A huszadik feleség
¥76.11
Ismer?seink, családtagjaink, kollégáink, a vállalati értékesít?k - egy szóval gyakorlatilag mindenki - egyfolytában hazudik nekünk. Egyikünknek sincs immunitása a ránk zúduló hazugságok ellen, úgyhogy mindannyian a csalás áldozatai vagyunk. A témát egymástól függetlenül vizsgáló kutatók jutottak ugyanarra az eredményre: az átlagembert minden áldott nap k?zel 200 alkalommal traktálják valami valótlansággal. Most végre létrej?tt valami, ami a védelmünkre lehet. A Verj át, ha tudsz! három kül?nb?z? elméletb?l és gyakorlatból - az arckifejezések helyes értelmezéséb?l, a kihallgatási technikák alkalmazásából és a hazugságvizsgáló kutatások átfogó ?sszehasonlításából - hoz létre új diszciplínát, kifejezetten azzal a céllal, hogy megtanítsa az üzleti élet szerepl?it arra, miként lehet a leghatékonyabban felderíteni a csalást, és ezáltal képessé tegye ?ket arra, hogy a rejtett háttér információk birtokában hozhassák meg fontos üzleti d?ntéseiket és vághassanak bele sorsd?nt? tranzakciók lebonyolításába. Ennek az új tudománynak a metódusait használja a gyakorlatban is az amerikai üzleti élet nem egy jól ismert alakja, elszántan arra, hogy végképp kiirtsa a nagy kockázattal járó üzleti tranzakciókból a hazugság elemeit. Hosszú évek teltek el, mire a Verj át, ha tudsz! végre k?zkinccsé tette az igazgatósági irodákban, a vezet?i értekezleteken, az állásinterjúkon, a jogi eljárásokban és az üzleti tárgyalásokon is a korábban csak a hírszerz?i k?r?kben, a rend?r akadémiákon és az egyetemi tanszékek eldugott kutatásaiban jelenlév?, szétszórtan fellelhet? tudást. Mi van a k?nyvben? Tanuljon olyan titkos kommunikációs technikákat, amelyek a k?zelmúltig csak egy maroknyi kutató, kihallgató tiszt és operatív hírszerz? el?tt voltak ismertek! A Verj át, ha tudsz! -ból megtudható, mi az ami ott van minden üzleti megbeszélésen, minden állásinterjú során, minden tárgyaláson az ?n orra el?tt, és amit mégsem vett eddig soha észre: - Az a tíz életveszélyes arckifejezés, amelyet jobb, ha megtanul felfedezni üzleti és társasági kapcsolataiban. - Az a tíz perd?nt? kérdés, amellyel bárkit rábírhat, hogy elmondja ?nnek az igazságot. Megtanulja, miképpen szúrja ki és fojtsa el csírájában egy viszonylag egyszer?, ?tlépcs?s módszer segítségével a szinte minden fontos üzleti tárgyaláson és interjúban el?bukkanó hazugságokat. Megtanul felismerni t?bb tucat olyan arckifejezést és testtartást, amelynek láttán jobb, ha harmadfokú készültségbe helyezi magát. Füle megtanulja, miképpen ismerheti fel azokat a szófordulatokat és frázisokat, amelyek beszédes jeleib?l megkül?nb?ztethet? a csalárd beszéd az igazmondástól. Végül megtudja azt is, miképpen vegye k?rül magát olyan megbízható tanácsadókkal, akik garantálhatják ?nnek a sikert.
Intro to GDPR: A Plain English Guide to Compliance
¥192.11
Intro to GDPR is written by experienced data protection professional Punit Bhatia. Bhatia has served as the Privacy and Protection Officer in an EU-based bank and lecturer at the Solvay Brussels School of Economics and Management. He is Certified Information Privacy Professional ? Europe (CIPP-E), Certified Information Privacy Manager (CIPM), and Certified Outsourcing Professional (COP). Bhatia will lead you through the complex journey to the GDPR compliance with the simple language and many practical examples. Whether you are a complete beginner or experienced data protection practitioner this book is the right resource for you. Intro to GDPR is a complete guide to compliance. Bhatia uses the simple language, understandable to everyone in order to lead you from the introduction all the way to getting your organization GDPR compliant. In this book you will learn: 1. Which organisations need to be compliant with the GDPR? 2. Key terms in the GDPR. You will get familiarized with key terms that form the basis of the GDPR. You will learn definitions of terms: “Personal data”, “Special categories of personal data”, “Processing” difference between terms “Controller” and “Processor” and others. 3. Myths about the GDPR like “the GDPR is only applicable in the EU”, “The GDPR is about fines” and others. 4. Transparency through the privacy notice. As written in the book, “transparency is one of the key principles in the EU GDPR” so it is important to understand what is transparency and privacy notice but also what are the key requirements and contents of a privacy notice. 5. Data breaches. “GDPR requirements on data breaches are different for controllers and for processors” – this chapter will make you aware of data breach requirements and key actions that are required once a breach is detected. 6. What is the first thing to do to become compliant and what are the key factors to remain compliant with the GDPR, and much more. Written in plain English, with many practical examples, Intro to GDPR is the only book you need on the subject of GDPR.
Вазочки, конфетницы, корзинки.
¥17.74
Капталзм свобода — класика полтико-економчно лтератури ХХ столття — як нколи актуальна для Украни. Нобелвський лауреат Млтон Фрдман розгляда зв’язок мж економчною та полтичною свободою. Вн опису, чому варто обмежити вплив держави в економку, децентралзувати владу, забезпечити гнучкий валютний курс, роздержавити сфери освти соцального забезпечення.
Тринадцята казка (Trinadcjata kazka)
¥27.22
Одного дня життя дев’ятир?чного хлопчика повн?стю зм?нилося. Дитяча ц?кав?сть обернулася страшною пожежею, внасл?док яко? хлопчик отримав оп?ки майже усього т?ла. Пробувши у л?карн? п’ять м?сяц?в, в?н пережив ампутац?ю пальц?в та бол?сну реаб?л?тац?ю. Але якщо рубц? на т?л? можна прикрити одягом, то що робити ?з душевними шрамами? Чи можна п?сля цього мр?яти про повноц?нне щасливе життя? ?У полум’?? — це книга-спов?дь про незламн?сть, пошук себе ? велику роботу на шляху до усп?ху. Вона написана на основ? реальних под?й, як? зм?нили життя багатьох людей.
Idegen gyerek
¥119.27
K?zérthet? ismeretterjeszt? kiadvány az általános adatvédelmi rendeletr?l (GDPR) kisvállalkozóknak és magánszemélyeknek.
Rajtad a szemem
¥65.15
"Imádsz írni? Szeretnéd, ha olvasnák is? Még jobb lenne, ha megvennék, amit írsz?Gondolj csak bele, rajtad kívül még milliónyian akarnak írók lenni, s még t?bben blogszerz?k, cikkírók. ?riási a kínálat, mennyi az esély, hogy téged észrevesznek? ?s ha észrevesznek, mennyien fognak olvasni? S, ha olvasnak elegen, hogyan éred el, hogy vegyenek is t?led? S, ha még ezt el is éred, tudod, honnan veszed mindehhez az id?t? Ha elgondolkodtál ezeken, akkor máris tudod, milyen értékes, ha valaki helyetted már elgondolkodott ezeken a kérdéseken, megkereste a megoldásokat, és számodra id?t, fáradtságot spórolva a ?kezedbe adja”." Van egy bizonyos pszichológiai folyamat, amin az olvasó átmegy,amikor megismeri az írásaidat. Ha ennek ismeretében és figyelembevételével építed fel a kommunikációdat, az nagyon jól fog m?k?dni. Biztosan azt szeretnéd, ha egyre t?bb olvasód és/vagy vev?d lenne. Ha alkalmazod a k?nyvben bemutatott lépéseket, az olvasókat k?nnyen eléred, majd lépésr?l-lépésre végigviszed azon a folyamaton, amely érdekl?d?b?l visszatér? olvasót és lelkes vásárlót alakít. Ez a világ egyik legcsodálatosabb folyamata: Te egyre lelkesebben írsz és az olvasók egyre jobban várják, az új munkáidat. Mindezt úgy, hogy nem nyomulsz, hanem ellenkez?leg, olyan szimpatikusan csinálod, hogy ?r?m?t okoz újra és újra visszatérni, olvasni és megvásárolni a m?veidet.
D?? Ticarette Alternatif Para Kazanma Yollar?
¥47.17
D?? ticaret ?ok basit anlat?m? ile bir ülkede üretilen mal?n o malla ihtiya? duyulan bir ba?ka ülkeye sat?lmas?d?r. Mal?n bir ülkeden sat?lmak suretiyle bir ba?ka ülkeye g?nderilmesi süreci gerek ilgili ülke mevzuatlar? gerekse uluslararas? ticaret uygulamalar? nedeniyle bazen son derece karma??k bir hal alabilir. Hele bu sürece dahil olan al?c? ve sat?c?lar süre? hakk?nda yeterli bilgi ve beceriye sahip de?ilse o d?? ticaret i?lemi ne yaz?k ki hukuki baz? müdehaleler gerektirebilir. Baz? üretici ve mü?teriler d?? ticaret konusunda yeterli bilgi ve beceriye sahip olmamalar?na ra?men ?o?u zaman gerek zorunluluktan gerekse d?? ticaretin sa?layaca?? faydalar? bilerek ihracat ve ithalat yapmak isterler. B?yle durumlarda esas i?i al?m sat?m olmayan ancak üretici ve mü?terilerin bir d?? ticaret i?ini ger?ekle?tirebilmelerini sa?layan ki?i ve yap?lar devreye girer. ??te kitab?n konusu bu; d?? ticarette üretici ve son kullan?c?lar d???nda para kazanan bu di?er ki?i ve yap?lar?n tan?t?lmas?, i? planlar?n?n anlat?lmas?, risk ve kazan? oranlar?n?n incelenmesi, tavsiyeler, uyar?lar. Elinizde tuttu?unuz kitab?n dünyada bir e?i yok. Ge?mi?te olmad?. Belki gelecekte de olmayacak. Peki ben neden b?yle bir kitap yazd?m ve kitap neden 8 bask? yapt? ? E?itimlerimden mezun olan giri?imcilerin s?k s?k "hocam e?itimi ald?k, ?ok iyiydi ancak bu bilgileri biz ?imdi nerede ve nas?l kullanaca??z?" diye sorular geliyordu. Yani giri?imcilere olta ve yemi veriyordum ama yemi i?neye nas?l takacaklar?n?, nerede avlanacaklar?n? ve oltay? suya nas?l atacaklar?n? ??retmiyordum. ??te bu kitap bu eksikli?i gidermek i?in yaz?ld?; d?? ticaret bilgisinin sahada nas?l kullan?laca??n? ve nas?l para kazan?laca??n? anlatmak i?in. Umar?m size de faydal? olur...
Borsa ve Piyasalar Anatomisi
¥36.95
Sermaye piyasalar? do?an?n i?leyi?i gibi davran??lar sergiler.. Do?a gibi dinamik haldedir... sürekli evrilir ve geli?irler Bilgi üreterek ve üretilen bilgiyi kullanarak ilerlerler..Bilgi sadece ki?ilerle piyasalar?n etkile?iminden ortaya ??kar. Bu nedenle teorik de?il, pratiktir. Bilgiyi anlama gayreti belli bir bilin? yarat?r ve ki?ilerin dü?ünerek hareket etmesi neticesinde piyasalar kendi do?al d?ngüsünü olu?turur. ?nsanlar?n olu?turdu?u yap?n?n kendisi de zamanla dü?ünen bir organizmaya d?nü?ür... Ki?i kendini korumaya ve geli?tirmeye y?nelik oldu?u i?in piyasalar da kendilerini koruyucu ve geli?tirici sistemlerini olu?tururlar. Ekonomik sistem binlerce farkl? piyasaya sahiptir ve bu say? giderek artmaktad?r. Artan finansal enstrümanlar ve hisse senedi borsalar?, menkul k?ymetlerin ?e?itlili?i, ülke ekonomilerindeki büyümenin finansal piyasalara giderek daha fazla ba??ml? hale gelmesine neden olmu?tur. Yat?r?mc?lar?n piyasa enstrümanlar?na ba??ml?l??? finansal sistemi olduk?a ?nemli hale getirir... Sermaye piyasalar? yat?r?mc?lar?n problemleri ??zebilecek bilgiyi olu?turmakta ba?ar?l?d?r.. ??te bu problemi ??zme ?eklidir. Piyasalar?n karakteri, asla bir kurtar?c? kahraman?n gelmesini beklemek de?ildir Bu nedenle problemleri ??zmek i?in farkl? bir y?ntemi vard?r. Rassal yürüyü? fiyat hareketlerinin rastlant?sal ve ?nceden tahmin edilemez oldu?unu s?yler. Fiyat hareketlerinin seyrini de?i?tirecek ani yükseli? ve dü?ü?lerde mevcut pozisyonda kal?nmas?n? savunur. Bu davran?? kimi yat?r?mc?lara mant?kl? gelebilir. Fakat profesyoneller i?in rastlant?sall?k ?ok ?nem arz etmez. Fiyatlar?n zaman zaman rastlant?sal oldu?u kabul edilse de her zaman rastlant?sal oldu?una inanmak amat?rlük olacakt?r Gelece?in ?ng?rülmez olu?u temel varsay?md?r.. Akl?n s?n?rl? dü?ünce gücü gelece?in ?ng?rülebilir olmad???n? fiyatlar?n olu?umu i?in de ?o?u zaman kullan?r. Teorik olarak herkese mant?kl? gelecek bu dü?ünce acaba profesyonel bak?? a??s?yla de?erlendirildi?inde temelinde bir hata i?eriyor olamaz m?: Fiyatlar?n ne y?nde ger?ekle?ece?ini bilememek. Piyasalar yat?r?mc?lar olmad??? sürece varl???n? sürdüremez.. Yat?r?mc?lar piyasalar?n karma??k yap?s?n? ak?l ve duygular?n? sentezleyerek ??zümlemeye ?al??anlard?r. S?radan bir insan ya da piyasa profesyoneli. Ekonomi k?tü giderken finansal piyasalarda i?lem yapmaya neden devam ederler.? Kimsenin g?remedi?i bir ?eyi mi g?rmektedirler? [Tarkan ?zhan, 1969-] ??REN?M DURUMU: Trakya üniversitesi B?lüm: Fen Fakultesi Kimyager MESLE??: Borsac?, Trader, Portfoy Y?netimi Aktif ?al??ma süresi; 25 y?l
Evim Dolar Evim: “Evinden Para Kazan”
¥66.79
Evini kiraya veren ev sahipleri!!Art?k ayl?k sabit kira bedeline mahkum de?ilsiniz!Hem eviniz sürekli kontrolünüz alt?nda olacak, Hem de yeterli hizmeti vererek daha fazla para kazanabileceksiniz.Bu s?rada dünyan?n her yerinden bir?ok dostunuz tan?d???n?z insanlar olacak.Bu kitapta evinizi nas?l, nerde, ne ?ekilde, pazarlayarak daha fazla kazan? elde edebilece?inizin ipu?lar? verilmi?tir.Hem e?lenin Hem kazan?n!!! ?NS?Z / G?R??Uzun y?llar i? hayat?nda ini?li ??k??l?, yorucu ve stres dolu zamanlardan sonra. Ebru art?k kendi i?ini yapmal?s?n bu kadar ko?tur ko?tur nereye kadar seslerine 2 y?l sonra kulak verdim. ?e?itli i?ler yapt?m ?ok ?e?itli desem yeri var J s?ralayacak olursam siz bile ?a??racaks?n?z.?ngiltere’de telefon uygulamalar? haz?rlay?p Türkiye’ye pazarlayan bir firman?n home ofise online dan??manl???,Italyan Panorama Vitrin Dizayn firmas?n?n ?stanbul’daki markalar?n Vitrin Tasar?m projelerinin haz?rlanmas?,Ing?ltere’den Erkek Giyim üzerine Türkiye’den ithalat yapan firman?n mü?teri temsilcili?i,?ngiltere Assosia firmas?n?n Türkiye’de Marka denetimiTabii bunlar hep otelcili?in yan?nda ekstra gelir i?in yapt???m i?lerdi. Malum ?stanbul gibi bir yerde tek ba??na ayakta kalabilmek emek ister.As?l mesle?im otelcilik, 15 y?l boyunca Laleli ve Taksim b?lgesinde baz? otellerde muhasebe de daha sonra da y?netici olarak g?rev ald?m. Gelin siz dü?ünün nas?l deli gibi ?al??t???m?.Tatiller falan benim i?in lüks ?tesi bir ?eydi. Tatile ??kacak olsam vicdan azab? ?ekerdim J kald? ki hala tatil konseptine al??amad?m ama al???yorum art?k yava? yava?.Ger?? yapt???m en büyük tatil;yurt d???nda yasayan ablam Türkiye’ye geldiginde, a?lemle gec?rd?g?m 3 gunluk tat?l olmu?tu o da bilgisayar ve telefon ba??nda JNeyse uzun laf?n k?sas? art?k etraf?ma kulak verd?m ve ucundan ba?layal?m bakal?m ded?m. Otelc?l?k d?neminde zaten otel mü?terileri haricinde acentalar olsun, eski misafirlerimiz olsun sürekli konaklama ihtiya?lar? olurdu ve biz de bildi?imiz ?al??t???m?z yerlere y?nlendirirdik.Her ?ey bir tarafa, ?ncelikle sunu s?ylemek isterim ki ?ok merakli ve ara?t?rmac? bir ki?ili?im vard?r malum Basak burcuyum J Taksim’de bir otelde y?neticilik yaparken gitmedi?im online pazarlama e?itimi, okumad???m kitap, ara?t?rmad???m konu kalmad? desem abartm?? olmam. ?imdi meyvelerini topluyorum zaten. BU KITAP KIMLER ICIN HAZIRLANDI.Bu kitap 2 grup i?in haz?rland?1. Hali haz?rda dairesi olup bu sekt?rün i?inde olanlar ve geli?tirmek isteyenler.2. Bu sekt?rü duymu? ve dairesini de?erlendirmek isteyen ama nas?l yapaca??n? bilemeyenler i?in.Hali haz?rda ev sahibi olanlar bir ?ok konuya vak?f olabilirsiz ama bunun yan? sira nas?l daha da ilerleye bilir ve en iyi evsahibi olabilirsiniz. Bu geli?im size arama sonu?lar?nda bulundu?unuz b?lgedeki evler aras?nda daha ust s?ralarda ??kman?za yard?mc? olacakt?r.Ev sahipleri evlerini de?erlendirmek isteyenler ama bir turlu cesaret edemeyenler. Sizler i?in de her bir detay anlat?larak ad?m ad?m bu i?i nas?l yapabilece?inizi nas?l yard?mlar alabilece?iniz.
Borsaya Teknik Bak??: [A??klamal? Terimler ve Diyagramlarla]
¥37.11
NSZ / GR Ekonomik Analiz Hisse fiyatlar genel ekonomik koullardan etkilendiinden dolay ekonomik analiz temel analizin ilk aamasn oluturur. Hisse senetlerine yaplan bir yatrmn krla sonulanma olaslnn, gülü ve büyüyen ekonomilerde daha yüksek olduu bilinmektedir. Dolaysyla bu aamada hisse senedi yatrm iin genel ekonomik konjonktürün uygun olup olmad belirlenmeye allr. Zira ekonomik konjonktürdeki canlanma beklentisi hisse senedi yatrm iin uygun bir ortam iken, ekonomik konjonktürdeki daralma (resesyon) beklentisi hisse senedi yatrmlarndan klmas iin uygun bir ortama iaret eder. Ekonomik konjonktürdeki canlanma veya daralma beklentisi gstergelerden hareketle ekillenir. Ancak bu gstergeleri okuyabilmek ya da a deerlendirebilmek iin, nce genel olarak ekonomi ve ekonominin dinamikleri noktasnda bilgi sahibi olmak gerekir. Basite ifade edilmeye allan genel ekonomideki gelimeler ve sorunlar yakndan takip edilerek gelecek hakknda yaplan tahminler, yatrmclar asndan büyük nem tar. Ekonomik analizde ilk olarak dünyadaki ekonomik, sosyal ve politik gelimeler deerlendirilir. Daha sonra ise bu gelimelerin ülke ekonomisine olas etkileri deerlendirilir. Daha nce de ifade edildii üzere, bu tür deerlendirmeler ekonomik gstergelerden hareketle yaplr. Dolaysyla ekonomik analizde hangi ekonomik gstergelerin kullanlabilecei ve bu gstergelerin nasl deerlendirilecei konusu en nemli aamadr. Bu gstergeler ekonomik konjonktür hakknda bir fikir verecektir. Yazar Hakknda [Tarkan zhan, 1969-] RENM DURUMU: Trakya üniversitesi Blüm: Fen Fakultesi Kimyager MESLE: Borsac, Trader, Portfoy Ynetimi Aktif alma süresi; 25 yl
Afl? cum: De ce modul ?n care facem ceva decide rezultatul ac?iunii
¥82.81
„Lectur? obligatorie pentru oricine vrea s? aib? succes în afaceri sau în via?a personal?.“ – Jim Skinner, CEO McDonald’s 2004–2012
Das Kapital'in ?ifresi
¥37.20
Kapitalist üretim tarz?n?n egemen oldu?u toplumlar?n zenginli?i, "muazzam bir meta birikimi" olarak kendini g?sterir, bunun birimi tek bir metad?r. Ara?t?rmalar?m?z?n, bu nedenle, meta?n tahlili ile ba?lamas? gerekir. Meta, her ?eyden ?nce, bizim d???m?zda bir nesnedir ve, ta??d??? ?zellikleriyle, ?u ya da bu türden insan gereksinmelerini gideren bir ?eydir. Bu gereksinmelerin niteli?i, ?rne?in ister mideden, ister hayalden ??km?? olsun, bir ?ey de?i?tirmez. Burada nesnenin, bu gereksinmeleri, ge?im arac? olarak do?rudan do?ruya m?, yoksa üretim arac? olarak dolayl? yoldan m?, nas?l giderdi?i de bizi ilgilendirmemektedir. Demir, ka??t vb. gibi her yararl? ?eye, iki g?rü? a??s?ndan, nitelik ve nicelik a??s?ndan bak?labilir. Her yararl? ?ey, bir?ok ?zelliklerin bir bütünüdür ve bunun i?in ?e?itli y?nlerden yararl? olabilir. ?eylerin ?e?itli kullan?mlar?n? bulup ortaya ??karmak tarihin i?idir. Yararl? nesnelerin niceli?ini ?l?mek i?in toplumca benimsenen ?l?üleri saptamak da b?yledir. Bu ?l?ülerin farkl? olu?unun nedeni, k?smen ?l?ülecek nesnelerin niteliklerinin farkl? olu?u, k?smen de al??kanl?klard?r. Bir ?eyin yararl?l???, onu, bir kullan?m-de?eri haline getirir. Ama bu yararl?l?k, belirsiz bir ?ey de?ildir. Meta?n fiziksel ?zellikleriyle s?n?rl? oldu?u i?in, o, metadan ayr? bir varl??a sahip de?ildir. Demir olsun, bu?day olsun ya da elmas olsun, bir meta, bu nedenle, maddi bir ?ey oldu?u i?in, bir kullan?m-de?eridir, yararl? bir ?eydir. Meta?n bu ?zelli?i, o meta?n yararl? niteliklerinden yararlanmak i?in gerekli olan emek miktar?na ba??ml? de?ildir. Karl Marx, “Das Kapital’i bundan yakla??k 150 y?l ?nce yazd?. Bugüne kadar üzerinde yüzlerce yorum yap?l?p binlerce kitap yay?nland?. Peki ama, Karl Marx Das Kapital’de ger?ekte neyi ve hangi sistemi anlatmaya ?al???yordu? Yahudilikle ba?lant?lar? neydi? ??ddia edildi?i gibi baz? büyük bankerlerle ve bizatihi Kapitalizmin kendisiyle bir ili?kisi var m?yd?? Karl Marx’a ait oldu?u iddia edilen ünlü yahudi banker ailesi, Rothschild ailesinden geliyor oldu?unu iddia eden bir soy a?ac? ?izimi ger?ekte var m?yd?? Halihaz?rda “Komunizm“ ve paralelindeki “Marksizm” ve buna paralel olan “Sosyalizm”; tarihte Kapitalizm’e kar?? bir kar?? devrim hareketi olarak, bir Anti-Tez olarak, yine bu büyük bankerler ve tüm dünya genelinde ana kapital’i kontrol eden bu yahudi aileleri taraf?ndan m? ortaya ??kart?lm??t? ve Marx, bunun ger?ekle?mesinde ?ncü bir rol mü oynam??t?? Bu eseri yazarken, Bundan sonraki ü? d?rt y?l boyunca, büyük yap?t? bütünlü?ü i?inde be? alt? kez üst üste okudum. Marx'?n ba?vurdu?u geni? ekonomi literatürünün de i?ine dald?m. Marx'a y?neltilen burjuva, akademik ve sosyal demokrat ele?tirileri inceledim; Kautsky, Lenin, Hilferding, Luxemburg, Buharin ve ba?kalar?n?n Das Kapital'e ili?kin geli?tirdikleri yorumlarla da tan??t?m. Ba?lang?? noktam olan ?iir ve esteti?i gerilerde b?rakarak, tüm entellektüel tutkumu, ticari dola??m, toprak rant?, tar?mda sermayenin yo?unla?mas?, k?r oran?n?n dü?mesi ve i??i s?n?f?n?n yoksulla?mas?na ili?kin mali doktrinlere ve bu bahts?z bilimin di?er y?nlerine y?nelttim. Ricardo, Sismondi, Sombart, B?hm-Bawerk ve Keynes'in ilk zamanlar?ndaki ?al??malar?ndan, tekrar ve tekrar Das Kapital'e d?ndüm ve bu sistemleri ve bilimsel uzant?lar?n? bu eserde das kapital’e gore yeniden yorumlad?m. Tüm bu yorumlamalar ve bunlara ili?kin kafan?zdaki pek ?ok soru i?aretinin cevaplar?n? bu eserde bulacaks?n?z.. ?? K?saca Karl Marx [1818-1883] ?Karl Marx, 5 may?s 1818 do?umlu filozof, siyaset bilimci ve devrimci karakter. Tam ad?yla Karl Heinrich Marx, komünizmin fikri babas? ve teorideki kurucusu kabul edilir. Fikirleri Lenin gibi bir?ok devrimciyi etkilemi?tir. 14 mart 1883 tarihinde Londra'da ?lmü?tür. Karl Marx'?n herkes?e bilinen dev eseri 'Das Kapital'dir. Ekonomi Politi?in Ele?tirisi alt ba?l?kl? bu kitap, Karl Marx'?n en ?nemli yap?tlar?ndand?r. Toplam ü? cilttir. 2. ve 3. ciltler Marx'?n ?lümünden sonra, dostu ve ?al??ma arkada?? 'Friedrich Engels' taraf?ndan notlar?n?n düzenlenmesi sayesinde yay?nlanabilmi?tir. ? ?Karl Marx'?n di?er baz? eserleri: ?- 1844 Elyazmalar? (1844) ?- Kutsal Aile (1845) ?- Feuerbach ?zerine Tezler (1845) ?- Alman ?deolojisi (1845-1846) ?- Felsefenin Sefaleti (1847) ?- Komünist Manifesto (1847-1848) ?- ?cretli Emek ve Sermaye (1848-1849) ?- Fransa'da S?n?f Sava??mlar? (1850) ?- Louis Bonaparte'in 18 Brumaire'i (1852) ?- Grundrisse (1857-1858) ?- Ekonomi Politi?in Ele?tirisine Katk? (1859) ?- Art?-De?er Teorileri (1862-1863) ?- Fransa'da ?? Sava? (1871) ?- Gotha Program?'n?n Ele?tirisi (1875)
The Picture of Dorian Gray
¥12.26
n noiembrie 2011 i n lunile ce au urmat, mpreun cu un grup entuziast de oameni, dintre care doi investitori i doi directori ai companiei holding am pus bazele unei noi companii de IT, numit F-Startup.Am considerat important s pstrez n acest jurnal amintirea vie a evenimentelor trite, pentru ca i alii s beneficieze de pe urma experienei noastre. Anumite ntmplri le-am inut ascunse, din motive profesionale, ns acum m simt ndatorat s le scot la lumin. Voi, cei care suntei nceptori, putei considera acest jurnal confesiunea mea i sper c, dup ce vei citi povestea, vei nelege mai bine ce a mers prost i de ce.n momentul n care compania a dat faliment, m-am considerat responsabil pentru eecul colectiv. Totui cred c eforturile noastre nu au fost n van, deoarece am ctigat cu toii o lecie valoroas de via i o prietenie frumoas.n final, pot spune doar att: v urez succes n ncercrile voastre viitoare!
Identific?ri
¥24.44
Cine alearg? dup? doi iepuri nu prinde nici unulAsaltul zilnic de e-mailuri, mesaje ?i ?nt?lniri te distrage de la ce e important ?i te streseaz? enorm. Solicit?rile de la locul de munc? ?i din familie sunt din ce ?n ce mai numeroase. Rezultatul: productivitate sc?zut?, deadline-uri dep??ite, c??tiguri mai mici, ?ncetarea ascensiunii profesionale. DAR VREI MAI MULT. Vrei mai mult? productivitate. Vrei c??tiguri mai mari, pentru un nivel de via?? mai ridicat, vrei mai mult timp pentru tine, familia ?i prietenii t?i. ACUM PO?I S? FACI MAI PU?INE LUCRURI ?I S? REALIZEZI MAI MULT. Un singur lucru te ?nva??:s? ob?ii rezultate mai bune ?n mai pu?in timp;s? reduci stresul;s? scapi de sentimentul de cople?ire;s? ??i recape?i energia;s? ob?ii rezultate extraordinare la munc? ?i ?n via?a personal?.?nva?? s? te concentrezi pe ceea ce conteaz?!
Vizionare
¥65.32
Ce ve?i g?si ?n aceast? carte? Ve?i g?si ?nt?mpl?ri ?i pove?ti care seam?n? izbitor cu cele pe care le vedem ?n corpora?ii. Ve?i reg?si lucruri familiare, lucruri care v? plac, dar ?i lucruri care ?i vor pune pe g?nduri pe corporati?ti. Ve?i reg?si pove?ti despre situa?ii zilnice, colegii de birou, colegii de la alte birouri. ?i, nu ?n ultimul r?nd, v? ve?i reg?si pe fiecare dintre voi. De ce s? cump?ra?i o carte care v? poveste?te ceva ce tr?i?i zilnic? Poate pentru c? modul ?n care se poveste?te o s? v? plac? ?i o s? v? captiveze, pentru faptul c? e ca ?i cum cineva v-ar fi citit g?ndurile, pentru faptul c? doar vre?i s? v? sim?i?i bine descoperind mediul corporatist. Este o carte dedicat?, ?n principal, corpora?iilor ?i oamenilor care lucreaz? ?n ele, adic? despre noi, corporati?tii. ?ntr-un ton optimist ?i, sper, amuzant.
Broke, USA
¥88.56
For most people, the Great Crash of 2008 has meant troubling times. Not so for those in the flourishing poverty industry, for whom the economic woes spell an opportunity to expand and grow. These mercenary entrepreneurs have taken advantage of an era of deregulation to devise high-priced products to sell to the credit-hungry working poor, including the instant tax refund and the payday loan. In the process they've created an industry larger than the casino business and have proved that pawnbrokers and check cashers, if they dream big enough, can grow very rich off those with thin wallets.Broke, USA is Gary Rivlin's riveting report from the economic fringes. From the annual meeting of the national check cashers association in Las Vegas to a tour of the foreclosure-riddled neighborhoods of Dayton, Ohio, here is a subprime Fast Food Nation featuring an unforgettable cast of characters and memorable scenes. Rivlin profiles players like a former small-town Tennessee debt collector whose business offering cash advances to the working poor has earned him a net worth in the hundreds of millions, and legendary Wall Street dealmaker Sandy Weill, who rode a subprime loan business into control of the nation's largest bank. Rivlin parallels their stories with the tale of those committed souls fighting back against the major corporations, chain franchises, and newly hatched enterprises that fleece the country's hardworking waitresses, warehouse workers, and mall clerks.Timely, shocking, and powerful, Broke, USA offers a much-needed look at why our country is in a financial mess and gives a voice to the millions of ordinary Americans left devastated in the wake of the economic collapse.
The Little Big Things
¥94.10
#131 The Case of the Two-Cent CandyYears ago, I wrote about a retail store in the Palo Alto environs a good one, which had a box of two-cent candies at the checkout. I subsequently remember that "little" parting gesture of the two-cent candy as a symbol of all that is Excellent at that store. Dozens of people who have attended seminars of mine from retailers to bankers to plumbing-supply-house owners have come up to remind me, sometimes 15 or 20 years later, of "the two-cent candy story," and to tell me how it had a sizable impact on how they did business, metaphorically and in fact.Well, the Two-Cent Candy Phenomenon has struck again with oomph and in the most unlikely of places.For years Singapore's "brand" has more or less been Southeast Asia's "place that works." Its legendary operational efficiency in all it does has attracted businesses of all sorts to set up shop there. But as "the rest" in the geographic neighborhood closed the efficiency gap, and China continued to rise-race-soar, Singapore decided a couple of years ago to "rebrand" itself as not only a place that works but also as an exciting, "with it" city. (I was a participant in an early rebranding conference that also featured the likes of the late Anita Roddick, Deepak Chopra, and Infosys founder and superman N. R. Narayana Murthy.)Singapore's fabled operating efficiency starts, as indeed it should, at ports of entry the airport being a prime example. From immigration to baggage claim to transportation downtown, the services are unmatched anywhere in the world for speed and efficiency.Saga . . . Immigration services in Thailand, three days before a trip to Singapore, were a pain. ("Memorable.") And entering Russia some months ago was hardly a walk in the park, either. To be sure, and especially after 9/11, entry to the United States has not been a process you'd mistake for arriving at Disneyland, nor marked by an attitude that shouted "Welcome, honored guest."Singapore immigration services, on the other hand:The entry form was a marvel of simplicity. The lines were short, very short, with more than adequate staffing.The process was simple and unobtrusive.And:The immigration officer could have easily gotten work at Starbucks; she was all smiles and courtesy.And:Yes!Yes!And . . . yes!There was a little candy jar at each Immigration portal!The "candy jar message" in a dozen ways:"Welcome to Singapore, Tom!! We are absolutely beside ourselves with delight that you have decided to come here!"Wow!Wow!Wow!Ask yourself . . . now:What is my (personal, department, project, restaurant, law firm) "Two-Cent Candy"?Does every part of the process of working with us/me include two-cent candies?Do we, as a group, "think two-cent candies"?Operationalizing: Make "two-centing it" part and parcel of "the way we do business around here." Don't go light on the so-called substance but do remember that . . . perception is reality . . . and perception is shaped by two-cent candies as much as by that so-called hard substance.Start: Have your staff collect "two-cent candy stories" for the next two weeks in their routine "life" transactions. Share those stories. Translate into "our world." And implement.Repeat regularly.Forever.(Recession or no recession you can afford two cents.)(In fact, it is a particularly Brilliant Idea for a recession you doubtless don't maximize Two-Cent Opportunities. And what opportunities they are.)
Tough Calls from the Corner Office
¥145.91
Thirty-nine of America's most successful business leaders share the most important decisions of their careers and the life and career lessons they hold for us all. When former CEO Harlan Steinbaum decided to buy back his retail drug chain with his partners, his life changed dramatically. The personal impact that this one business decision this "tough call" had on Steinbaum made him wonder if others had experienced similar kinds of defining moments in their own careers. To find out, he reached out to some of the most successful people in the country leaders from companies such as Verizon, Chrysler, ESPN, Ogilvy & Mather, Enterprise Rent-A-Car, WellPoint, and Panera Bread Company to pinpoint the career-defining decisions that were integral to their success. The result is Tough Calls from the Corner Office, a treasure trove of rich business wisdom, stories of tough decisions and hard-won victories, and lessons from a lifetime of achievement in the world of business.Tough Calls from the Corner Office offers inspiring stories, lessons, principles, strategies, ideas, and solutions drawn from every stage in a successful career, from early key choices to the final leave-taking from the world of work. Given unprecedented access to such visionaries as Union Square Hospitality Group's Danny Meyer, ESPN's Bill Rasmussen, Build-A-Bear's Maxine Clark, and Let's Make a Deal's Monty Hall, Steinbaum shares their experiences, told in their own words, so that others may learn from them. In a time when many people are at professional crossroads, Tough Calls from the Corner Office offers inspiration and the confidence to believe that tough decisions can be the first step to extraordinary success.
Pitch Perfect
¥155.02
The media coach and Emmy Award-winning correspondent Bill McGowan shares his secrets of pitch-perfect communications, showing readers how to communicate with confidence.During the pivotal moments of our lives, results are often determined not only by our actions but by our words as well. Saying the right thing the right way can make the difference between sealing the deal or losing the account, advancing your career or suffering a demotion. During these moments, it's important to be pitch perfect to use precisely the right tone to convey the right message to the right person at the right time. Such pitch-perfect moments are crucial in our personal and professional journeys. In Pitch Perfect, the renowned media coach Bill McGowan shows you how to craft just the right message. Along the way, McGowan lays out his Seven Principles of Persuasion, including: The Scorsese Principle: Hold your audience's attention with visual images. Direct the film that plays in your listener's mind. The No-Tailgating Principle: Avoid verbal fender-benders and career-wrecking moments by maintaining a safe talking distance. When in doubt, stop talking and listen. The Pasta-Sauce Principle: Cure boredom by boiling down your message, making it as rich and brief as possible. In Pitch Perfect, you'll learn how to overcome all these communication pitfalls. The Seven Principles of Persuasion are as easy to learn, implement, and master as they are effective. The right language both verbal and nonverbal can make you more confident, persuasive, and certain. It can stir people to listen closely to your every word and to remember you long after you've left the room.
Leadership BS
¥168.37
Too many leadership failures. Too many career derailments. Too many toxic workplaces filled with disengaged, distrustful employees. Jeffrey Pfeffer, a professor at the Stanford Graduate School of Business and the author of Power, offers an incisive dissection of the multibillion-dollar leadership industry and presents ways to fix its many problems.In Leadership BS, Jeffrey Pfeffer pulls back the curtain, showing how leadership really works and why so many leadership development efforts fail. In this forthright and persuasive critique, Pfeffer argues that much of the oft-repeated wisdom about leadership is based more on hope than reality, on wishes rather than data, on beliefs instead of science. In an age when transparency is considered a virtue, Pfeffer makes the case that strategic misrepresentation isn't as harmful as you think, that breached agreements are a part of business, that immodesty is frequently a path to success, and that relying on the magnanimity of your boss is a bad bet.Using research findings from social psychology, sociology, and sociobiology, and filled with practical, actionable advice, Leadership BS encourages readers to finally stop accepting sugar-laced but toxic potions as cures and to understand the realities of organizations and human behavior.To make real change, Pfeffer argues, we need to get beyond the half-truths and self-serving stories that are so prominent in the mythology of leadership. In calling BS on so much conventional wisdom, Leadership BS offers both a provocative, scientific examination of how leadership actually works and how it doesn't and a pre*ion for leaders future and present.
Insight Out
¥95.11
What if there were a clear set of instructions to help you bring your best ideas to lifeAs with a recipe, you could take a compelling idea and with concrete steps, transform it into something extraordinary. As a professor at Stanford University, Tina Seelig has dedicated her career to teaching the practice of moving from imagination to implementation. In Insight Out, she welcomes you into her classroom and crisply defines the core concepts of imagination, creativity, innovation, and entrepreneurship, presenting an elegant and much-needed model she calls the "Invention Cycle." This new approach enables you to see obstacles as opportunities, inspire others to share your vision, and ultimately bring more ideas to fruition. Filled with surprising research, examples from her Stanford classroom, and stories from around the world—Silicon Valley to San Quentin State Prison, rural Pakistan to the North Pole—Insight Out offers essential and unexpected strategies that will help bring even the slightest flicker of an idea to life. Equally useful for students, educators, entrepreneurs, and would-be innovators in all fields, this is an essential road map for anyone who wants to get ideas out of their head and into the world.

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