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Best Practices: Communicating Effectively
￥72.70
In this age of digital communication, getting the right message across clearly is crucial to success. Communicating Effectively, a comprehensive and essential resource for any manager on the run, shows you how.Learn to: Build relationships through effective communication Get more done via e-mail Draft pitch perfect letters, memos, and reports Conduct productive conference calls Deliver hard-hitting presentations The Collins Best Practices guides offer new and seasoned managers the essential information they need to achieve more, both personally and professionally. Designed to provide tried-and-true advice from the world's most influential business minds, they feature practical strategies and tips to help you get ahead.
Starring You!
￥84.82
Today, with thousands of TV hours to fill, there's room on television for virtually every product, service, and personality and no one understands that better than producers Marta Tracy and Terence Noonan. Their one-of-a-kind handbook shows you how to make your dreams of on-screen success come true whether that dream is to appear on reality television, to showcase your catering skills on The Martha Stewart Show, to promote your flower shop on a local morning show, or to launch a thousand different TV-centered personal or professional goals. Starring You! outlines everything you need to market your business, product, point of view, or yourself, including: How to write the perfect pitch How to build and maintain relationships with producers How to become a regular guest . . . or even the host of your own show
Getting to Yes with Yourself
￥151.10
William Ury, coauthor of the classic bestseller on negotiation Getting to Yes, has taught tens of thousands of people from all walks of life managers, salespeople, students, parents, lawyers, and diplomats how to become better negotiators. Over the years, Ury has discovered that the greatest obstacle to successful agreements and satisfying relationships is not the other side, as difficult as they can be. The biggest obstacle is actually ourselves our natural tendency to react in ways that do not serve our true interests.But this obstacle can also become our biggest opportunity, Ury argues. If we learn to understand and influence ourselves first, we lay the groundwork for understanding and influencing others. In this indispensable prequel to Getting to Yes, Ury draws deeply on his personal and professional experience negotiating conflicts around the world to present a practical method to help you get to yes with yourself first, dra-matically improving your ability to get to yes with others. Extraordinarily useful and elegantly simple, Getting to Yes with Yourself is an essential guide to achieving the inner satisfaction that will, in turn, make your life better, your relationships healthier, your family happier, your work more productive, and the world around you more peaceful.
The 1% Windfall
￥166.09
Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices. The 1% Windfall reveals how modest incremental changes to an everyday business practice pricing can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 found that if companies raised prices by just 1%, their average operating profits would increase by 11%. Using a 1% increase in price, some companies would see even more growth in percentage of profit: Sears, 155%; McKesson, 100%; Tyson, 81%; Land O'Lakes, 58%; and Whirlpool, 35%.The good news is that better pricing is more than simply raising prices. Instead, the key is to offer customers a variety of pricing options. This strategy is win-win: profits to companies and choices for consumers. But how do executives and managers set the right priceUnderpinned by sound empirical research and real-life anecdotes, The 1% Windfall addresses this fundamental question. This book offers guidelines that any company whether a multinational conglomerate, a small business, or even a nonprofit can follow to create a comprehensive pricing strategy for any product or service. In addition, these versatile techniques and tools provide solutions to avert a slump in a recession, offset the impact of inflation, or battle a new competitor. The result is a mind-opening, clear blueprint for com-panies to price for profit and growth.
The Alternative Answer
￥155.02
The first book to explain the new world of alternative investing, showing how anyone can use nontraditional options to significantly increase returns and lower risksThe world's elite investors have long relied on alternative investments to produce superior returns. Until now, these strategies were the exclusive purview of institutions and the superwealthy, but today any informed investor can play the same game. A rainbow of investment options timber, start-ups, master limited partnerships (MLPs), hedged strategies, managed futures, infrastructure, peer-to-peer lending, farmland, and dozens of other nontraditional strategies can provide dramatically better gains, with less total risk, than the standard choices. In The Alternative Answer, Bob Rice, Bloomberg TV's Alternative Investments Editor, leads an entertaining and easy- to-understand tour of this world, and suggests specific alternative investments for all four key of a portfolio: safely generating more current income, decreasing risks of economic shocks, significantly increasing long-term profits, and protecting purchasing power over time.Regardless of experience or net worth, readers will learn exactly how to substantially improve investment performance in the same way that the world's best investors already do. Stocks and bonds alone aren't nearly enough. Investors need an alternative answer and now they have it.
Managing the Non-Profit Organization
￥93.88
The groundbreaking and premier work on nonprofit organizations.The nonprofit sector is growing rapidly, creating a major need for expert advice on how to manage these organizations effectively. Management legend Peter Drucker provides excellent examples and explanations of mission, leadership, resources, marketing, goals, and much more. Interviews with nine experts also address key issues in this booming sector.
HarperCollins e-books
￥138.41
In this candid memoir, A. Alfred Taubman explains how a dyslexic Jewish kid from Detroit grew up to be a billionaire retailing pioneer, an intimate of European aristocrats and Palm Beach socialites, a respected philanthropist and, at age 78, a federal prisoner. With a unique blend of humor and genius, Taubman shows how selling fine art and antiques really isn't that different from marketing root beer or football, and offers penetrating insights into that quintessential palace of commerce, the luxury shopping mall. Alfred Taubman may not have invented the modern shopping center but, in the words of The New Yorker, "he perfected it."Taubman's life has been a storybook success, with its share of unique challenges. A pioneer builder and innovative real estate developer, he was also a brilliant land speculator, operator of a quick-serve restaurant chain, and owner of a major department store company. But what seemed like the pinnacle of his career, buying and reinventing the venerable art auction house Sotheby's, would lead to his conviction in an international price fixing scandal.Despite the twists and turns, Taubman's life and business philosophy can be summed up in one evocative phrase: Threshold Resistance. Understanding and defeating that force breaking down the barriers between art and commerce, between shoppers and merchandise, between high culture and popular taste has been his life's work.
HarperCollins e-books
￥141.57
"It began with a promising cancer drug, the brainchild of a gifted researcher, and grew into an insider trading scandal that ensnared one of America's most successful women. The story of ImClone Systems and its "miracle" cancer drug, Erbitux, is the quintessential business saga of the late 1990s. It's the story of big money and cutting-edgescience, celebrity, greed, and slipshod business practices; the story of biotech hype and hope and every kind of excess.At the center of it all stands a single, enigmatic figure named Sam Waksal. A brilliant, mercurial, and desperate-to-be-liked entrepreneur, Waksal was addicted to the trappings of wealth and fame that accrued to a darling of the stock market and the overheated atmosphere of biotech IPOs. At the height of his stardom, Waksal hobnobbed with Martha Stewart in New York and Carl Icahn in the Hamptons, hosted parties at his fabulous art-filled loft, and was a fixture in the gossip columns. He promised that Erbitux would "change oncology," and would soon be making $1 billion a year.But as Waksal partied late into the night, desperate cancer patients languished, waiting for his drug to come to market. When the FDA withheld approval of Erbitux, the charming scientist who had always stayed just one step ahead of bankruptcy panicked and desperately tried to cash in his stock before the bad news hit Wall Street.Waksal is now in jail, the first of the Enron-era white-collar criminals to be sentenced. Yet his cancer drug has proved more durable than his evanescent profits. Erbitux remains promising, the leading example of a new way to fight cancer, and patients and investors hope it will be available soon.
Fools Rush In
￥82.80
Every era has its merger every era has its story. For the New Media age it was an even bigger disaster: the AOL-Time Warner deal. At the time AOL and Time Warner were considered a matchless combination of old media content and new media distribution. But very soon after the deal was announced things started to go bad and then from bad to worse. Less than four years after the deal was announced, every significant figure in the deal -save the politically astute Richard Parsons has left the company, along with scores of others. Nearly a $100 billion was written off and a stock that once traded at $100 now trades near $10.What happenedWhere did it all go wrongIn this deeply sourced and deftly written book, Nina Munk gives us a window into the minds of two of the oddest men to ever run billion-dollar empires. Steve Case, the boy wonder who built AOL one free floppy disk at a time, was searching for a way out of the New Economy. Meanwhile Jerry Levin, who'd made his reputation as a visionary when he put HBO on satellite distribution, was searching for a monumental deal. These two men, more interested in their place in history than their personal fortunes, each thought they were out-smarting the other.
The Simplicity Cycle
￥127.33
The Simplicity Cycle is an engaging and accessible field guide that equips readers with practical tools to produce elegant, effective designs. It takes a deep but lighthearted look at the way complexity enhances or diminishes the things we make and use, from PowerPoint presentations and pizzas to spacecraft and software, and shows readers why simplicity is the key to innovation and good design whether you're creating new products, services, or consumer experiences.
Simple Sabotage
￥132.87
Inspired by the Simple Sabotage Field Manual released by the Office of Strategic Services in 1944 to train European resistors, this is the essential handbook to help stamp out unintentional sabotage in any working group, from major corporations to volunteer PTA committees. In 1944, the Office of Strategic Services (OSS)—the predecessor of today’s CIA—issued the Simple Sabotage Field Manual that detailed sabotage techniques designed to demoralize the enemy. One section focused on eight incredibly subtle—and devastatingly destructive—tactics for sabotaging the decision-making processes of organizations. While the manual was written decades ago, these sabotage tactics thrive undetected in organizations today: Insist on doing everything through channels. Make speeches. Talk as frequently as possible and at great length. Refer all matters to committees. Bring up irrelevant issues as frequently as possible. Haggle over precise wordings of communications. Refer back to matters already decided upon and attempt to question the advisability of that decision. Advocate caution and urge fellow-conferees to avoid haste that might result in embarrassments or difficulties later on. Be worried about the propriety of any decision. Everyone has been faced with someone who has used these tactics, even when they have meant well. Filled with proven strategies and techniques, this brief, clever book outlines the counter-sabotage measures to detect and reduce the impact of these eight classic sabotage tactics to improve productivity, spur creativity, and engender better collegial relationships.
The Achievement Habit
￥155.02
Cofounder of the Stanford d.school Bernie Roth shows you how the power of design thinking can help you achieve goals you never thought possible.Did you know that achievement can be learnedAs Bernie Roth explains, achievement is a muscle. And once you learn how to flex it, you'll be able to meet life's challenges and reach your goals.Based on a legendary course Roth has taught at Stanford University for several decades, The Achievement Habit employs the remarkable insights that stem from design thinking to help us realize the power we all have within to change our lives for the better. By ridding ourselves of issues that stand in the way of reaching our full potential, we gain the confidence finally to do things we've always wanted to do. Combining design thinking, problem-solving, creativity, communication skills, and life adjustments, readers will learn: Why trying and doing are two different things Why using reasons (excuses), even legitimate ones, to explain one's behavior is self-defeating How to change your self-image into one of a doer and achiever How subtle language changes can resolve existential dilemmas and barriers to action How to build resiliency by reinforcing what you do rather than what you accomplish How to be open to learning from your own experience and from those around you Our behavior and relationships can be transformed if we choose to, we can be mindful and control our intentions to create habits that make our lives better. And with this thoughtful book as your guide, you can.
Leaders
￥94.10
In this illuminating study of corporate America's most critical issue leadership world-renowned leadership guru Warren Bennis and his co-author Burt Nanus reveal the four key principles every manager should know: Attention Through Vision, Meaning Through Communication, Trust Through Positioning, and The Deployment of Self. In this age of "process", with downsizing and restructuring affecting many workplaces, companies have fallen trap to lack of communication and distrust, and vision and leadership are needed more than ever before. The wisdom and insight in Leaders addresses this need. It is an indispensable source of guidance all readers will appreciate, whether they're running a small department or in charge of an entire corporation.
The Truth About Money 3rd Edition
￥112.23
Home Sweet Home:How to buy your first home, your next home and save on taxes when you sell.A-Z of Investments:From annuities to zero-coupon bonds, go from owing money to OWNING money. Get out of debt (and stay that way).Estate Planning Long-Term Care:Learn how to protect yourself and your family.
What Makes You Tick?
￥140.29
In the most challenging economy of our lifetime, where should you turn for guidanceTo the stories of those who have made it the leaders who battled adversity, forged their own paths,and succeeded . . . because they knew what made them tick. As people everywhere confront the global economic crisis, "success" may seem elusive at best, impossible at worst. Yet history proves that a new generation of success stories will likely emerge from this era of financial chaos. And this new book prepares you to be one of those success stories by analyzing the inner qualities that have propelled the forward-thinking leaders of our time: drive, determination, and self-awareness.As strategists for the internationally renowned consumer and political research firm Penn, Schoen Berland Associates, Michael Berland and Douglas Schoen are experts in how successful people think . . . and how they win. Now they share what they've learned with firsthand accounts from some of the world's most successful people in nearly every field including the founder of Starwood Resorts; a world-famous chef-restaurateur; the CEO of NBC Universal; a supermodel turned entrepreneur; the head of Este Lauder; the commissioner of the National Hockey League; the president of Hearst Magazines; and the creator of CBS's 60 Minutes. Berland and Schoen have discovered that true success is about more than "winning." True success has an emotional quotient: it's about determining your innate strengths, deciding what you truly want, and striving tirelessly to achieve it. Berland and Schoen describe the five archteypes of success: visionaries, natural-born leaders, do-gooders, independence seekers, and independents who follow their dreams. In this unprecedented collection of stories from some of the most successful people in fashion, sports, entertainment, and business, Schoen and Berland demonstrate that success isn't about changing who you are; rather, it's about figuring out what makes you tick and leveraging that knowledge to your advantage. This book shows through compelling first-person storytelling that the most successful people understand their own natural abilities and how to use their best qualities to create a fulfilling life and then tells you how to do the same.
In the Black
￥90.73
With economic uncertainty reaching unprecedented levels, Aaron W. Smith's accessible nine-step plan to take control of your financial future will resonate whether you're just starting out or finding yourself midlife with concerns about your retirement. In The Black will transform your retirement plans, regardless of income, by offering concrete advice on what opportunities are available and using real-life examples to illustrate how anyone can achieve their financial dreams be they middle- aged and facing debt or actively saving since their early twenties. In clear, easy-to-follow steps, readers will learn how to: Overcome historical resistance to investing Save for retirement while keeping kinship ties intact Use faith as a motivator for saving and strengthening financial discipline Break through denial about changes in Social Security and pension plans. . . and much more.
The Wall Street Journal Guide to the End of Wall Street as We Know It
￥90.77
The definitive guide for Main Street readers who want to make sense of what's happening on Wall Street and better understand how we got here and what we need to know to in days to come. Written by seasoned financial writer Dave Kansas this official Wall Street Journal guide will be filled with practical information revealing what the crisis means for reader's financial lives and what steps they should be taking now to inform and protect themselves.
Remember Me
￥90.90
In Remember Me, Time writer Lisa Takeuchi Cullen has created a humorous and poignant chronicle of her travels around the country to discover how Americans are reinventing the rites of dying. What she learned is that people no longer want to take death lying down; instead, they're taking their demise into their own hands and planning the afterparty. Cullen hears stories of modern-day funerals: lobster-shaped caskets and other unconventional containers for corpses; cremated remains turned into diamonds; and even mishaps like dove releases gone horribly wrong. Eye-opening, funny, and unforgettable, Remember Me gives an account of the ways in which Americans are designing new occasions to mark death by celebrating life.
Console Wars
￥111.91
A mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the videogame industry in development as a feature film from Sony PicturesIn 1990, Nintendo had a virtual monopoly on the videogame industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But all that would change with the arrival of Tom Kalinske, a former Mattel executive who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat, and bold ideas of his renegade employees, completely transformed Sega and led to a ruthless, David-and-Goliath showdown with Nintendo. Little did he realize that Sega's success would create many new enemies and, most important, make Nintendo stronger than ever.The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and school yards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the United States against Japan.Based on more than two hundred interviews with former Sega and Nintendo employees, Console Wars is the tale of how Tom Kalinske miraculously turned an industry punch line into a market leader. Blake J. Harris brings into focus the warriors, the strategies, and the battles and explores how they transformed popular culture forever. Ultimately, Console Wars is the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, give birth to a sixty-billion-dollar industry.
How to Work a Room, 25th Anniversary Edition
￥88.56
The classic bestseller on socializing now fully updated for social interactions in a digital ageHow to Work a Room is the classic bestselling book on improving communication and socializing skills, and using them to create and leverage connections. This Silver Anniversary Edition is fully revised and updated to include the role of technology and social media in networking, as well as Susan RoAne's proven tips for using digital strategies to your advantage plus practical hints for starting conversations and strengthening rapport with strangers. How to Work a Room: The 25th Anniversary Edition is a vital tool for business professionals, job seekers and career changers of all ages.
Put More Cash in Your Pocket
￥94.10
Quit worrying about debt. . . .Forget penny-pinching. . . . Stop sacrificing. . . . Forget saving money. You don't get wealthy by putting your money away in a bank account, nor do you become poor just because you bought yourself an extra latte. You get rich by making money . . . and America's leading money-making expert Loral Langemeier can show you how.A timely book with a counterintuitive message, Put More Cash in Your Pocket helps you create your own "lemonade stand" by getting paid for the things you already do. By following Loral's simple and straightforward approach, you'll put more cash as much as $1,000 a month in your pocket in no time.
