万本电子书0元读

万本电子书0元读

Секреты домашнего копчения (Sekrety domashnego kopchenija)
Секреты домашнего копчения (Sekrety domashnego kopchenija)
Bestuzhev Valerij
¥17.74
Ця книжка стане пусковим механ?змом для тих, хто прагне мислити та створювати нове, а не коп?ювати в?дпрацьован? шаблони. Автор перекону?: роблячи те, що ми вже зна?мо, ми руха?мо св?т в?д 1 до n, додаючи б?льше чогось вже знаного; проте щоразу, коли ми створю?мо щось нове, ми ступа?мо в?д 0 до 1. Т?ль покроково опису? д??в?сть експоненц?ального закону у св?т? стартап?в, та?мниц? роботи ?з венчурним кап?талом, а також ?нновац?йн? ?де? майбутнього, як? зм?нять життя людей до невп?знаваност?...
Вкусный сыр. Сулугуни, брынза
Вкусный сыр. Сулугуни, брынза
Semenova Svetlana
¥17.74
Книга П?тера Коулмана та Роберта Фер?юсона ?Результативний конфл?кт? ма? дуже влучний п?дзаголовок – ?Незгода – це сила, що працю? на вас?. Саме незгода, з яко?, власне, ? почина?ться будь-який конфл?кт, ста? руш?йною силою поступу в найр?зноман?тн?ших ситуац?ях – в?д малих родинних суперечок до великих св?тових революц?й. До уваги читача – ц?лий калейдоскоп скрутних сюжет?в, шляхи врегулювання конфл?кту та методи застосування влади, найр?зноман?тн?ш? пастки конфл?кт?в, а також с?м основних стратег?й урегулювання яскравих та часом небезпечних спалах?в конфл?кту ? влади: доброзичливост?, п?дтримки, дом?нування, поступливост?, самост?йност?, адаптац?? та непокори. Найкраще ц? стратег?? можна опанувати тод?, коли ви сам? визнача?те, якими будуть ваш? власн? д?? та результати п?д час конфл?кту. З ц??ю метою у книз? запропоновано ?нструменти для самооц?нювання, вправи, перел?к запитань для перев?рки та зведен? таблиц?, що допомагатимуть менеджерам, кер?вникам, адм?н?страторам, вчителям, мед?аторам, перегов?рникам, консультантам та адвокатам у цьому дуже непростому питанн?. Для кер?вник?в ус?х ланок та ?хн?х п?длеглих, батьк?в, а також для тих, хто хоче навчитися мистецтву врегулювання конфл?кт?в.
Drag? via??
Drag? via??
Munro Alice
¥57.96
Unul dintre primele titluri ale colectiei CEO, Lean In de Sheryl Sandberg,se adreseaza femeilor de afaceri, confruntate adesea cu dilema: o cariera de succes sau o viata personala implinita?Autoarea, al doilea om din conducerea Facebook, aflata in ultimii ani in topul celor mai puternice femei de afaceri si al celor mai influente personalitati si mama a doi copii, ne arata ca este posibil sa impaci reusita profesionala cu implinirea personala, ca trebuie sa depasim stereotipurile de gen, ca femeile trebuie sa aiba mai multa incredere in sine si ambitie pentru a-si obtine locul pe care il merita.Premisa acestei c?r?i o constituie un discurs fulminant TEDTalk, sus?inut de Sandberg ?n 2010, ?n care descria felul ?n care femeile ??i st?vilesc progresul ?n carier? ?n mod involuntar. Cuv?ntarea ei devenit? un real fenomen ?i urm?rit? de mai mult de 2 milioane de ori, ?ncurajeaz? femeile ?s? se a?eze la masa tratativelor“ al?turi de b?rba?i, s? caute ?n permanen?? provoc?ri, s?-?i asume riscuri ?i s?-?i urm?reasc? scopurile cu tenacitate.Astfel, studiile de specialitate au eviden?iat faptul c? de?i s-au scurs treizeci de ani de c?nd 50% din absolven?ii de colegii din Statele Unite ale Americii sunt femei, totu?i b?rba?ii continu? s? de?in? o majoritate cov?r?itoare a pozi?iilor de conducere din guvern ?i industrie. Femeile ?nc? nu-?i fac auzite vocile, iar autoarea ?ncearc? s? g?seasc? un r?spuns la ?ntrebarea De ce progresul femeilor ?n accederea la rolurile de conducere s-a blocat?, explic? cauzele originare ale problemei ?i ofer? solu?ii conving?toare, practice, care le pot conferi femeilor puterea de a-?i etala ?ntregul poten?ial.Sandberg sondeaz? ?n ad?ncime aceste aspecte, pentru a str?punge ambiguit??ile ?i prejudec??ile prezente ?n vie?ile tuturor ?i a le ?ndruma pe femei, pas cu pas, ?n cl?direa unei cariere de succes, descriind etapele specifice pe care trebuie s? le parcurg? acestea ?n scopul concilierii reu?itelor profesionale cu ?mplinirea personal?.Scris? cu umor ?i ?n?elepciune, aceast? carte este un apel inspirat la ac?iune, destinat a schimba polii conversa?iei de la femeile care nu pot face la cele care pot, devenind astfel un strig?t animat c?tre acestea de a pune um?rul la crearea unei lumi mai egale.
City
City
Baricco Alessandro
¥57.14
What will you find in this book? You’ll find events and stories which strikingly resemble the ones that we see in corporations. You’ll find familiar things that you like and things that will make the corporate officials think meditate. And last but not least you will find each and every one of you. Why should you buy a book that speaks about the things that you live daily? Maybe because the way in which things are narrated will enchant you and will captivate you because it feels like someone has read your mind, because you simply want to enjoy yourself by discovering the corporate environment. It is a book dedicated mainly to corporate members and to the people who work there, that is about us, the corporate members. On an optimistic note and funny way, I hope.
Guvernamentalitatea. Forme ?i tehnici ale puterii ?n Occident
Guvernamentalitatea. Forme ?i tehnici ale puterii ?n Occident
Demetrescu Matei, Tăut Codrin
¥32.62
“Music is a fundamental channel of communication: through music people can share emotions, intentions and thoughts even though their spoken languages may be mutually incomprehensible.” (Hargreaves – Miell – McDonald, 2002) It can be a supporting baseline, which helps people and skilled composers to find their way to express their deep and profound emotional life and imagination. In fact, music is present in our lives everywhere playing a greater part than ever before. The rapid technological development made it possible to listen to music every time and everywhere through the commercialization and economic power of music. But how is music connected to country branding and nation image? The answer is quite simple: music can be a source of a wide range of associations. When we listen to a song featuring a country’s original characteristics, the nation itself pops into our mind with all of its typical symbols, inhabitants – briefly the image of a country. The key question in my paper is how music is able to influence the country image. The main objective of this paper is to uncover the linkage between music and country image and to draw a model based on Anholt-hexagon (2003) that can be used by practitioners as well. The paper’s novelty lies in the synthesis of theoretical approaches, which were not applied and connected to each other before according to secondary research. Nevertheless, the topic’s nature requires several examples from practical life as well: international and Hungarian case studies, moreover primary research were applied.
Золотые советы хозяюшки (Zolotye sovety hozjajushki)
Золотые советы хозяюшки (Zolotye sovety hozjajushki)
Slastenova Natal'ja
¥18.07
Щоб справити враження промовою достатньо 18 хвилин — впевнений Кр?с Андерсон. Автор д?литься прийомами вдалого виступу: як сформулювати зм?ст ? ефективно донести свою думку до аудитор??. Окр?м того, це видання допоможе подолати страх публ?чних виступ?в. Андерсон упевнений: якщо ви за об?дом можете под?литися з друзями якоюсь ?стор??ю, то й публ?чну промову подужа?те. ??Ця книга — ун?версальна ?нструкц?я з ефективно? комун?кац??, яку можна застосувати як ? при д?лових переговорах, так ? при сп?лкування в повсякденному житт?.
Живая еда от 1000 болезней. Рецепты, которые лечат позвоночник
Живая еда от 1000 болезней. Рецепты, которые лечат позвоночник
Pernat'ev Jurij
¥17.74
У книжц? футуролога з Массачусетського технолог?чного ?нституту Март?на Форда йдеться про штучний ?нтелект ? роботехн?ку, чи? можливост? вже перевершують всяку уяву, руйнують стереотипи ? конкурують з людським мозком. Автор скрупульозно досл?джу? технолог?чн? ?нновац?? ? моделю? недалеке майбутн?, коли машини зам?нять людей ? заживуть сво?м життям. Ця книжка похитне в?ру читач?в у абсолютну доц?льн?сть роботизац?? ? спонука? задуматися над майбутн?м людства.
Vladimir Tism?neanu - ieri ?i azi
Vladimir Tism?neanu - ieri ?i azi
Rodica Smaranda Vulcănescu
¥48.97
Spre deosebire de celelalte c?r?i ale sale, constituite ca ni?te a?a-zise ?fabule“ (sfaturile de business fiind oferite sub forma unor pove?ti moralizatoare), Avantajul-De ce s?n?tatea organiza?ional? este cel mai important atu ?n afaceri este o lucrare teoretic? (de?i pres?rate cu exemple concrete din practica de consultan?? a autorului ?i a echipei sale) ?i care sintetizeaz? principiile expuse ?n alte lucr?ri ale sale.La baza strategiei sale pentru echipele de conducere st? conceptul de ?s?n?tate organiza?ional?“, de care, din p?cate, mul?i lideri nu mai ?in cont atunci c?nd ?ncearc? s? ob?in? avantajul ?n fa?a competi?iei. Ei se axeaz? pe tehnologie de ultim? or?, strategii de marketing imbatabile sau planurile de afaceri complexe. Nu exist?, ?ns?, sus?ine Lencioni pe parcursul c?r?ii sale, o cale mai bun? de a ajuta o companie s? progreseze ?i s? se dezvolte s?n?tos dec?t elimin?nd cauzele care stau la baza intrigilor de culise, a confuziei, a fluctua?iei de personal ?i ?n general a tuturor disfunc?iilor. ?n acest scop, autorul propune patru ?discipline“ esen?iale, pe care le explic? ?n detaliu: 1. Construirea unei echipe de conducere bine ?nchegate (ceea ce presupune stabilirea unei rela?ii de ?ncredere, ?ncurajarea conflictelor productive, angajamentul asumat, responsabilizare reciproc? ?i concentrarea pe ob?inerea de rezultate);2. Crearea clarit??ii (toat? lumea trebuie s? fie pe aceea?i lungime de und? privind motivul existen?ei companiei, valorile specifice ale acesteia, strategiile de afaceri etc., ?n vederea atingerii scopurilor comune); 3. Supracomunicarea clarit??ii (liderii le explic? ?i le amintesc constant angaja?ilor aspectele clarit??ii) 4. Consolidarea clarit??ii (selectarea personalului pe baza valorilor comportamentale ?i integrarea lor corect? ?n organiza?ie). Ni?te reguli simple, de bun-sim?, pe care to?i liderii ar trebui s? le cunoasc? ?i s? le respecte, pentru ca organiza?ia pe care o conduc s? ating? succesul la care au visat ?ntotdeauna.
?j vitaminforradalom
?j vitaminforradalom
Szendi Gábor
¥71.69
Mi az üzleti tervük Kész képtelenség! ... Ez a knyv az izraeli technológiai sikerek színes trténeteit gyjti ssze. Bámulatos olvasmány” – WASHINGTON POST Hogyan képes Izrael – ez az alig 7,1 millió lakosú ország, amely nem rendelkezik természeti kincsekkel, ellenségek veszik krül minden oldalról és folyamatosan hadiállapotban áll – tbb start-up céget elindítani, mint Japán, India, Dél-Korea, Kanada és Nagy-Britannia A szerzk, Dan Senor és Saul Singer, geopolitikai szakértk lévén a legnevesebb izraeli feltalálók és újítók példájából merítve mutatják be eme siker titkát, nevezetesen azt, hogyan tvzi Izrael egyedül- álló módon az innovációt és a vállalkozói kedvet az ellenséges krnyezetben. Más országokban az illemszabályokat és a precíz tervezést hangsúlyozzák, Izraelben azonban a hücpe, vagyis a merészség a legfontosabb. A szerzk azt is megmutatják, miként járult hozzá a sikerhez Izraelnek a bevándorlással, a K + F-fel és a sorkatonasággal kapcsolatos politikája. Az amerikai NASDAQ-on ma tbb izraeli cég van bejegyezve, mint amennyi dél-koreiai, japán, szingapúri, kínai, indiai és európai cég együttvéve. Ha valamikor, akkor most érdemes tanulmányozni ezt a figyelemre méltó és rugalmas országot, mert olyan lenygz és meglep tanulságokra bukkanhatunk, amelyek más nemzetek, üzletemberek és szervezetek számára is hasznosak lehetnek - mindenkinek, akit érdekel a gazdasági siker titka.
?tk?zés: Rossz hely. Rossz id?. Nagy lecke.
?tk?zés: Rossz hely. Rossz id?. Nagy lecke.
Juhász Gergely
¥68.02
Kézik?nyv azoknak, akik érdekl?dnek a baromfitartás iránt és egyetlen helyen szeretnének utánanézni felmerül? kérdéseiknek. ? milyen fajtát válasszak? ? mi a jobb: a tenyésztés vagy a szaporítás? ? hogyan készítsem el házilag az olcsóbb és táplálóbb takarmányt? ? mekkora helyen érdemes tartani a baromfikat és hogyan alakítsam ki az él?helyüket? ? milyen el?feltételeket kell megteremtenem a keltetéshez és milyen keltet?gépet használjak? ? hogyan el?zhetem meg a legfontosabb betegségeket? ? melyek a dísztyúktenyésztés legfontosabb feltételei és hogyan készülhet fel sikeresen a versenyekre? A k?tet kuriózuma az ?sszesen 60 baromfifajtát bemutató részletes ismertet?.
Put More Cash in Your Pocket
Put More Cash in Your Pocket
Langemeier, Loral
¥94.10
Quit worrying about debt. . . .Forget penny-pinching. . . . Stop sacrificing. . . . Forget saving money. You don't get wealthy by putting your money away in a bank account, nor do you become poor just because you bought yourself an extra latte. You get rich by making money . . . and America's leading money-making expert Loral Langemeier can show you how.A timely book with a counterintuitive message, Put More Cash in Your Pocket helps you create your own "lemonade stand" by getting paid for the things you already do. By following Loral's simple and straightforward approach, you'll put more cash as much as $1,000 a month in your pocket in no time.
In-N-Out Burger
In-N-Out Burger
Perman, Stacy
¥88.56
The untold story of the renegade burger chain that evokes a passionate following unlike any other In fast-food corporate America, In-N-Out Burger stands apart. Begun in a tiny shack in the shadow of World War II, this family-owned chain has stead fastly refused to franchise or be sold. It is a testament to old-fashioned values and reminiscent of a simpler time when people, loyalty, and a freshly made, juicy hamburger meant something. Over time, In-N-Out Burger has become nothing less than a cultural institution that can lay claim to an insanely loyal following. Perman uses her investigative skills to uncover the story of a real American success story. It is not only a tale of a unique and profitable business that exceeds all expectations, but of a family's struggle to maintain a sustainable pop empire against the industry it helped pioneer, internal tensions, and a bitter lawsuit that threatened to bring the company to the brink. This is a lesson in a counterintuitive approach to doing business that places quality, customers, and employees over the riches promised by rapid expansion. In-N-Out Burger is a keenly observed narrative that explores the evolution of a California fad that transformed into an enduring cult of popularity; it is also the story of the conflicted, secretive, and ultimately tragic Snyder family who cooked a billion burgers and hooked a zillion fans. As the story of In-N-Out Burger unfolds, so too does the cultural history of America as influenced and shaped by car culture and fast food.
Wisdom 2.0
Wisdom 2.0
Gordhamer, Soren
¥90.77
Technology is not the answer. It is also not the problem. What matters insteadAwareness, Engagement, and Wisdom.Wisdom 2.0 addresses the challenge of our age:to not only live connected to one another through technology,but to do so in ways that are beneficial, effective, and useful.
Success Runs in Our Race
Success Runs in Our Race
Fraser, George C.
¥88.56
A completely updated and revised edition of a bestselling book that has helped tens of thousands of people learn how to network effectively, Success Runs in Our Race is more important than ever in this fluctuating economy. With scores of anecdotes taken from interviews with successful African Americans -- from Keith Clinkscales, founder and former CEO of Vanguarde Media, to Oprah Winfrey -- Fraser shows how to network for information, for influence, and for resources. Readers will learn, among other things, how to cultivate valuable listening skills, which conferences blacks are most likely to attend when looking to build their business network, and how to effectively circulate a rsume.More than a guide for personal achievement, this is an information-packed bible of networking that also seeks to inspire a social movement and a rebirth of the "Underground Railroad," in which successful African Americans share the lessons of self-determination and empowerment with those still struggling to scale the ladder of success.
Betrayal
Betrayal
Kirtzman, Andrew
¥90.77
It was an inconceivable deception: over $65 billion stolen in the world's largest Ponzi scheme. Including new and revealing interviews with those who worked closest to himand his family, Betrayal is an in-depth, penetrating look at the man who perpetrated history's most notorious financial crime. To the people who knew him, Bernie Madoff was a kind and honorable person; a loving father and husband; generous to his employees and charitable even to strangers. On Wall Street, he was known as a wise elder statesman, wildly successful in his investments but never too risky with people's money. He was so revered and trusted that thousands placed their life savings with him, and he in turn provided them with early retirements and affluent lifestyles.But on December 11, 2008, Madoff confessed that he'd lied to them all. The monthly financial statements he'd sent customers for decades were all works of fiction. Their money was gone.Despite the crush of media attention on Madoff's scam, little is known about Madoff himself. What could lead a seemingly good man to ruin the lives of everyone who ever cared about himWhat caused Bernie Madoff to commit an unspeakable act of betrayal, bankrupting his family, his friends, his mentors, and thousands of investors who depended upon him for their livelihoodsBetrayal: The Life and Lies of Bernie Madoff is about the man who realized that he could have everything he wanted if he simply lied to the people who trusted him the most. Author Andrew Kirtzman tracked down more than a hundred people from Madoff's past, from the first girl he ever kissed to family members who played in his house as children; from his secretaries to his drivers; from traders at his company to his inner circle of friends. He pored through thousands of pages of court records; private e-mails; phone-conversation tran*s; and census, military, and immigration records. The result is a fascinating story about the rise of a deeply immoral man.Kirtzman describes Madoff's feelings of inferiority and humiliation as a child, and his obsession with making money to prove himself worthy as he grew older. He reveals Madoff's construction of a criminal enterprise at a young age, long before he's ever claimed it began. He paints a picture of a loving yet strange family that ran a multibillion-dollar corporation like a small family restaurant. He offers an inside look at life within the company and the characters who worked on the infamous seventeenth floor. He reveals the details of an underground flow of cash that no one has known about until now. And he chronicles the desperate moments leading up to Madoff's fall, from the perspective of the people who spent the last hours with him before his house of cards collapsed.
Awakening the Entrepreneur Within
Awakening the Entrepreneur Within
Gerber, Michael E.
¥88.56
A business without a dream is like a life without a purpose. Michael Gerber Dream Vision Purpose MissionThese words have been defining the life of Michael Gerber, bestselling author and international small business guru. He created E-Myth Worldwide in 1977 to transform the way that small business owners grow their companies. Now he's created In The Dreaming Room as a place where entrepreneurs and future entrepreneurs come to discover how to make their dreams a reality.Michael's Dream: to inspire people to dream by awakening the entrepreneur within them. Michael's Vision: to be the authority for helping dreamers everywhere create the small businesses they once could only imagine.Michael's Purpose: to transform the lives of ordinary people by providing them with the thrill of creation while creating the means to generate their own and others' economic freedom.Michael's Mission: to create a turnkey system for awakening the entrepreneur within every person who wishes to go into business for themselves, while providing them with the support for doing it.And he has done it. In Awakening the Entrepreneur Within you are invited into the Dreaming Room, where your own entrepreneurial dreams will come alive and become reality. Michael will help you shape your dream into a viable, economically successful company! As he writes: It is time to dream. It is time to care about something bigger than you. It is time to imagine something sorely needed in the world the world you live in that somebody would pay to have. It is time to look around you and ask yourself, 'What's missing in this pictureIf you see something missing in your world, it's time to start dreaming. Let Michael Gerber welcome you to the Dreaming Room.
In the Black
In the Black
Smith, Aaron W.
¥90.73
With economic uncertainty reaching unprecedented levels, Aaron W. Smith's accessible nine-step plan to take control of your financial future will resonate whether you're just starting out or finding yourself midlife with concerns about your retirement. In The Black will transform your retirement plans, regardless of income, by offering concrete advice on what opportunities are available and using real-life examples to illustrate how anyone can achieve their financial dreams be they middle- aged and facing debt or actively saving since their early twenties. In clear, easy-to-follow steps, readers will learn how to: Overcome historical resistance to investing Save for retirement while keeping kinship ties intact Use faith as a motivator for saving and strengthening financial discipline Break through denial about changes in Social Security and pension plans. . . and much more.
The Wall Street Journal Guide to the End of Wall Street as We Know It
The Wall Street Journal Guide to the End of Wall Street as We Know It
Kansas, Dave
¥90.77
The definitive guide for Main Street readers who want to make sense of what's happening on Wall Street and better understand how we got here and what we need to know to in days to come. Written by seasoned financial writer Dave Kansas this official Wall Street Journal guide will be filled with practical information revealing what the crisis means for reader's financial lives and what steps they should be taking now to inform and protect themselves.
Remember Me
Remember Me
Cullen, Lisa Takeuchi
¥90.90
In Remember Me, Time writer Lisa Takeuchi Cullen has created a humorous and poignant chronicle of her travels around the country to discover how Americans are reinventing the rites of dying. What she learned is that people no longer want to take death lying down; instead, they're taking their demise into their own hands and planning the afterparty. Cullen hears stories of modern-day funerals: lobster-shaped caskets and other unconventional containers for corpses; cremated remains turned into diamonds; and even mishaps like dove releases gone horribly wrong. Eye-opening, funny, and unforgettable, Remember Me gives an account of the ways in which Americans are designing new occasions to mark death by celebrating life.
Career GPS
Career GPS
Bell, Ella L. J. Edmondson, PhD
¥84.16
The workplace is constantly in flux, and even now there are new opportunities open to women. But to take advantage of these possibilities, it's essential to know the current rules for corporate success. This isn't your father's or your mother's workplace anymore! Whether it's the CEO seat, an executive manager slot, or a more intrapreneurial position, women who follow Career GPS will have what it takes to gain their professional goals.Dr. Ella L. J. Edmondson Bell, Ph.D., an authority on career development, has worked with women across a variety of fields and in different kinds of corporations, from Fortune 500s to start-ups. Here she offers guidelines to help women forge their own pathways to professional ascent, providing tips for maximizing a review, networking in a relevant way, and much more. According to Dr. Bell: Think working hard is enough to be recognizedIt's not enough to assume your effort will speak for itself. You have to socialize with the decision makers. It might not mean you have to pick up the golf clubs, but you do have to figure out what works in your own organization. Parlez-vous Fran?isLearning MandarinIf you work for a global company and aspire to an extreme job or higher, make it known that you would take an overseas assignment to advance your career. Nowhere to go right nowEven in hard times there are options. Learn a lateral skill such as accounting so when the company is firing on all engines again, you will impress through the breadth of your knowledge. Drawing from her work as a consultant to some of the country's most prestigious Fortune 100 companies, Dr. Bell helps readers succeed at every level in a dynamic corporate marketplace. Career GPS combines Dr. Bell's academic knowledge and expertise with dozens of heartfelt first-person stories from smart women who rose through the ranks. Here is a book that will guide women of all cultures, ages, and levels of experience to their career goals.
Managing the Non-Profit Organization
Managing the Non-Profit Organization
Drucker, Peter F.
¥93.88
The groundbreaking and premier work on nonprofit organizations.The nonprofit sector is growing rapidly, creating a major need for expert advice on how to manage these organizations effectively. Management legend Peter Drucker provides excellent examples and explanations of mission, leadership, resources, marketing, goals, and much more. Interviews with nine experts also address key issues in this booming sector.