The E-Myth Revisited
¥134.30
An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business. Gerber walks you through the steps in the life of a business from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. The E-Myth Revisited will help you grow your business in a productive, assured way.
Think BIG and Kick Ass in Business and Life
¥94.10
Donald J. Trump is an icon: the very definition of the American success story. The star of The Apprentice and developer of some of the planet's most prestigious real estate, he's been on the bottom and risen to become one of the world's wealthiest men. Bill Zanker started The Learning Annex with $5,000 and grew it into a $5 million a year company. That was before he met Donald Trump. Thirty months later, after Zanker learned to think BIG himself, The Learning Annex is generating over $100 million a year in sales and still growing. Together, they're living examples of how thinking BIG and knowing when to back up your opinions aggressively regardless of what your critics or opponents might say can help you maximize your personal and professional achievements. For the first time ever, you too can learn Trump's secrets to thinking BIG and kicking ass! Learn: Momentum: the Big Mo. How to get it and how to get it back. Revenge: how and when to get it (and why it's so sweet). "I love you, now sign this!" Why contracts in business and personal life are so important. Real-life stories from people who've applied the think BIG formula in their own lives. These strategies are proven and attested to by those who've learned to think BIG from Donald Trump and found success in their own lives. Bill Zanker used Donald's strategies to grow the revenues of The Learning Annex twenty times in under three years. Both of them have been down and out, and know what it's like to feel the whole world's against you and both have risen to dizzying heights of success by thinking BIG and kicking ass! It is an attitude that can be easily learned.
The Cure
¥94.10
The riveting true story of John and Aileen Crowley's race to find a cure for Pompe disease that inspired the movie Extraordinary Measures With three beautiful children, a new house, and financial security, John and Aileen Crowley were on top of the world until their two youngest children, fifteen-month-old Megan and five-month-old Patrick, were diagnosed with Pompe disease and given only months to live. Refusing to accept a death sentence, John quit his financial consultant job and invested his life savings in a biotechnology start-up to research the disease and find a cure. Battling scientific setbacks, conflict of interest accusations, and business troubles, John and Aileen would be tested to their limits as they valiantly fought, and succeeded, in finding revolutionary new treatment for the disease offering hope to Megan, Patrick, and the many children and families affected by Pompe disease around the world. The inspiration for the captivating film Extraordinary Measures , starring Brendan Fraser and Harrison Ford, The Cure is a remarkable true story of cutting-edge science, business acumen and daring, and one family's indomitable spirit.
Crossing the Chasm, 3rd Edition
¥123.10
The bible for bringing cutting-edge products to larger markets now revised and updated with new insights into the realities of high-tech marketing In Crossing the Chasm , Geoffrey A. Moore shows that in the Technology Adoption Life Cycle which begins with innovators and moves to early adopters, early majority, late majority, and laggards there is a vast chasm between the early adopters and the early majority. While early adopters are willing to sacrifice for the advantage of being first, the early majority waits until they know that the technology actually offers improvements in productivity. The challenge for innovators and marketers is to narrow this chasm and ultimately accelerate adoption across every segment. This third edition brings Moore's classic work up to date with dozens of new examples of successes and failures, new strategies for marketing in the digital world, and Moore's most current insights and findings. He also includes two new appendices, the first connecting the ideas in Crossing the Chasm to work subsequently published in his Inside the Tornado , and the second presenting his recent groundbreaking work for technology adoption models for high-tech consumer markets.
The Honest Truth About Dishonesty
¥95.11
The New York Times bestselling author of Predictably Irrational and The Upside of Irrationality returns with thought-provoking work to challenge our preconceptions about dishonesty and urge us to take an honest look at ourselves. Does the chance of getting caught affect how likely we are to cheatHow do companies pave the way for dishonestyDoes collaboration make us more honest or less soDoes religion improve our honestyMost of us think of ourselves as honest, but, in fact, we all cheat. From Washington to Wall Street, the classroom to the workplace, unethical behavior is everywhere. None of us is immune, whether it the white lie to head off trouble or padding our expense reports. In The (Honest) Truth About Dishonesty , award-winning, bestselling author Dan Ariely turns his unique insight and innovative research to the question of dishonesty. Generally, we assume that cheating, like most other decisions, is based on a rational cost-benefit analysis. But Ariely argues, and then demonstrates, that it actually the irrational forces that we don't take into account that often determine whether we behave ethically or not. For every Enron or political bribe, there are countless puffed r sum s, hidden commissions, and knockoff purses. In The (Honest) Truth About Dishonesty , Ariely shows why some things are easier to lie about; how getting caught matters less than we think; and how business practices pave the way for unethical behavior, both intentionally and unintentionally. Ariely explores how unethical behavior works in the personal, professional, and political worlds, and how it affects all of us, even as we think of ourselves as having high moral standards. But all is not lost. Ariely also identifies what keeps us honest, pointing the way for achieving higher ethics in our everyday lives. With compelling personal and academic findings, The (Honest) Truth About Dishonesty will change the way we see ourselves, our actions, and others.
The Practice of Management
¥94.10
A classic since its publication in 1954, The Practice of Management was the first book to look at management as a whole and being a manager as a separate responsibility. The Practice of Management created the discipline of modern management practices. Readable, fundamental, and basic, it remains an essential book for students, aspiring managers, and seasoned professionals.
The Upside of Irrationality
¥94.10
The provocative follow-up to the New York Times bestseller Predictably Irrational Why can large bonuses make CEOs less productiveHow can confusing directions actually help usWhy is revenge so important to usWhy is there such a big difference between what we think will make us happy and what really makes us happyIn his groundbreaking book Predictably Irrational , social scientist Dan Ariely revealed the multiple biases that lead us into making unwise decisions. Now, in The Upside of Irrationality , he exposes the surprising negative and positive effects irrationality can have on our lives. Focusing on our behaviors at work and in relationships, he offers new insights and eye-opening truths about what really motivates us on the job, how one unwise action can become a long-term habit, how we learn to love the ones we're with, and more. Drawing on the same experimental methods that made Predictably Irrational one of the most talked-about bestsellers of the past few years, Ariely uses data from his own original and entertaining experiments to draw arresting conclusions about how and why we behave the way we do. From our office attitudes, to our romantic relationships, to our search for purpose in life, Ariely explains how to break through our negative patterns of thought and behavior to make better decisions. The Upside of Irrationality will change the way we see ourselves at work and at home and cast our irrational behaviors in a more nuanced light.
How to Buy, Sell, and Profit on eBay
¥83.03
A lively insider's guide to starting a successful small business selling items old and new on eBay, written with personal anecdotes, well kept secrets, and insider tips by Adam Ginsberg, eBay's most successful private salesperson. This is the insider's guide to making money on eBay. Adam Ginsberg is the most successful seller on eBay, moving around a million dollars' worth of merchandise every month. Not only will he impart his personal secrets on how to sell on eBay learned through years of experience and his tips on expanding your small business using eBay as a global market, but he'll also give fun side notes and anecdotes, keeping the book lively and making it a fun and interesting read. This book will be a must have for all current and aspiring eBay sellers, all small business owners, and anyone who wants to learn how to start a million dollar company.
Escape Velocity
¥157.15
From the world leading high-tech strategist comes the definitive road map to help established companies create next-generation growth. Geoffrey Moore now-classic Crossing the Chasm became a must-read book by presenting an innovative framework to address the make-or-break obstacle facing all high-tech companies: how to gain market share from early adopters and from mainstream consumers. Based on twenty years’ experience advising the top leaders of many of the world most successful enterprises, Moore Escape Velocity offers a pragmatic plan to engage the most critical challenge that established enterprises face in the twenty-first-century economy: how to move beyond past success and drive next-generation growth from new lines of business. As he worked with senior management teams, Moore repeatedly found that executives were trapped by short-term performance-based compensation schemes. The result was critical decision-makers overweighting their legacy commitments, an embarrassingly low success rate in new-product launches, and a widespread failure to sustain any kind of next-generation business at scale. In Escape Velocity , Moore presents a cogent strategy for generating future growth within an established enterprise. Organized around a hierarchy of powers category power, company power, market power, offer power, and execution power this insightful work shows how each level of power can be orchestrated to achieve overall success. Moore explains how to use mergers and acquisitions as well as organic innovation to systematically migrate an enterprise portfolio out of lower-growth and into higher-growth categories; how to reallocate resources across an enterprise in deliberately asymmetrical ways to create a powerful and sustainable foundation for a long-term competitive advantage; how to leverage target-market initiatives as accelerants to growth and as stepping-stones to broad overall category success; how to create unmatchable offerings by being swift to neutralize competitors’ innovations and laser-focused on driving in-house innovations to make a business impervious to competitors; how to fundamentally change the execution cadence of an organization, pushing change from innovation to broad deployment, creating an irreversible tipping point along the way. Drawing from thousands of hours spent face-to-face with CEOs and their teams, Moore presents case examples and best practices. While his experience is deeply rooted in the high-tech sector, his models and techniques apply well beyond this arena, including to the public sector. At a time when the world is looking to established enterprises for growth and stability, Moore analysis is penetrating and his pre*ions are right on the mark. Escape Velocity gives executives and their teams a practical way forward to take advantage of the opportunities amid industry and economic disruptions.
The Asylum
¥88.56
They were a band of outsiders unable to get jobs with New York's gilded financial establishment. They would go on to corner the world's multitrillion-dollar oil market, reaping unimaginable riches while bringing the economy to its knees. Meet the self-anointed kings of the New York Mercantile Exchange. In some ways, they are everything you would expect them to be: a secretive, members-only club of men and women who live lavish lifestyles; cavort with politicians, strippers, and celebrities; and blissfully jacked up oil prices to nearly $150 a barrel while profiting off the misery of the working class. In other ways, they are nothing you can imagine: many come from working-class families themselves. The progeny of Jewish, Irish, and Italian immigrants who escaped war-torn Europe, they take pride in flagrantly spurning Wall Street. Under the thumb of an all-powerful international oil cartel, the energy market had long eluded the grasp of America's hungry capitalists. Neither the oil royalty of Houston nor the titans of Wall Street had ever succeeded in fully wresting away control. But facing extinction, the rough-and-tumble traders of Nymex led by the reluctant son of a producemerchant went after this Goliath and won, creating the world's first free oil market and minting billions in the process. Their stunning journey from poverty to prosperity belies the brutal and violent history that is their legacy. For the first time, The Asylum unmasks the oil market's self-described "inmates" in all their un*ed and dysfunctional glory: the happily married father from Long Island whose lust for money and power was exceeded only by his taste for cruel pranks; the Italian kung fu fighting gasoline trader whose ferocity in the trading pits earned him countless millions; the cheerful Nazi hunter who traded quietly by day and ambushed Nazi sympathizers by night; and the Irish-born femme fatale who outsmarted all but one of the exchange's chairmen the Hungarian emigre who, try as he might, could do nothing to rein in the oil market's unruly inhabitants. From the treacherous boardroom schemes to the hookers and blow of the trading pits; from the repeat terrorist attacks and FBI stings to the grand alliances and outrageous fortunes that brought the global economy to the brink, The Asylum ventures deep into the belly of the beast, revealing how raw ambition and the endless quest for wealth can change the very nature of both man and market. Showcasing seven years of research and hundreds of hours of interviews, Leah McGrath Goodman reveals what really happened behind the scenes as oil prices topped out and what choice the traders ultimately made when forced to choose between their longtime brotherhood and their precious oil monopoly.
The 22 Immutable Laws of Marketing
¥94.10
Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing.
The Daily Drucker
¥110.71
Revered management thinker Peter F. Drucker is our trusted guide in this thoughtful, day-by-day companion that offers his penetrating and practical wisdom. Amid the multiple pressures of our daily work lives, The Daily Drucker provides the inspiration and advice to meet the many challenges we face. With his trademark clarity, vision, and humanity, Drucker sets out his ideas on a broad swath of key topics, from time management, to innovation, to outsourcing, providing useful insights for each day of the year. These 366 daily readings have been harvested from Drucker's lifetime of work. At the bottom of each page, the reader will find an action point that spells out exactly how to put Drucker's ideas into practice. It is as if the wisest and most action-oriented management consultant in the world is in the room, offering his timeless gems of advice. The Daily Drucker is for anyone who seeks to understand and put to use Drucker's powerful words and ideas.
Business Brilliant
¥162.76
Ask a member of the middle class what it takes to become wealthy, and she'll tell you it takes a bold new idea. Tell that to a self-made millionaire, and he'll vehemently disagree. What explains the difference in mind-set between the self-made wealthy and the rest of usIt not what you think, as journalist and entrepreneur Lewis Schiff convincingly illustrates through groundbreaking research and compelling storytelling. For decades, the middle class has believed that the road to success meant working hard and playing by rules passed down from previous generations. But as the 2008 economic crisis has made clear, the old rules no longer apply. While household net worth has declined for most, self-made business leaders entrepreneurially minded individuals born into the middle class who have accumulated significant wealth have prospered. What makes these have-mores financially successful while the rest of us have never felt more uncertain about our professional and financial futuresIn Business Brilliant , Lewis Schiff reveals the eye-opening findings from a national survey of middle-class workers and self-made millionaires, offering practical guidance to show the rest of us what America self-made rich already know. Through his research, he holds a mirror to our most commonly held beliefs about success and then reveals the truth about how wealth is really created by surveying the truly wealthy. In doing so, he explodes the conventional wisdom and identifies the distinct principles practiced by individuals who may or may not be any smarter than the rest of the population but seem to understand instinctively how money is made. They don't employ business-as-usual practices; they adopt a Business Brilliant mind-set. The book illustrates how these self-made millionaires choose their careers, negotiate to win, and leverage social networks to accumulate their wealth. Schiff argues that it is the synergy behind seven uncommon practices, not serendipity or luck, that produces success. He offers a practical four-step program anyone can follow to position themselves to succeed more often and a roadmap to compare your own Business Brilliance to the executives and entrepreneurs who have successfully navigated our rapidly changing economy. While Business Brilliant doesn't promise to make you rich, it can help you achieve better results in your career and accumulate wealth faster.
Drag? via??
¥57.96
Unul dintre primele titluri ale colectiei CEO, Lean In de Sheryl Sandberg,se adreseaza femeilor de afaceri, confruntate adesea cu dilema: o cariera de succes sau o viata personala implinita?Autoarea, al doilea om din conducerea Facebook, aflata in ultimii ani in topul celor mai puternice femei de afaceri si al celor mai influente personalitati si mama a doi copii, ne arata ca este posibil sa impaci reusita profesionala cu implinirea personala, ca trebuie sa depasim stereotipurile de gen, ca femeile trebuie sa aiba mai multa incredere in sine si ambitie pentru a-si obtine locul pe care il merita.Premisa acestei c?r?i o constituie un discurs fulminant TEDTalk, sus?inut de Sandberg ?n 2010, ?n care descria felul ?n care femeile ??i st?vilesc progresul ?n carier? ?n mod involuntar. Cuv?ntarea ei devenit? un real fenomen ?i urm?rit? de mai mult de 2 milioane de ori, ?ncurajeaz? femeile ?s? se a?eze la masa tratativelor“ al?turi de b?rba?i, s? caute ?n permanen?? provoc?ri, s?-?i asume riscuri ?i s?-?i urm?reasc? scopurile cu tenacitate.Astfel, studiile de specialitate au eviden?iat faptul c? de?i s-au scurs treizeci de ani de c?nd 50% din absolven?ii de colegii din Statele Unite ale Americii sunt femei, totu?i b?rba?ii continu? s? de?in? o majoritate cov?r?itoare a pozi?iilor de conducere din guvern ?i industrie. Femeile ?nc? nu-?i fac auzite vocile, iar autoarea ?ncearc? s? g?seasc? un r?spuns la ?ntrebarea De ce progresul femeilor ?n accederea la rolurile de conducere s-a blocat?, explic? cauzele originare ale problemei ?i ofer? solu?ii conving?toare, practice, care le pot conferi femeilor puterea de a-?i etala ?ntregul poten?ial.Sandberg sondeaz? ?n ad?ncime aceste aspecte, pentru a str?punge ambiguit??ile ?i prejudec??ile prezente ?n vie?ile tuturor ?i a le ?ndruma pe femei, pas cu pas, ?n cl?direa unei cariere de succes, descriind etapele specifice pe care trebuie s? le parcurg? acestea ?n scopul concilierii reu?itelor profesionale cu ?mplinirea personal?.Scris? cu umor ?i ?n?elepciune, aceast? carte este un apel inspirat la ac?iune, destinat a schimba polii conversa?iei de la femeile care nu pot face la cele care pot, devenind astfel un strig?t animat c?tre acestea de a pune um?rul la crearea unei lumi mai egale.
City
¥57.14
What will you find in this book? You’ll find events and stories which strikingly resemble the ones that we see in corporations. You’ll find familiar things that you like and things that will make the corporate officials think meditate. And last but not least you will find each and every one of you. Why should you buy a book that speaks about the things that you live daily? Maybe because the way in which things are narrated will enchant you and will captivate you because it feels like someone has read your mind, because you simply want to enjoy yourself by discovering the corporate environment. It is a book dedicated mainly to corporate members and to the people who work there, that is about us, the corporate members. On an optimistic note and funny way, I hope.
?tk?zés: Rossz hely. Rossz id?. Nagy lecke.
¥68.02
Kézik?nyv azoknak, akik érdekl?dnek a baromfitartás iránt és egyetlen helyen szeretnének utánanézni felmerül? kérdéseiknek. ? milyen fajtát válasszak? ? mi a jobb: a tenyésztés vagy a szaporítás? ? hogyan készítsem el házilag az olcsóbb és táplálóbb takarmányt? ? mekkora helyen érdemes tartani a baromfikat és hogyan alakítsam ki az él?helyüket? ? milyen el?feltételeket kell megteremtenem a keltetéshez és milyen keltet?gépet használjak? ? hogyan el?zhetem meg a legfontosabb betegségeket? ? melyek a dísztyúktenyésztés legfontosabb feltételei és hogyan készülhet fel sikeresen a versenyekre? A k?tet kuriózuma az ?sszesen 60 baromfifajtát bemutató részletes ismertet?.
The Modern Day Business Man: Success Without Sacrifice
¥81.50
I Believe as a Man You Are Put on This Earth with a Huge Mission!?This book exists to help equip, motivate, and teach you how to get your unique message out in today’s modern world.?The Modern Day Business Man?is for the leaders of tomorrow who want success without sacrifice. It is for men who want to have it all – vibrant health, thriving relationships, and financial freedom – while upholding a standard of conduct and integrity that inspires everyone around them. ??I went from being sixty pounds overweight, broke, and with zero influence…to creating a seven-figure business, building The Billion Dollar Brotherhood into a community thousands of men strong, and being named a Top 30 Under 30 Influencer – all by my twenty-sixth birthday.?After overcoming the agony of obesity, depression, poverty, and failing out of school, I made a decision to turn my life around. Now it is my mission to help men achieve success without sacrifice in their health, wealth and relationships. Entrepreneurs have always been the catalysts for change in society, and now more than ever, they are role models too. This book is a deep dive into the timeless principles of entrepreneurship that I have learned after investing hundreds of thousands of dollars, interviewing some of the most successful people in the world, and having a Navy Seal for a mentor over the last decade.?The Modern Day Business Man?will teach you how to:?* Get honest with yourself and take ownership of your life, so that you can create the future you really want* Rapidly build real relationships with influential people who will accelerate your journey to success* Prioritize your health and fitness so you can crush it with peak levels of performance and mental clarity in business* Build a business and brand with your spouse that deepens your bonds of trust and brings you closerDo you feel called to play at a bigger level? Are you ready to claim your destiny and live life at the highest level??Then get ready to achieve success without sacrifice as a Modern Day Business Man!
Work Like An Immigrant
¥163.09
Work Like an Immigrant: 9 Keys to Unlock Your Potential, Attain True Fulfillment, and Build Your Legacy Today is a memoir-meets-business book that offers you inspiration, hard-won guidance, and soul-searching steps and activities to build a highly fulfilling lifestyle—no matter where you come from, what career path you are on or what adversity you may have encountered in the past. Part 1: The Story traces the author’s journey from selling bread and dodging bullets on the streets of Brazil to earning millions selling cable TV and Internet services door to door, as well as building and managing record-breaking sales teams. It later explores the family crisis that inspired him to become a high-performance consultant, coach, and speaker, leading others to achieve levels of happiness and fulfillment they had never imagined possible. Part 2: Nine Steps to Health, Wealth, Happiness and Fulfillment reveals the nine-step program to dreaming big and living your purpose by taking control of your thoughts and emotions and engaging in continuous joyful execution. Here, you discover how to harness the power of your imagination, unlock hidden resources, and overcome both internal and external limitations. In addition, you gain mastery of a variety of techniques inspired by numerous self-improvement visionaries, from Napoleon Hill and Joseph Murphy to Zig Ziglar and Tony Robbins. Part 3: Principles and Practices presents the nine principles for achieving prosperity, along with twenty-eight practical techniques for envisioning success, defining your mission, transforming negative thoughts to positive action, teaming up with a mentor, shifting focus from problems to solutions, and much more.
Backpack Abroad Now!: Travel overseas—even if you're broke
¥34.79
Like icebergs, some stories hold their mysteries submerged beneath the surface. Poet and novelist Mario Milosevic conjures a cornucopia of such tales, presenting 2,002 opening sentences paired with 2,002 closing sentences, bridged by a brief universal middle section that either muddies the waters or makes everything as clear as ice. A mad storyteller’s fever dream, Mostly Invisible doubles Scheherazade’s iconic 1,001 nights and pours forth a kaleidoscopic cavalcade of thrills, romance, mystery, adventure, fantasy, and intrigue. Echoing much of the mystery of life, the bulk of these stories lurk hidden from view, but come alive in the imaginations of readers willing to take a journey to the outer edges of storytelling.
Funny Money:In Search of Alternative Cash
¥51.50
Only our limited idea of money is keeping us poor. David Boyle introduces us to alternative cash and people who can conjure money – that is, spending power – out of nothing. Until recently, the growth of alternative cash had been the province of big business: phone cards, stamps, air miles and Tesco’s clubcard points all have purchasing power, yet are not cash as we know it. Now, locally created money systems like ‘time dollars’, ‘Womanshare’ and ‘Ithaca hours’ are being invented by communities for communities. With clarity and great humour, Boyle tells the story of this extraordinary revolution: he travels to the USA to visit the people behind local money systems; relates their vision of the future; and describes how to set up your own currency. This is no dry theoretical tome: Boyle writes about his subject in a way that is concrete, illuminating, often very funny and always highly readable. This paperback edition includes a new epilogue with an update on the latest alternative currency ideas: ‘You just have to cast doubt on the real existence of the money markets and they could just shrivel away. Anything could happen.’ A revolution is underway now: this book tells the story of its leaders and the ideas that inspired them.

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