detailed guidance.Through this comprehensive guide, you will be able to explore machine learning techniques.

Achieve scalability and high availability without compromising on performance About This Book See how to get 100 percent uptime with your Cassandra applications using this easy-follow guide Learn how to avoid common and not-so-common mistakes while working with Cassandra using this highly practical guide Get familiar with the intricacies of working with Cassandra for high availability in your work environment with this go-to-guide Who This Book Is For If you are a developer or DevOps engineer who has basic familiarity with Cassandra and you want to become an expert at creating highly available, fault tolerant systems using Cassandra, this book is for you. What You Will Learn Understand how the core architecture of Cassandra enables highly available applications Use replication and tunable consistency levels to balance consistency, availability, and performance Set up multiple data centers to enable failover, load balancing, and geographic distribution Add capacity to your cluster with zero downtime Take advantage of high availability features in the native driver Create data models that scale well and maximize availability Understand common anti-patterns so you can avoid them Keep your system working well even during failure scenarios In Detail Apache Cassandra is a massively scalable, peer-to-peer database designed for 100 percent uptime, with deployments in the tens of thousands of nodes, all supporting petabytes of data. This book offers a practical insight into building highly available, real-world applications using Apache Cassandra. The book starts with the fundamentals, helping you to understand how Apache Cassandra’s architecture allows it to achieve 100 percent uptime when other systems struggle to do so. You’ll get an excellent understanding of data distribution, replication, and Cassandra’s highly tunable consistency model. Then we take an in-depth look at Cassandra's robust support for multiple data centers, and you’ll see how to scale out a cluster. Next, the book explores the domain of application design, with chapters discussing the native driver and data modeling. Lastly, you’ll find out how to steer clear of common anti-patterns and take advantage of Cassandra’s ability to fail gracefully. Style and approach This practical guide will get you implementing Cassandra right from the design to creating highly available systems. Through a systematic, step-by-step approach, you will learn different aspects of building highly available Cassandra applications and all this with the help of easy-to-follow examples, tips, and tricks.

Master the art of testing and automating your SOA using SoapUI About This Book Design real-time test automation frameworks for Enterprise applications using SoapUI Learn how to solve test automation issues for complex systems A complete guide to understanding SOA automation from quality assurance to business assurance Who This Book Is For The book is intended for test architects, SOA test specialists, automation testers, test managers, and software developers who have a good understanding of SOA, web services, Groovy Scripting, and the SOAP UI tool. What You Will Learn Familiarize yourself with Test Web services from functional, nonfunctional, and security aspects Learn to test real-time service orchestrations Design test automation solutions for SOA-based Enterprise applications Learn multilayer test automation Selenium plus SoapUI under a single umbrella Integrate your SoapUI framework with Jenkins In Detail SoapUI is an open-source cross-platform testing application that provides complete test coverage and supports all the standard protocols and technologies. This book includes real-time examples of implementing SoapUI to achieve quality and business assurance. Starting with the features and functionalities of SoapUI, the book will then focus on functional testing, load testing, and security testing of web services. Furthermore, you will learn how to automate your services and then design data-driven, keyword-driven, and hybrid-driven frameworks in SoapUI. Then the book will show you how to test UIs and services using SoapUI with the help of Selenium. You will also learn how to integrate SoapUI with Jenkins for CI and SoapUI test with QC with backward- and forward-compatibility. The final part of the book will show you how to virtualize a service response in SoapUI using Service Mocking. You will finish the journey by discovering the best practices for SoapUI test automation and preparing yourself for the online certification of SoapUI. Style and approach Filled with real-time examples, this book will help readers take their knowledge to the next level. This book is a comprehensive guide that will cover the end-to-end life cycle of implementing SoapUI in various phases of software testing and the software development life cycle.

Learn and monitor your entire IT infrastructure to ensure your systems, applications, services, and business function effectively. About This Book Packed with tips, tricks and illustrations, the book will explain the configuration and monitoring concepts in a simplified manner Experience the scalability and flexibility of Nagios in a very practical and easy-to-understand approach. Unleash the power of Nagios Core and Nagios XI 5 to monitor and secure your infrastructure with ease. Who This Book Is For This book is targeted at System Administrators, both, who have no prior knowledge of Nagios as well as readers experienced with it. It not only covers the basics of Nagios but also the advanced features. What You Will Learn Set up and use the built-in Nagios web interface Upskill the additional interfaces available for Nagios to monitor your IT infrastructure Learn how to perform various checks using both, Nagios standard plugins and third-party plugins Explore the working of notifications and events in Nagios Familiarize yourself with SNMP and use it for monitoring devices such as routers, switches, modems and printers Discover how can be Nagios can be customized and tailored to your needs Get to know more about the entreprise version of Nagios, Nagios XI In Detail Nagios, a powerful and widely used IT monitoring and management software for problem -solving. It detects problems related to your organizations infrastructure and helps in resolving the issue before it impacts the business. Following the success of the previous edition, this book will continue to help you monitor the status of network devices and also notify the system administrators of network problems. Starting with the fundamentals, the book will teach you how to install and configure Nagios for your environment. The book helps you learn how to end downtimes, adding comments and generating reports using the built-in Web interface of Nagios. Moving on, you will be introduced to the third-party web interfaces and applications for checking the status and report specific information. As you progress further in Learning Nagios, you will focus on the standard set of Nagios plugins and also focus on teach you how to efficiently manage large configurations and using templates. Once you are up to speed with this, you will get to know the concept and working of notifications and events in Nagios. The book will then uncover the concept of passive check and shows how to use NRDP (Nagios Remote Data Processor). The focus then shifts to how Nagios checks can be run on remote machines and SNMP (Simple Network Management Protocol) can be used from Nagios. Lastly, the book will demonstrate how to extend Nagios by creating custom check commands, custom ways of notifying users and showing how passive checks and NRDP can be used to integrate your solutions with Nagios. By the end of the book, you will be a competent system administrator who could monitor mid-size businesses or even large scale enterprises. Style and approach This will be a practical learning guide for system administrators which will teach them everything about Nagios along with implementing it for your organization and then ending with securing it.