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Trust Works!
￥127.33
Trust Works! How to build it How to keep it In this enlightening guide developed from his popular Trust Works! training program, #1 bestselling author and management guru Ken Blanchard turns his vast knowledge and insight to one of the most timely and complex issues that affects all areas of our lives. Once upon a time, a dog and a cat lived together with other animals and the humans who cared for them. But canine and feline did not trust each other a situation that led to fighting, backbiting, and sabotaging that soon affected the whole household. Unless their conflict was resolved, all of the pets would lose their home. Fortunately, a wise old parrot stepped in, teaching dog and cat the ABCDs of trust. As each became aware of the unconscious behaviors at the root of their hostility, dog and cat discovered how to change their behavior a mutual transformation that created a happy, productive environment for all. In Trust Works! Ken Blanchard applies that fable to real-life situations to show anyone how to get along better with those around them. He outlines his ABCD trust model and uses it to address the factors that lead to discord, including low morale, miscommunication, poor response to problems and issues, and dysfunctional leadership. In today polarized society, building trust and sustaining it has never been more important or seemingly elusive. Trust Works! provides a common language and essential skills that can replace dissension with peace and cooperation and help us all work together productively and in harmony.
The 22 Immutable Laws of Branding
￥105.17
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding, this book proclaims that the only way to stand out in today's marketplace is to build your product or service into a brand and provides the step-by-step instructions you need to do so. The 22 Immutable Laws of Branding also tackles one of the most challenging marketing problems today: branding on the Web. The Rieses divulge the controversial and counterintuitive strategies and secrets that both small and large companies have used to establish internet brands. The 22 Immutable Laws of Branding is the essential primer on building a category-dominating, world-class brand.
On Speaking Well
￥88.56
For anyone who fears the thought of writing and giving a speech--be it to business associates, or at a wedding--help is at hand. Acclaimed presidential speechwriter Peggy Noonan shares her secrets to becoming a confidence, persuasive speaker demystifying topics including: Finding you own authentic voice Developing a text that interest you Acing the all-important first paragraph Using logic to move your audience Creating, developing, and reinventing the "core speech" for diverse audiences Strengthening your speech with a vital element: humor Winnowing your thought down to the essentials Handling professional jargon, clich s, and the sound bite syndrome Presenting your speech in the best way Collecting intellectual income--conversing your speech treasures Breaking all the rules and still succeeding Reading for inspiration--how to use the excellence of others Complete with lessons, tips and memorable examples, On Speaking Well shows us how to create forceful, persuasive, relevant speeches that will resonate with our audiences. Engaging, informative, and always entertaining, this is undoubtedly the authoritative how-to guide for anyone writing or giving a speech
The Fall of Advertising and the Rise of PR
￥83.03
Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands shows this to be true. In fact, an astonishing number of brands, including Palm, Starbucks, the Body Shop, Wal-Mart, Red Bull and Zara have been built with virtually no advertising. Using in-depth case histories of successful PR campaigns coupled with those of unsuccessful advertising campaigns, The Fall of Advertising provides valuable ideas for marketers -- all the while demonstrating why advertising lacks credibility, the crucial ingredient in brand building, and how only PR can supply that credibility; the big bang approach advocated by advertising people should be abandoned in favor of a slow build-up by PR; advertising should only be used to maintain brands once they have been established through publicity. Bold and accessible, The Fall of Advertising is bound to turn the world of marketing upside down.
Negotiation Skills in 7 simple steps
￥61.51
7 simple steps to flawless negotiations A successful negotiation results in a win-win agreement for both parties. But where do you start if you’re up against people or organisations with conflicting objectives? Or people who are just downright difficult? Getting what you want requires determination and tact. You need to be assertive but know when to compromise. We’ll help you refine your persuasive skills through verbal and non-verbal communication. We’ll show you how to identify and understand the key issues, distinguish between needs and interests and come to an agreement that benefits everyone. With our 7 simple steps you’ll be a pro in no time.
Get that Job in 7 simple steps
￥61.51
7 simple steps to help you find your perfect job Kickstart your job applications and get the job you want. If you’re new to the job market, back for a restart, or want a change of scene, we’ll help you target what you want and show you how to get there. The job market is tougher than ever, and making a great first impression is everything. We’ll debunk the myths of applying for jobs, help get your CV into shape and prepare you for the interview. Just make sure you get there on time (that bit’s up to you).
The Strategist: Be the Leader Your Business Needs
￥69.26
Strategy is about identifying why your business matters, not just analysing the competition. Cynthia Montgomery reveals how leaders can embrace the crucial role of The Strategist to really define and drive the objectives and advantages to power their companies forward. Cynthia Montgomery teaches the globally-renowned EOP (Entrepreneur, Owner, President) course at Harvard Business School, one of Harvard’s most oversubscribed executive courses. Participants are all seasoned executives, owners, CEOs, or COOs of privately held companies who pay tens of thousands of dollars to attend, with the goal of learning how to be more effective leaders and how to make their companies more successful. Montgomery’s course teaches them a totally new way to understand leadership, a way that fuses leadership with strategy. Her approach calls for a reset of current thinking about both. She shows that strategy is not just a tool for outwitting the competition – it is the most powerful means a leader has for shaping a firm itself. Montgomery takes the readers through the paces of her world-renowned course, teaching them how to develop the skills and sensibilities that living strategy and real leadership demand. No other book marries strategy and leadership in the same way – a way readers will find challenging, intriguing, and ultimately, inspiring.
Who Killed Change?
￥66.22
By the bestselling author of The One Minute Manager, a business parable that teaches organizations to cope successfully with change. Every day organizations around the world launch change initiatives – often big, expensive ones - designed to improve the status quo. Yet 50 to 70 percent of these change efforts fail. A few perish suddenly, but many die painful, protracted deaths that drain the organization's resources, energy and morale. So, Who or what is killing change? That's what you'll find out in this delightful whodunit. The story features a Columbo-style detective named Agent who's investigating the murder of yet another Change. One by one, Agent interviews thirteen prime suspects, including a myopic leader named Vision; a chronically tardy manager named Urgency; an executive named Communication whose laryngitis makes communication all but impossible; and several other dubious characters. The suspects are sure to sound familiar, and you're bound to relate them to your own workplace. In the end, Agent solves the case in a way that will inspire you to become an effective Change Agent in your own organization.
Reengineering the Corporation
￥94.10
The most successful business book of the last decade, Reengineering the Corporation is the pioneering work on the most important topic in business today: achieving dramatic performance improvements. This book leads readers through the radical redesign of a company's processes, organization, and culture to achieve a quantum leap in performance. Michael Hammer and James Champy have updated and revised their milestone work for the New Economy they helped to create -- promising to help corporations save hundreds of millions of dollars more, raise their customer satisfaction still higher, and grow ever more nimble in the years to come.
The Tyranny of Numbers: Why Counting Can’t Make Us Happy
￥82.01
Never before have we attempted to measure as much as we do today. Why are we so obsessed with numbers? What can they really tell us? Too often we try to quantify what can’t actually be measured. We count people, but not individuals. We count exam results rather than intelligence, benefit claimants instead of poverty. The government has set itself 10,000 new targets. Politicians pack their speeches with skewed statistics: crime rates are either rising or falling depending on who is doing the counting. We are in a world in which everything designed only to be measured. If it can’t be measured it can be ignored. But the big problem is what numbers don’t tell you. They won’t interpret. They won’t inspire, and they won’t tell you precisely what causes what. In this passionately argued and thought-provoking book, David Boyle examines our obsession with numbers. He reminds us of the danger of taking numbers so seriously at the expense of what is non-measurable, non-calculable: intuition, creativity, imagination, happiness… Counting is a vital human skill. Yardsticks are a vital tool. As long as we remember how limiting they are if we cling to them too closely. Americans who claim to have been abducted by aliens = 3.7 million Average time spent by British people in traffic jams every year = 11 days Number of Americans shot by children under six between 1983 and 1993 = 138, 490
Time Management (Collins Business Secrets)
￥18.74
The time management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Time Management. Includes how to: ? Identify your biggest priorities and find time to achieve them ? Deal with the biggest hidden time-wasters ? Communicate effectively with colleagues and clients ? Cope with information overload ? Take control of your inbox and voicemail
Presenting (Collins Business Secrets)
￥44.24
The presenting secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Presenting. Includes how to: ? Enjoy presenting and approach it with confidence ? Assess your audience and their reactions ? Prepare presentations for maximum impact ? Use your voice and body to make your point ? Use visual aids and handle questions
Leadership (Collins Business Secrets)
￥51.50
The leadership secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Leadership. Includes how to: ? Understand and develop your leadership style ? Identify strategic goals for your department ? Motivate and manage teams of all sizes ? Build a culture of results and responsibility ? Lead the way out of a crisis
Communication (Collins Business Secrets)
￥51.50
The communication secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Communication. Includes how to: ? Use body language to build rapport with anyone ? Deal with clients and colleagues at all levels ? Get what you want in sales or negotiation ? Excel in meetings and presentations ? Master email and written communication
Interview (Collins Business Secrets)
￥51.50
The interview secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Interviews. Includes how to: ? Research the needs of the employer ? Focus the interview on your strengths ? Use body language to impress ? Deal with difficult questions ? Negotiate the perfect package
People Management (Collins Business Secrets)
￥44.24
The people management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of People Management Includes how to: ? Build a business-like relationships with your direct reports ? Set clear targets and monitor them ? Understand different personality types and how to manage them ? Deliver criticism and compliments in the right way ? Mentor your employees to produce fantastic results
Getting Things Done (Collins Business Secrets)
￥18.74
The secrets that experts and top professionals use to get things done. Get results fast with this quick, easy guide to the fundamentals of Getting Things Done. Includes how to: ? Get more done in less time ? Manage upwards, downwards and sideways ? Under-promise and over-deliver ? Overcome difficult people and issues ? Deliver projects on time and on budget
Mindpower (Collins Business Secrets)
￥44.24
The secrets that experts and top professionals use to stay at the top of their game. Get results fast with this quick, easy guide to the fundamentals of Mind Power Includes how to: ? Produce creative and innovative ideas ? Remember names, numbers and concepts ? Sharpen your mental reflexes, whatever your age ? Ask the right questions and understand other points of view ? Make good decisions and stick to them
Team Management (Collins Business Secrets)
￥18.74
The team management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Team Management Includes how to: ? Understand how different personalities interact in a team ? Set up clear structures and goals for your team ? Implement change effectively and as painlessly as possible ? Overcome personality clashes and team difficulties ? Manage your team so that it delivers fantastic results
Tarzan the Terrible by Edgar Rice Burroughs - Delphi Classics (Illustrated)
￥8.09
This eBook features the unabridged text of ‘Tarzan the Terrible by Edgar Rice Burroughs - Delphi Classics (Illustrated)’ from the bestselling edition of ‘The Complete Works of Edgar Rice Burroughs’. Having established their name as the leading publisher of classic literature and art, Delphi Classics produce publications that are individually crafted with superior formatting, while introducing many rare texts for the first time in digital print. The Delphi Classics edition of Burroughs includes original annotations and illustrations relating to the life and works of the author, as well as individual tables of contents, allowing you to navigate eBooks quickly and easily. eBook features: * The complete unabridged text of ‘Tarzan the Terrible by Edgar Rice Burroughs - Delphi Classics (Illustrated)’ * Beautifully illustrated with images related to Burroughs’s works * Individual contents table, allowing easy navigation around the eBook * Excellent formatting of the text Please visit www.delphiclassics.com to learn more about our wide range of titles
At the Earth’s Core by Edgar Rice Burroughs - Delphi Classics (Illustrated)
￥8.09
This eBook features the unabridged text of ‘At the Earth’s Core by Edgar Rice Burroughs - Delphi Classics (Illustrated)’ from the bestselling edition of ‘The Complete Works of Edgar Rice Burroughs’. Having established their name as the leading publisher of classic literature and art, Delphi Classics produce publications that are individually crafted with superior formatting, while introducing many rare texts for the first time in digital print. The Delphi Classics edition of Burroughs includes original annotations and illustrations relating to the life and works of the author, as well as individual tables of contents, allowing you to navigate eBooks quickly and easily. eBook features: * The complete unabridged text of ‘At the Earth’s Core by Edgar Rice Burroughs - Delphi Classics (Illustrated)’ * Beautifully illustrated with images related to Burroughs’s works * Individual contents table, allowing easy navigation around the eBook * Excellent formatting of the text Please visit www.delphiclassics.com to learn more about our wide range of titles
