The secrets to success in business aren't secrets at all. They are simple and obvious, but we overlook them. This life-changing book offers the short-cut road to success – in business and beyond giving digestible and effective advice that actually works, served up with inspirational anecdotes in a humorous style. 'The Obvious' is a refreshingly simple and original business book. Business guru James Dale shows how the principles, values, and strategies that make businesses successful are those simple ideas that apply to life. Listening opens up worlds to you, paying attention puts you at an advantage over people who don't even show up, and telling the truth beats lying ten times out of ten. Try the simple – it's almost always more effective than the complicated. You'll find this book not only a sharp, cut-to-the-chase career book, but also an handbook of engaging wisdom that will bring you fast solutions to problems in any area of your life. 'The Obvious' reveals the eight core lessons you need to remember – each full of humour and fascinating anecdotes about the world's most successful movers and shakers. You'll find compelling real-life examples of the 'simple=success' formula from companies such as Apple and IBM, Ikea and Starbucks, as well as innovative people from Thomas Edison and Bill Gates, to Woody Allen and Steven Spielberg. Some ‘Obvious’ life-lessons that work: ? Simple is Better Than Complicated – ask if you don't know; shut up and listen; be nice – it gets results. ? Be Honest – the truth is powerful; apologies work; an excuse is not a reason; take responsibility – 'I will do it' gets you noticed. ? Open Your Mind – failure is a good teacher; bosses are not all idiots – learn from them. ? Energy Gives You the Edge – patience is a virtue; so is impatience; 'Do it today' – the key to effectiveness. Readable, fast-paced and entertaining, 'The Obvious' is for anyone's business bookshelf, from the CEO to the postroom, HR director to the entire sales force – or anyone wanting to be successful in life.

They were a band of outsiders unable to get jobs with New York's gilded financial establishment. They would go on to corner the world's multitrillion-dollar oil market, reaping unimaginable riches while bringing the economy to its knees. Meet the self-anointed kings of the New York Mercantile Exchange. In some ways, they are everything you would expect them to be: a secretive, members-only club of men and women who live lavish lifestyles; cavort with politicians, strippers, and celebrities; and blissfully jacked up oil prices to nearly $150 a barrel while profiting off the misery of the working class. In other ways, they are nothing you can imagine: many come from working-class families themselves. The progeny of Jewish, Irish, and Italian immigrants who escaped war-torn Europe, they take pride in flagrantly spurning Wall Street. Under the thumb of an all-powerful international oil cartel, the energy market had long eluded the grasp of America's hungry capitalists. Neither the oil royalty of Houston nor the titans of Wall Street had ever succeeded in fully wresting away control. But facing extinction, the rough-and-tumble traders of Nymex led by the reluctant son of a producemerchant went after this Goliath and won, creating the world's first free oil market and minting billions in the process. Their stunning journey from poverty to prosperity belies the brutal and violent history that is their legacy. For the first time, The Asylum unmasks the oil market's self-described "inmates" in all their un*ed and dysfunctional glory: the happily married father from Long Island whose lust for money and power was exceeded only by his taste for cruel pranks; the Italian kung fu fighting gasoline trader whose ferocity in the trading pits earned him countless millions; the cheerful Nazi hunter who traded quietly by day and ambushed Nazi sympathizers by night; and the Irish-born femme fatale who outsmarted all but one of the exchange's chairmen the Hungarian emigre who, try as he might, could do nothing to rein in the oil market's unruly inhabitants. From the treacherous boardroom schemes to the hookers and blow of the trading pits; from the repeat terrorist attacks and FBI stings to the grand alliances and outrageous fortunes that brought the global economy to the brink, The Asylum ventures deep into the belly of the beast, revealing how raw ambition and the endless quest for wealth can change the very nature of both man and market. Showcasing seven years of research and hundreds of hours of interviews, Leah McGrath Goodman reveals what really happened behind the scenes as oil prices topped out and what choice the traders ultimately made when forced to choose between their longtime brotherhood and their precious oil monopoly.

A classic since its publication in 1954, The Practice of Management was the first book to look at management as a whole and being a manager as a separate responsibility. The Practice of Management created the discipline of modern management practices. Readable, fundamental, and basic, it remains an essential book for students, aspiring managers, and seasoned professionals.

The provocative follow-up to the New York Times bestseller Predictably Irrational Why can large bonuses make CEOs less productiveHow can confusing directions actually help usWhy is revenge so important to usWhy is there such a big difference between what we think will make us happy and what really makes us happyIn his groundbreaking book Predictably Irrational , social scientist Dan Ariely revealed the multiple biases that lead us into making unwise decisions. Now, in The Upside of Irrationality , he exposes the surprising negative and positive effects irrationality can have on our lives. Focusing on our behaviors at work and in relationships, he offers new insights and eye-opening truths about what really motivates us on the job, how one unwise action can become a long-term habit, how we learn to love the ones we're with, and more. Drawing on the same experimental methods that made Predictably Irrational one of the most talked-about bestsellers of the past few years, Ariely uses data from his own original and entertaining experiments to draw arresting conclusions about how and why we behave the way we do. From our office attitudes, to our romantic relationships, to our search for purpose in life, Ariely explains how to break through our negative patterns of thought and behavior to make better decisions. The Upside of Irrationality will change the way we see ourselves at work and at home and cast our irrational behaviors in a more nuanced light.

A lively insider's guide to starting a successful small business selling items old and new on eBay, written with personal anecdotes, well kept secrets, and insider tips by Adam Ginsberg, eBay's most successful private salesperson. This is the insider's guide to making money on eBay. Adam Ginsberg is the most successful seller on eBay, moving around a million dollars' worth of merchandise every month. Not only will he impart his personal secrets on how to sell on eBay learned through years of experience and his tips on expanding your small business using eBay as a global market, but he'll also give fun side notes and anecdotes, keeping the book lively and making it a fun and interesting read. This book will be a must have for all current and aspiring eBay sellers, all small business owners, and anyone who wants to learn how to start a million dollar company.

From the world leading high-tech strategist comes the definitive road map to help established companies create next-generation growth. Geoffrey Moore now-classic Crossing the Chasm became a must-read book by presenting an innovative framework to address the make-or-break obstacle facing all high-tech companies: how to gain market share from early adopters and from mainstream consumers. Based on twenty years’ experience advising the top leaders of many of the world most successful enterprises, Moore Escape Velocity offers a pragmatic plan to engage the most critical challenge that established enterprises face in the twenty-first-century economy: how to move beyond past success and drive next-generation growth from new lines of business. As he worked with senior management teams, Moore repeatedly found that executives were trapped by short-term performance-based compensation schemes. The result was critical decision-makers overweighting their legacy commitments, an embarrassingly low success rate in new-product launches, and a widespread failure to sustain any kind of next-generation business at scale. In Escape Velocity , Moore presents a cogent strategy for generating future growth within an established enterprise. Organized around a hierarchy of powers category power, company power, market power, offer power, and execution power this insightful work shows how each level of power can be orchestrated to achieve overall success. Moore explains how to use mergers and acquisitions as well as organic innovation to systematically migrate an enterprise portfolio out of lower-growth and into higher-growth categories; how to reallocate resources across an enterprise in deliberately asymmetrical ways to create a powerful and sustainable foundation for a long-term competitive advantage; how to leverage target-market initiatives as accelerants to growth and as stepping-stones to broad overall category success; how to create unmatchable offerings by being swift to neutralize competitors’ innovations and laser-focused on driving in-house innovations to make a business impervious to competitors; how to fundamentally change the execution cadence of an organization, pushing change from innovation to broad deployment, creating an irreversible tipping point along the way. Drawing from thousands of hours spent face-to-face with CEOs and their teams, Moore presents case examples and best practices. While his experience is deeply rooted in the high-tech sector, his models and techniques apply well beyond this arena, including to the public sector. At a time when the world is looking to established enterprises for growth and stability, Moore analysis is penetrating and his pre*ions are right on the mark. Escape Velocity gives executives and their teams a practical way forward to take advantage of the opportunities amid industry and economic disruptions.

What is talent? How do you get the best out of yourself? What are the secrets of leadership?In Edge, Ben Lyttleton gets unprecedented access to some of the world’s top football clubs to discover their innovative methods for developing talent – and reveals how we can use them in our everyday lives. Elite teams now look for an edge by improving the intangible skills of their players ‘above the shoulder’. Liverpool’s approach to talent will make you more creative. Chelsea’s culture will improve your resilience. Didier Deschamps will improve your leadership skills. Xavi Hernandez will help you make better decisions. But how?Football is the most hot-housed, intense, financially profitable talent factory on the planet. It’s time we woke up to the lessons it can provide.We all want to have an edge. This is your chance to find one…

Tim Jackson is the author of Turning Japanese and a biography of Richard Branson and Virgin, Virgin King. He is currently working on a book about the Sainsbury family.

Sally Garratt has been an independent consultant since 1978 and is a prominent member of the Institute of Personnel Management. She has worked on numerous development programmes for senior professional and executive women. She is the author of Manage Your Time, which has sold over 32,000 copies in paperback.

Think and Grow Rich' is the world's most widely acclaimed motivational book on success ever published. It became the must-have bible of prosperity and success for millions of readers since its initial publication in 1937. Napoleon Hill, America's most beloved motivational author, devoted 25 years to finding out how the wealthy became that way. After interviewing over 500 of the most affluent men and women of his time, he uncovered the secret to great wealth. By understanding and applying the thirteen simple steps that constitute Hill's formula, you can achieve your goals, change your life and join the ranks of the rich and successful. This book has changed countless lives and it can change yours!

Economia american? modern? este crea?ia a patru oameni: Andrew Carnegie, John D. Rockefeller, Jay Gould ?i J.P. Morgan. Ei au fost gigan?ii epocii de aur, un moment de dezvoltare f?r? precedent care a f?cut din America cea mai bogat?, mai inovatoare ?i mai productiv? ?ar? a planetei. Charles R. Morris ?i readuce la via?? pe magnatul o?elului Carnegie, regele petrolului Rockefeller ?i vr?jitorul c?ilor ferate Gould, cei obseda?i de progres, experimentare ?i vitez?, precum ?i pe finan?istul Morgan, omul de afaceri gentleman, care a luptat pentru o ?ncredere global? ?n afacerile americane. Magna?ii este incredibila poveste a oamenilor hot?r??i care au cl?dit economia american?, cre?nd un colos industrial – ?i o ?ntreag? ?ar? de consumatori din clasa de mijloc.

This is one of the easiest parts of making yourself a?success, but we all forget to do it. Wherever we are on the road of life, whatever we are doing, however unpleasant or difficult, however challenging, the one thing that we always forget to do is to ask for the solution. It is so simple, yet we seem to overlook it.?You can't overlook that anymore because asking does a number of things, all of which are found in this book. The simplest thing in the world and we neglect it because we are looking for complex answers to things that we fail to understand.?The law of the universe?will give you all you desire, you just have to ask for it in a way that is universally understood. That's what you will find in this book. Along with that, you will develop an understanding of the nature of things that lie beneath the pursuit of success. By truly understanding?how to ask,?when to ask,?and?what to ask for, you will slowly begin to understand the nature of this universe.?Asking, in the way we describe, has been proven time and again for all kinds of requests. From solving challenges, to asking for inspiration. From charging into battles to asking for freedom. Once you learn how to ask and you internalize how to do it,?you will transform your life.? Don't wait any longer! Scroll up and click the 'Buy Now' button and start learning how to ask for what you truly desire!

Un program de preg?tire pentru managerii ?n formare ?Una dintre cele mai bune cinci c?r?i de business pentru cariera ta.“ – Wall Street Journal ?Sfaturi practice privitoare la tehnicile care ?i pot ajuta pe manageri s? devin? mai eficien?i.“– Forbes Drumul spre dob?ndirea pozi?iei de manager eficient este unul obositor ?i dificil. Te confrun?i cu a?tept?ri contradictorii din partea subordona?ilor, a superiorilor, a colegilor cu acela?i statut ca al t?u ?i a clien?ilor. Cum ai putea st?p?ni arta de a conduce? Cum s? faci fa?? dificult??ilor zilnice din activitatea de management? Excelen?a ?n management este un ghid indispensabil pentru autoevaluarea celor care ocup? pozi?ii de conducere ?i pentru ?n?elegerea lucrurilor pe care le pot face pentru a-?i ?mbun?t??i performan?ele. Sfaturile inteligente ?i practice, conceptele esen?iale ?i exemplele pe care le con?ine le vor permite at?t ?efilor afla?i la ?nceput de carier?, c?t ?i celor cu experien?? s?-?i ating? poten?ialul maxim de lider. Lectur? obligatorie pentru manageri! ?Un clasic modern.“ – Financial Times

Spre deosebire de celelalte c?r?i ale sale, constituite ca ni?te a?a-zise ?fabule“ (sfaturile de business fiind oferite sub forma unor pove?ti moralizatoare), Avantajul-De ce s?n?tatea organiza?ional? este cel mai important atu ?n afaceri este o lucrare teoretic? (de?i pres?rate cu exemple concrete din practica de consultan?? a autorului ?i a echipei sale) ?i care sintetizeaz? principiile expuse ?n alte lucr?ri ale sale.La baza strategiei sale pentru echipele de conducere st? conceptul de ?s?n?tate organiza?ional?“, de care, din p?cate, mul?i lideri nu mai ?in cont atunci c?nd ?ncearc? s? ob?in? avantajul ?n fa?a competi?iei. Ei se axeaz? pe tehnologie de ultim? or?, strategii de marketing imbatabile sau planurile de afaceri complexe. Nu exist?, ?ns?, sus?ine Lencioni pe parcursul c?r?ii sale, o cale mai bun? de a ajuta o companie s? progreseze ?i s? se dezvolte s?n?tos dec?t elimin?nd cauzele care stau la baza intrigilor de culise, a confuziei, a fluctua?iei de personal ?i ?n general a tuturor disfunc?iilor. ?n acest scop, autorul propune patru ?discipline“ esen?iale, pe care le explic? ?n detaliu: 1. Construirea unei echipe de conducere bine ?nchegate (ceea ce presupune stabilirea unei rela?ii de ?ncredere, ?ncurajarea conflictelor productive, angajamentul asumat, responsabilizare reciproc? ?i concentrarea pe ob?inerea de rezultate);2. Crearea clarit??ii (toat? lumea trebuie s? fie pe aceea?i lungime de und? privind motivul existen?ei companiei, valorile specifice ale acesteia, strategiile de afaceri etc., ?n vederea atingerii scopurilor comune); 3. Supracomunicarea clarit??ii (liderii le explic? ?i le amintesc constant angaja?ilor aspectele clarit??ii) 4. Consolidarea clarit??ii (selectarea personalului pe baza valorilor comportamentale ?i integrarea lor corect? ?n organiza?ie). Ni?te reguli simple, de bun-sim?, pe care to?i liderii ar trebui s? le cunoasc? ?i s? le respecte, pentru ca organiza?ia pe care o conduc s? ating? succesul la care au visat ?ntotdeauna.

Unul dintre primele titluri ale colectiei CEO, Lean In de Sheryl Sandberg,se adreseaza femeilor de afaceri, confruntate adesea cu dilema: o cariera de succes sau o viata personala implinita?Autoarea, al doilea om din conducerea Facebook, aflata in ultimii ani in topul celor mai puternice femei de afaceri si al celor mai influente personalitati si mama a doi copii, ne arata ca este posibil sa impaci reusita profesionala cu implinirea personala, ca trebuie sa depasim stereotipurile de gen, ca femeile trebuie sa aiba mai multa incredere in sine si ambitie pentru a-si obtine locul pe care il merita.Premisa acestei c?r?i o constituie un discurs fulminant TEDTalk, sus?inut de Sandberg ?n 2010, ?n care descria felul ?n care femeile ??i st?vilesc progresul ?n carier? ?n mod involuntar. Cuv?ntarea ei devenit? un real fenomen ?i urm?rit? de mai mult de 2 milioane de ori, ?ncurajeaz? femeile ?s? se a?eze la masa tratativelor“ al?turi de b?rba?i, s? caute ?n permanen?? provoc?ri, s?-?i asume riscuri ?i s?-?i urm?reasc? scopurile cu tenacitate.Astfel, studiile de specialitate au eviden?iat faptul c? de?i s-au scurs treizeci de ani de c?nd 50% din absolven?ii de colegii din Statele Unite ale Americii sunt femei, totu?i b?rba?ii continu? s? de?in? o majoritate cov?r?itoare a pozi?iilor de conducere din guvern ?i industrie. Femeile ?nc? nu-?i fac auzite vocile, iar autoarea ?ncearc? s? g?seasc? un r?spuns la ?ntrebarea De ce progresul femeilor ?n accederea la rolurile de conducere s-a blocat?, explic? cauzele originare ale problemei ?i ofer? solu?ii conving?toare, practice, care le pot conferi femeilor puterea de a-?i etala ?ntregul poten?ial.Sandberg sondeaz? ?n ad?ncime aceste aspecte, pentru a str?punge ambiguit??ile ?i prejudec??ile prezente ?n vie?ile tuturor ?i a le ?ndruma pe femei, pas cu pas, ?n cl?direa unei cariere de succes, descriind etapele specifice pe care trebuie s? le parcurg? acestea ?n scopul concilierii reu?itelor profesionale cu ?mplinirea personal?.Scris? cu umor ?i ?n?elepciune, aceast? carte este un apel inspirat la ac?iune, destinat a schimba polii conversa?iei de la femeile care nu pot face la cele care pot, devenind astfel un strig?t animat c?tre acestea de a pune um?rul la crearea unei lumi mai egale.

What will you find in this book? You’ll find events and stories which strikingly resemble the ones that we see in corporations. You’ll find familiar things that you like and things that will make the corporate officials think meditate. And last but not least you will find each and every one of you. Why should you buy a book that speaks about the things that you live daily? Maybe because the way in which things are narrated will enchant you and will captivate you because it feels like someone has read your mind, because you simply want to enjoy yourself by discovering the corporate environment. It is a book dedicated mainly to corporate members and to the people who work there, that is about us, the corporate members. On an optimistic note and funny way, I hope.

Mi az üzleti tervük Kész képtelenség! ... Ez a knyv az izraeli technológiai sikerek színes trténeteit gyjti ssze. Bámulatos olvasmány” – WASHINGTON POST Hogyan képes Izrael – ez az alig 7,1 millió lakosú ország, amely nem rendelkezik természeti kincsekkel, ellenségek veszik krül minden oldalról és folyamatosan hadiállapotban áll – tbb start-up céget elindítani, mint Japán, India, Dél-Korea, Kanada és Nagy-Britannia A szerzk, Dan Senor és Saul Singer, geopolitikai szakértk lévén a legnevesebb izraeli feltalálók és újítók példájából merítve mutatják be eme siker titkát, nevezetesen azt, hogyan tvzi Izrael egyedül- álló módon az innovációt és a vállalkozói kedvet az ellenséges krnyezetben. Más országokban az illemszabályokat és a precíz tervezést hangsúlyozzák, Izraelben azonban a hücpe, vagyis a merészség a legfontosabb. A szerzk azt is megmutatják, miként járult hozzá a sikerhez Izraelnek a bevándorlással, a K + F-fel és a sorkatonasággal kapcsolatos politikája. Az amerikai NASDAQ-on ma tbb izraeli cég van bejegyezve, mint amennyi dél-koreiai, japán, szingapúri, kínai, indiai és európai cég együttvéve. Ha valamikor, akkor most érdemes tanulmányozni ezt a figyelemre méltó és rugalmas országot, mert olyan lenygz és meglep tanulságokra bukkanhatunk, amelyek más nemzetek, üzletemberek és szervezetek számára is hasznosak lehetnek - mindenkinek, akit érdekel a gazdasági siker titka.

Ця книжка стане пусковим механ?змом для тих, хто прагне мислити та створювати нове, а не коп?ювати в?дпрацьован? шаблони. Автор перекону?: роблячи те, що ми вже зна?мо, ми руха?мо св?т в?д 1 до n, додаючи б?льше чогось вже знаного; проте щоразу, коли ми створю?мо щось нове, ми ступа?мо в?д 0 до 1. Т?ль покроково опису? д??в?сть експоненц?ального закону у св?т? стартап?в, та?мниц? роботи ?з венчурним кап?талом, а також ?нновац?йн? ?де? майбутнього, як? зм?нять життя людей до невп?знаваност?...

Книга П?тера Коулмана та Роберта Фер?юсона ?Результативний конфл?кт? ма? дуже влучний п?дзаголовок – ?Незгода – це сила, що працю? на вас?. Саме незгода, з яко?, власне, ? почина?ться будь-який конфл?кт, ста? руш?йною силою поступу в найр?зноман?тн?ших ситуац?ях – в?д малих родинних суперечок до великих св?тових революц?й. До уваги читача – ц?лий калейдоскоп скрутних сюжет?в, шляхи врегулювання конфл?кту та методи застосування влади, найр?зноман?тн?ш? пастки конфл?кт?в, а також с?м основних стратег?й урегулювання яскравих та часом небезпечних спалах?в конфл?кту ? влади: доброзичливост?, п?дтримки, дом?нування, поступливост?, самост?йност?, адаптац?? та непокори. Найкраще ц? стратег?? можна опанувати тод?, коли ви сам? визнача?те, якими будуть ваш? власн? д?? та результати п?д час конфл?кту. З ц??ю метою у книз? запропоновано ?нструменти для самооц?нювання, вправи, перел?к запитань для перев?рки та зведен? таблиц?, що допомагатимуть менеджерам, кер?вникам, адм?н?страторам, вчителям, мед?аторам, перегов?рникам, консультантам та адвокатам у цьому дуже непростому питанн?. Для кер?вник?в ус?х ланок та ?хн?х п?длеглих, батьк?в, а також для тих, хто хоче навчитися мистецтву врегулювання конфл?кт?в.

“Music is a fundamental channel of communication: through music people can share emotions, intentions and thoughts even though their spoken languages may be mutually incomprehensible.” (Hargreaves – Miell – McDonald, 2002) It can be a supporting baseline, which helps people and skilled composers to find their way to express their deep and profound emotional life and imagination. In fact, music is present in our lives everywhere playing a greater part than ever before. The rapid technological development made it possible to listen to music every time and everywhere through the commercialization and economic power of music. But how is music connected to country branding and nation image? The answer is quite simple: music can be a source of a wide range of associations. When we listen to a song featuring a country’s original characteristics, the nation itself pops into our mind with all of its typical symbols, inhabitants – briefly the image of a country. The key question in my paper is how music is able to influence the country image. The main objective of this paper is to uncover the linkage between music and country image and to draw a model based on Anholt-hexagon (2003) that can be used by practitioners as well. The paper’s novelty lies in the synthesis of theoretical approaches, which were not applied and connected to each other before according to secondary research. Nevertheless, the topic’s nature requires several examples from practical life as well: international and Hungarian case studies, moreover primary research were applied.

An engaging and incisive look at today's top business leaders – visionary and creative mavericks who are changing the way we do business. Inspiring and accessible, ‘Mavericks at Work’ is for anyone who wants to succeed in business – from the entry-level employee to the CEO. In ‘Mavericks at Work’, two high-profile journalists introduce an inspiring group of entrepreneurs and executives who are building great businesses by challenging business as usual. From break-the-mould innovators such as HBO, Pixar, and Netflix to global giants such as IBM and Procter & Gamble, these mavericks are winning big by devising new answers to the oldest (and toughest) challenges of competition and leadership. Their stories are exciting – and their ideas are truly powerful. Real mavericks know that: ? Big, original ideas pay big dividends ? Being different makes all the difference ? Nobody is as smart as everybody ? Cheaper is better, but value is priceless ? Great leaders are insatiable learners ‘Mavericks at Work’ is a relentlessly useful how-to book. But it is also an eye-opening what-if book – with insights that showcase the power of business at its best and set a positive agenda for the future.