The advent of recombinant DNA technology in the 1970s was a key moment in the history of both biotechnology and the commercialization of academic research. Doogab Yi's The Recombinant University draws us deeply into the academic community in the San Francisco Bay Area, where the technology was developed and adopted as the first major commercial technology for genetic engineering. In doing so, it reveals how research patronage, market forces, and legal developments from the late 1960s through the early 1980s influenced the evolution of the technology and reshaped the moral and scientific life of biomedical researchers.Bay Area scientists, university administrators, and government officials were fascinated by and increasingly engaged in the economic and political opportunities associated with the privatization of academic research. Yi uncovers how the attempts made by Stanford scientists and administrators to demonstrate the relevance of academic research were increasingly mediated by capitalistic conceptions of knowledge, medical innovation, and the public interest. Their interventions resulted in legal shifts and moral realignments that encouraged the privatization of academic research for public benefit. The Recombinant University brings to life the hybrid origin story ofbiotechnology and the ways the academic culture of science has changed in tandem with the early commercialization of recombinant DNA technology.

There have been many Spinozas over the centuries: atheist, romantic pantheist, great thinker of the multitude, advocate of the liberated individual, and rigorous rationalist. The common thread connecting all of these clashing perspectives is Spinoza's naturalism, the idea that humanity is part of nature, not above it.?In this sophisticated new interpretation of Spinoza's iconoclastic philosophy, Hasana Sharp draws on his uncompromising naturalism to rethink human agency, ethics, and political practice. Sharp uses Spinoza to outline a practical wisdom of "e;renaturalization,"e; showing how ideas, actions, and institutions are never merely products of human intention or design, but outcomes of the complex relationships among natural forces beyond our control. This lack of a metaphysical or moral division between humanity and the rest of nature, Sharp contends, can provide the basis for an ethical and political practice free from the tendency to view ourselves as either gods or beasts.?Sharp's groundbreaking argument critically engages with important contemporary thinkers-including deep ecologists, feminists, and race and critical theorists-making Spinoza and the Politics of Renaturalization vital for a wide range of scholars.

In the global marketplace of ideas, few realms spark as much conflict as religion. For millions of people, it is an integral part of everyday life, reflected by a widely divergent supply of practices and philosophical perspectives. Yet, historically, the marketplace has not always been competitive. While the early Common Era saw competition between Christianity, Judaism, and the many pagan cults, Roman Christianity came eventually to dominate Western Europe.?Using basic concepts of economic theory, Robert B. Ekelund Jr. and Robert D. Tollison explain the origin and subsequent spread of Roman Christianity, showing first how the standard concepts of risk, cost, and benefit can account for the demand for religion. Then, drawing on the economics of networking, entrepreneurship, and industrial organization, the book explains Christianity's rapid ascent. Like a business, the church developed sound business strategies that increased its market share to a near monopoly in the medieval period.?This book offers a fascinating look at the dynamics of Christianity's rise, as well as how aspects the church's structure-developed over the first millennium-illuminate a number of critical problems faced by the church today.

establishment of the modern synthesis in the 1940s and the pioneering work of George Gaylord Simpson, Ernst Mayr, and Theodosius Dobzhansky, as well as the subsequent efforts of Stephen Jay Gould, David Raup, and James Valentine, paleontology became embedded in biology and emerged as paleobiology, a first-rate discipline central to evolutionary studies. Pairing contributions from some of the leading actors of the transformation with overviews from historians and philosophers of science, the essays here capture the excitement of the seismic changes in the discipline. In so doing, David Sepkoski and Michael Ruse harness the energy of the past to call for further study of the conceptual development of modern paleobiology.

The quest to pinpoint the age of the Earth is nearly as old as humanity itself. For most of history, people trusted mythology or religion to provide the answer, even though nature abounds with clues to the past of the Earth and the stars. In A Natural History of Time, geophysicist Pascal Richet tells the fascinating story of how scientists and philosophers examined those clues and from them built a chronological scale that has made it possible to reconstruct the history of nature itself.Richet begins his story with mythological traditions, which were heavily influenced by the seasons and almost uniformly viewed time cyclically. The linear history promulgated by Judaism, with its story of creation, was an exception, and it was that tradition that drove early Christian attempts to date the Earth. For instance, in 169 CE, the bishop of Antioch, for instance declared that the world had been in existence for quote;5,698 years and the odd months and days quote;Until the mid-eighteenth century, such natural timescales derived from biblical chronologies prevailed, but, Richet demonstrates, with the Scientific Revolution geological and astronomical evidence for much longer timescales began to accumulate. Fossils and the developing science of geology provided compelling evidence for periods of millions and millions of years-a scale that even scientists had difficulty grasping. By the end of the twentieth century, new tools such as radiometric dating had demonstrated that the solar system is four and a half billion years old, and the universe itself about twice that, though controversial questions remain.The quest for time is a story of ingenuity and determination, and like a geologist, Pascal Richet carefully peels back the strata of that history, giving us a chance to marvel at each layer and truly appreciate how far our knowledge-and our planet-have come.

In Reading Darwin in Arabic, Marwa Elshakry questions current ideas about Islam, science, and secularism by exploring the ways in which Darwin was read in Arabic from the late 1860s to the mid-twentieth century. Borrowing from translation and reading studies and weaving together the history of science with intellectual history, she explores Darwin's global appeal from the perspective of several generations of Arabic readers and shows how Darwin's writings helped alter the social and epistemological landscape of the Arab learned classes.?Providing a close textual, political, and institutional analysis of the tremendous interest in Darwin's ideas and other works on evolution, Elshakry shows how, in an age of massive regional and international political upheaval, these readings were suffused with the anxieties of empire and civilizational decline. The politics of evolution infiltrated Arabic discussions of pedagogy, progress, and the very sense of history. They also led to a literary and conceptual transformation of notions of science and religion themselves. Darwin thus became a vehicle for discussing *ural exegesis, the conditions of belief, and cosmological views more broadly. The book also acquaints readers with Muslim and Christian intellectuals, bureaucrats, and theologians, and concludes by exploring Darwin's waning influence on public and intellectual life in the Arab world after World War I.?Reading Darwin in Arabic is an engaging and powerfully argued reconceptualization of the intellectual and political history of the Middle East.

Who among us hasn't marveled at the diversity and beauty of shellsOr picked one up, held it to our ear, and then gazed in wonder at its shape and hueMany a lifelong shell collector has cut teeth (and toes) on the beaches of the Jersey Shore, the Outer Banks, or the coasts of Sanibel Island. Some have even dived to the depths of the ocean. But most of us are not familiar with the biological origin of shells, their role in explaining evolutionary history, and the incredible variety of forms in which they come.Shells are the external skeletons of mollusks, an ancient and diverse phylum of invertebrates that are in the earliest fossil record of multicellular life over 500 million years ago. There are over 100,000 kinds of recorded mollusks, and some estimate that there are over amillion more that have yet to be discovered. Some breathe air, others live in fresh water, but most live in the ocean. They range in size from a grain of sand to a beach ball and in weight from a few grams to several hundred pounds. And in this lavishly illustrated volume, they finally get their full due.The Book of Shells offers a visually stunning and scientifically engaging guide to six hundred of the most intriguing mollusk shells, each chosen to convey the range of shapes and sizes that occur across a range of species. Each shell is reproduced here at its actual size, in full color, and is accompanied by an explanation of the shell's range, distribution, abundance, habitat, and operculum-the piece that protects the mollusk when it's in the shell. Brief scientific and historical accounts of each shell and related species include fun-filled facts and anecdotes that broaden its portrait.The Matchless Cone, for instance, or Conus cedonulli, was one of the rarest shells collected during the eighteenth century. So much so, in fact, that a specimen in 1796 was sold for more than six times as much as a painting by Vermeer at the same auction. But since the advent of scuba diving, this shell has become far more accessible to collectors-though not without certain risks. Some species of Conus produce venom that has caused more than thirty known human deaths.The Zebra Nerite, the Heart Cockle, the Indian Babylon, the Junonia, the Atlantic Thorny Oyster-shells from habitats spanning the poles and the tropics, from the highest mountains to the ocean's deepest recesses, are all on display in this definitive work.

The eighty-nine cetacean species that swim our seas and rivers are as diverse as they are intelligent and elusive, from the hundred-foot-long, two-hundred-ton blue whale to the lesser-known tucuxi, ginkgo-toothed beaked whale, and diminutive, critically endangered vaquita. The huge distances these highly migratory creatures cover and the depths they dive mean we catch only the merest glimpses of their lives as they break the surface of the water. But thanks to the marriage of science and technology, we are now beginning to understand their anatomy, complex social structures, extraordinary communication abilities, and behavioral patterns. In this beautifully illustrated guide, renowned marine mammalogist Annalisa Berta draws on the contributions of a pod of fellow whale biologists to present the most comprehensive, authoritative overview ever published of these remarkable aquatic mammals.Opening with an accessible rundown of cetacean biology-including the most recent science on feeding, mating, and communication-Whales, Dolphins, and Porpoises then presents species-specific natural history on a range of topics, from anatomy and diet to distribution and conservation status. Each entry also includes original drawings of the species and its key identifiers, such as fin shape and color, tooth shape, and characteristic markings as they would appear both above and below water-a feature unique to this book.Figures of myth and-as the debate over hunting rages on-figures of conflict since long before the days of Moby-Dick, whales, dolphins, and porpoises are also ecologically important and, in many cases, threatened. Written for general enthusiasts, emergent cetacean fans, and biologists alike, this stunning, urgently needed book will serve as the definitive guide for years to come.

"e;I took my road with no little pride of fear; one morning I feared very sharply, as I saw what looked like a rising shroud over a wooden cross in the clustering mist. Horror! But on a closer study I realized that the apparition was only a flannel gas helmet. . . . What an age since 1914!"e;In Undertones of War, one of the finest autobiographies to come out of World War I, the acclaimed poet Edmund Blunden records his devastating experiences in combat. After enlisting at the age of twenty, he took part in the disastrous battles at the Somme, Ypres, and Passchendaele, describing them as "e;murder, not only to the troops but to their singing faiths and hopes."e;All the horrors of trench warfare, all the absurdity and feeble attempts to make sense of the fighting, all the strangeness of observing war as a writer-of being simultaneously soldier and poet-pervade Blunden's memoir. In steely-eyed prose as richly allusive as any poetry, he tells of the endurance and despair found among the men of his battalion, including the harrowing acts of bravery that won him the Military Cross.Now back in print for American readers, the volume includes a selection of Blunden's war poems that unflinchingly juxtapose death in the trenches with the beauty of Flanders's fields. Undertones of War deserves a place on anyone's bookshelf between Siegfried Sassoon's poetry and Robert Graves's Goodbye to All That.

"e;Family history begins with missing persons,"e; Alison Light writes in Common People. We wonder about those we've lost, and those we never knew, about the long skein that led to us, and to here, and to now. So we start exploring.?Most of us, however, give up a few generations back. We run into a gap, get embarrassed by a ne'er-do-well, or simply find our ancestors are less glamorous than we'd hoped. That didn't stop Alison Light: in the last weeks of her father's life, she embarked on an attempt to trace the history of her family as far back as she could reasonably go. The result is a clear-eyed, fascinating, frequently moving account of the lives of everyday people, of the tough decisions and hard work, the good luck and bad breaks, that chart the course of a life. Light's forebears-servants, sailors, farm workers-were among the poorest, traveling the country looking for work; they left few lasting marks on the world. But through her painstaking work in archives, and her ability to make the people and struggles of the past come alive, Light reminds us that "e;every life, even glimpsed through the chinks of the census, has its surprises and secrets."e;?What she did for the servants of Bloomsbury in her celebrated Mrs. Woolf and the Servants Light does here for her own ancestors, and, by extension, everyone's: draws their experiences from the shadows of the past and helps us understand their lives, estranged from us by time yet inextricably interwoven with our own. Family history, in her hands, becomes a new kind of public history.

Master PowerCLI to automate all aspects of VMware environmentsAbout This BookLeverage PowerCLI to perform administration tasks in a more effective and efficient wayEscape from daily tedious and repetitive tasks by unleashing the full potential of your creative side through *ingMaster the intricate workings of PowerShell and PowerCLI through easy and real-life examples Who This Book Is For If you are a system administrator with working knowledge of PowerShell and PowerCLI who wants to perform quick and easy *ing but at the same time achieve complex results and write production grade *s, then this book is for you.What You Will LearnUse GitHub for collaboration and Pester to automate unit testsWrite advanced reusable functions and dynamic variables and learn about error handling in PowerShellAutomate ESXi host installation using Auto-Deploy, host profile, and host imageImplement security best practices in a vSphere data centerManage SRM, vCloud Air, and vRealize Operations environmentsAccess and utilize vSphere APIs to manage advanced aspects of vSphere and work with .NET view objectsUtilize REST APIs to manage vRealize Automation environmentsCreate a Windows GUI through the use of PowerShell and Sapien PrimalForms CE In Detail Have you ever wished that every morning you could automatically get a report with all the relevant information about your datacenter in exactly the same format you wantOr whether you could automate that boring, exhausting taskWhat if some crucial task needs to be performed on a regular basis without any errorPowerCLI *s do all that and much more for VMware environments. It is built on top of the popular Windows PowerShell, with which you can automate server tasks and reduce manual input, allowing you to focus on more important tasks. This book will help you to achieve your goals by starting with a short refresher on PowerShell and PowerCLI and then covering the nuances of advanced functions and reusable *s. Next you will learn how to build a vSphere-powered virtualized datacenter using PowerCLI while managing different aspects of the environment including automated installation, network, and storage. You will then manage different logical constructs of vSphere environment and different aspects of a virtual machine. Later, you will implement the best practices for a security implementation in vSphere Environment through PowerCLI before discovering how to manage other VMware environments such as SRM, vCloud Director and vCloud Air through PowerCLI. You will also learn to manage vSphere environments using advanced properties by accessing vSphere API and REST APIs through PowerCLI. Finally, you will build a Windows GUI application using PowerShell followed by a couple of sample *s for reporting and managing vSphere environments with detailed explanations of the *s. By the end of the book, you will have the required in-depth knowledge to master the art of PowerCLI *ing.Style and approach In this book, every topic is explained in a very easy-to-follow fashion with real-life, simple examples so that you get an idea of not only the topic but also the context in which it should be used or where it can be best utilized.

Bring real business insights to your company through effective and engaging dashboards in QlikViewAbout This BookBuild outstanding dashboards that respond to your company’s information needsPresent the data in efficient and innovative ways to promote insightsUnleash the true power of QlikView by creating engaging visualizations Who This Book Is For This book is focused on QlikView developers with basic knowledge of *ing and layouts who want to improve their designing skills and build effective, eye-catching dashboards that deliver tangible value to their business.What You Will LearnBuild a comprehensive library of QlikView components to speed up your developmentsDefine a practical roadmap that will help you build business-driven dashboardsExplore the most effective and engaging ways to present dataApply the best practices in the field of data visualizationAvoid common pitfalls when creating bar, line and pie chartsCreate robust visualizations such as heat maps, histograms and scatter plots In Detail QlikView is one of the most powerful analytical tools in the market. Based on an in-memory associative model, it lets users freely navigate through the data, spot trends and make better decisions. This platform is capable of integrating a wide range of data sources like ERP systems, data warehouses or spreadsheets into a single application in order display dashboards with state-of-the-art visualizations. Creating Stunning Dashboards with QlikView is an easy to follow handbook that guides you through the process of creating an effective and engaging dashboard that delivers tangible value to the business. It starts with the identification of the business needs and the definition of the main KPIs, and takes you all the way to the application rollout. Throughout the book, you will learn how to apply some of the best practices in the field of data visualization, create a robust navigation schema, chose the best chart types for each scenario and many other things that will help you create effective dashboards that uncover all the stories behind the data.Style and approach This easy-to-follow compilation of best practices, tips, and tricks will help you leverage your QlikView developments. Each section presents practical guidelines to help you create dashboards that are not only functional, but also engaging and compelling.

Create a high-quality first person shooter game using the Unity game engine and the popular UFPS and Probuilder frameworksAbout This BookLearn how to use Unity in conjunction with UFPS and ProBuilder to create a high-quality game quicklyCreate both interior and exterior environmentsA step-by step guide to building a project with clear examples and instructions to create a number of interesting scenarios Who This Book Is For This book is for those who want to create an FPS game in Unity and gain knowledge on how to customize it to be their very own. If you are familiar with the basics of Unity, you will have an easier time, but it should make it possible for someone with no prior experience to learn Unity at an accelerated pace.What You Will LearnUse UFPS to build custom weapons with custom meshes and behaviorsExplore level design as you prototype levels, making use of Prototype to build levels out quicklyBuild environments that are realistic as possible while keeping peak performance and repetitiveness downReview tips and tricks on how to create environments using both terrain for outdoor areas and a modular workflow for interiorsDevelop a number of different encounters that your players can fight against, from a simple turret enemy to complex AI characters from Shooter AIDiscover how to create unique objects such as exploding barrels and objects you can interact withCreate a custom GUI to help your game stand out from the crowdPackage your game for release, create an installer, and get your game out into the world In Detail Unity, available in free and pro versions, is one of the most popular third-party game engines available. It is a cross-platform game engine, making it easy to write your game once and then port it to PC, consoles, and even the web, making it a great choice for both indie and AAA developers. Building an FPS Game in Unity takes readers on an exploration of how to use Unity to create a 3D first person shooter (FPS) title, leveraging the powerful UFPS framework by VisionPunk and Prototype/ProBuilder 2.0 by ProCore3D. After some setting up, you will start by learning how to create custom weapons, prototype levels, create exterior and interior environments, and breathe life into our levels. We will then add polish to the levels. Finally, we will create a custom GUI and menus for our title to create a complete package.Style and approach An easy-to-follow guide with each project containing step-by-step explanations, diagrams, screenshots, and downloadable material. Concepts in Unity and C# are explained as they are used and for the more inquisitive, there are more details on the concepts used with additional external resources to learn from.

Learn how to do more with the Android SDK with this advanced Android Application guide which shows you how to make even better Android apps that users will loveAbout This BookLearn how to design and build better Android apps to reach new usersExplore the latest features and tools in the Android SDK that will help you become a better developerFrom concurrency to testing – through to adding adverts and billing, this book ties together every element to help you deliver a high-quality Android application on Google Play Who This Book Is For Mastering Android Application Development is intended for Android developers that want insight on and guidance through the steps they need to take to give their creations the edge in a competitive market.What You Will LearnCreate an Android project with Android M featuresDesign the basic navigation for our app using the UI componentsSet up a cloud-based platform and store data on itImplement programming patterns such as Singleton and Observer to maintain your project code for future useDisplay lists and grids using Android RecyclerViewImplement user interface components and make your app look professionalHandle, download, and store images along with memory managementCreate the database and content providers to perform read-write operationsAdd notifications to the app and analytics to track the user’s usageShow a Google map view on your appConfigure minify to obfuscate the codeAdd adverts and create products for purchase in your app In Detail There are millions of Android apps out there for people to download – how do you make sure yours has the edgeIt’s not always about innovation and ideas – the most successful apps are those that are able to satisfy customer demands – they’re the ones that look the best, the fastest, and the easiest and most intuitive to use. This book shows you how to create Android applications that do precisely that – it has been designed help you consider and answer those questions throughout the development process, so you can create applications that stand out against the crowd. Learn how to create exemplary UIs that contribute to a satisfying user experience through the lens of Material Design, and explore how to harness the range of features within the Android SDK to help you. Dive deeper into complex programming concepts and discover how to leverage concurrency and navigate memory management and image handling. You’ll also find further guidance on testing and debugging so you can guarantee that your application is reliable and robust for users. Beyond this you’ll find out how to extend your app and add greater functionality, including notifications, location services, adverts and app billing (essential if you want to properly monetize your creation!). To make sure you have confidence at every stage in the process, the book also shows you how to release your app to the Play store – to make sure your maximising your efforts to create a popular Android application!Style and approach This is a step-by-step guide where theory and practice are merged in a way that helps you to put a new concept into practice with ease. By helping to focus on the end result, and showing all the technical steps you need to get there, you will be poised for development success!

Over 40 recipes to help you create real-time JavaScript applications using the robust Socket.IO frameworkAbout This BookCreate secure WebSocket connections and real-time mobile applications using Socket.IODevise efficient messaging systems between the server side and the client sideA step-by-step implementation guide to help you create elements of Socket.IO application Who This Book Is For If you have some knowledge of JavaScript and Node.js and want to create awe-inspiring application experiences using real time communication, then this book is for you. Developers with knowledge of other *ing languages should also be able to easily follow along.What You Will LearnBuild rich and interactive real-time dashboards using Socket.IO to pipe in data as it becomes availableDesign chat and multiple-person interfaces that leverage Socket.IO for communicationSegment conversations to rooms and namespaces so that every socket doesn’t have to receive every messageSecure your data by implementing various authentication techniques, locking down the HTTP referrer and using secure WebSocketsLoad balance across multiple server-side nodes and keep your WebSockets in sync using Redis, RabbitMQ or MemcachedStream binary data such as audio and video in real-time over a Socket.IO connectionCreate real-time experiences outside of the browser by integrating Socket.IO with hybrid mobile applications In Detail Socket.IO is a JavaScript library that provides you with the ability to implement real-time analytics, binary streaming, instant messaging, and document collaboration. It has two parts: a client-side library that runs in the browser, and a server-side library for node.js. Socket.IO is event-driven and primarily uses the WebSocket protocol that allows us to emit data bi-directionally from the server and the client. Socket.IO This book is a complete resource, covering topics from webSocket security to scaling the server-side of a Socket.IO application and everything in between. This book will provide real-world examples of how secure bi-directional, full-duplex connections that can be created using Socket.IO for different environments. It will also explain how the connection vulnerabilities can be resolved for large numbers of users and huge amounts of data/messages. By the end of the book, you will be a competent Socket.IO developer. With the help of the examples and real-world solutions,you will learn to create fast, scalable, and dynamic real-time apps by creating efficient messaging systems between the server side and the client side using Socket.IO.Style and approach This book is written in a cookbook-style format and provides practical, immediately usable task-based recipes that show you how to create the elements of a Socket.IO application.

Design and develop advanced computer vision projects using OpenCV with PythonAbout This BookProgram advanced computer vision applications in Python using different features of the OpenCV libraryPractical end-to-end project covering an important computer vision problemAll projects in the book include a step-by-step guide to create computer vision applications Who This Book Is For This book is for intermediate users of OpenCV who aim to master their skills by developing advanced practical applications. Readers are expected to be familiar with OpenCV’s concepts and Python libraries. Basic knowledge of Python programming is expected and assumed.What You Will LearnGenerate real-time visual effects using different filters and image manipulation techniques such as dodging and burningRecognize hand gestures in real time and perform hand-shape analysis based on the output of a Microsoft Kinect sensorLearn feature extraction and feature matching for tracking arbitrary objects of interestReconstruct a 3D real-world scene from 2D camera motion and common camera reprojection techniquesTrack visually salient objects by searching for and focusing on important regions of an imageDetect faces using a cascade classifier and recognize emotional expressions in human faces using multi-layer peceptrons (MLPs)Recognize street signs using a multi-class adaptation of support vector machines (SVMs)Strengthen your OpenCV2 skills and learn how to use new OpenCV3 features In Detail OpenCV is a native cross platform C++ Library for computer vision, machine learning, and image processing. It is increasingly being adopted in Python for development. OpenCV has C++/C, Python, and Java interfaces with support for Windows, Linux, Mac, iOS, and Android. Developers using OpenCV build applications to process visual data; this can include live streaming data from a device like a camera, such as photographs or videos. OpenCV offers extensive libraries with over 500 functions This book demonstrates how to develop a series of intermediate to advanced projects using OpenCV and Python, rather than teaching the core concepts of OpenCV in theoretical lessons. Instead, the working projects developed in this book teach the reader how to apply their theoretical knowledge to topics such as image manipulation, augmented reality, object tracking, 3D scene reconstruction, statistical learning, and object categorization. By the end of this book, readers will be OpenCV experts whose newly gained experience allows them to develop their own advanced computer vision applications.Style and approach This book covers independent hands-on projects that teach important computer vision concepts like image processing and machine learning for OpenCV with multiple examples.

Build robust and scalable iOS and Mac OS X game applicationsAbout This BookLearn to use and implement the 23 Gang of Four design patterns using Swift 2Design and architect your code for Swift application developmentUnderstand the role, generic UML design, and participants in the class diagram of the pattern by implementing them in a step-by-step approach Who This Book Is For This book is intended for competent Swift developers who want to apply enduring design patterns with Swift to structure and scale their application code.What You Will LearnChoose the appropriate pattern depending on the problem to be solvedUnderstand the generic class diagram of each of the 23 GoF patterns and how each object participates in the patternUse Swift to implement these patterns even though the language doesn’t provide all of the object-oriented programming concepts such as abstract class, interface, and so onArchitect your software to avoid the overuse of memory, time spent on calculations, or high network trafficFind the best way to organize your code to make it more secure from the outside worldPrepare your code to make it more flexible when the consumer changes or the third-party component hidden code changesStructure your code to change the algorithm to apply at runtimeDeliver Flyweight responsibility to your objects In Detail Swift is a multi-paradigm language. It has expressive features familiar to those used to work with modern functional languages, while also keeping the object-oriented features of Objective-C. It remains compatible with Apple’s legacy codes and frameworks. A design pattern systematically names, motivates, and explains a general design that addresses a recurring design problem in object-oriented systems. It describes the problem, the solution, when to apply the solution, and its consequences. It also gives implementation hints and examples. Knowledge about design patterns is also one of the best ways to make you different compared to other low-level developers. This book shows you how to use Swift 2 to learn about 23 Gang of Four (GoF) design patterns, and is organized into three categories. The book will present you the five creational patterns, followed by the seven structural patterns, and finishing with the 11 behavioral patterns as defined by the GoF. Each chapter will introduce the pattern by defining its role, which common problems the pattern should be used for, its generic UML representation, how each objects presented in the class diagram participate in the pattern, and what the role of each of these objects is. The book then presents you with a concrete case as an illustration that will be used to implement the pattern using Swift.Style and approach A step-by-step tutorial completed with screenshots and code highlights wherever necessary. Each chapter discusses one or more patterns with its definitions and a simple-to-follow illustration case using a playground or XCText project to implement it with Swift.

Over 50 hands-on recipes to help you efficiently administer and maintain your games with Cocos2d-xAbout This BookBuild exciting games, apps, and other cross-platform GUI based interactive programs with Cocos2d-xExplore the nitty-gritty of the latest Cocos2d-x on the block, version 3.6A step-by-step guide that shows you the functionalities of Cocos2d-x followed by an explanation of how they work Who This Book Is For If you are a game developer and want to learn more about cross-platform game development in Cocos2d-x, then this book is for you. Knowledge of C++, Xcode, Eclipse, and how to use commands in the terminal are prerequisites for this book.What You Will LearnInstall and set up Cocos2d-x for your development environmentBuild, test, and release game applications for iOS and AndroidDevelop your games for multiple platformsCustomize Cocos2d-x for your gamesUse a physical engine in your gamesSave and load text, JSON, XML, or other formatsExplore the brand new features of Cocos2d-x In Detail Cocos2d-x is a suite of open source, cross-platform game-development tools used by thousands of developers all over the world. Cocos2d-x is a game framework written in C++, with a thin platform-dependent layer. Completely written in C++, the core engine has the smallest footprint and the fastest speed of any other game engine, and is optimized to be run on all kinds of devices. You will begin with the initial setup and installation of Cocos2d before moving on to the fundamentals needed to create a new project. You will then explore and create the sprites, animations, and actions that you will include in the game. Next you will look at strings and create labels, including a label with True Type Font (TTF) font support. Later, you will learn about layer and scene creation and transition. Then you will create the GUI parts essential for a game, such as buttons and switches. After that, you will breathe life into the game with background music and sound effects using the all new Cocos2d-x audio engine. You will then discover how to manage resource files and implement processes that depend on the operating system. Finally, you will polish your game with physics such as gravity and elevation, learn about tools that will help you make games more robust and stable, and get to know best practices to improve the game you have developed.Style and approach This book is an easy-to-follow guide with ample recipes to help you better understand Cocos2d-x.

Over 88 recipes for effective use of Infusionsoft to mitigate your CRM needs, marketing automation, conducting online business optimallyAbout This BookMaximize client engagement by automating lead capture and follow-upCollect information and set up lead scoring in Infusionsoft to enhance your marketing interactions to build more clientsSet up online shopping carts, manage your online store, and enhance user experience Who This Book Is For If you want to excel in the use of Infusionsoft to develop a set of common applications or project types and solutions effectively, this book is perfect for you. This book will empower you to provide better results for your clients, faster! It is assumed that you are familiar with and use Infusionsoft.What You Will LearnSet up and configure features that will enhance new user creation using InfusionsoftAttract leads and build your list efficientlyUnderstand the different strategies to sell and get paidCreate amazing customer experiences by following up and automating messagesMaster techniques to use Infusionsoft for internal administrative functionsMake better business decisions by mastering the reporting functionalitySave time and simplifying day-to-day usage using InfusionsoftGet to know the Ninja hacks while working with Infusionsoft efficiently. In Detail Infusionsoft is an all-in-one software-as-a-service (SaaS) for small business sales and marketing. It empowers businesses with the same level of automation and personalization that were previously only available to large corporate enterprises with deep pockets. You can easily manage customer relationships, target communications in an automated manner, and sell their products/services online effectively. Starting with recipes on the general setup and core competencies related to Infusionsoft, you will then learn about tools to enhance user experience. Further on, you'll dive deep into different strategies to attract, sell, and wow your customers. You’ll also explore different ways to manage administrative tasks and reporting, which are crucial to perform better workflow management. Later, you will become proficient in lead generation and lead management, referral management, report generation, and working with the campaign builder. Finally, the book closes with unsupported ninja hacks to take your business strategies into the stratosphere!Style and approach A recipe-based guide that covers real-life scenarios on optimising marketing automation, lifecycle management, lead generation, inventory management, and adding ecommerce functionality

Learn to design, build, and deploy your Firefox OS applications, built with web technologies, to the Firefox MarketplaceAbout This BookCreate beautiful and interactive Firefox OS applications by applying your knowledge of web developmentCater your applications to a huge number of users by porting them to the Firefox OSA step-by-step learning workflow with real-life applications to demonstrate the concepts Who This Book Is For This is a practical guide that uses hands-on examples to teach you how to create applications for Firefox OS and also how to port applications to Firefox Marketplace. This book is intended for developers who want to build applications for Firefox OS. An understanding of HTML5, JavaScript, and CSS is required.What You Will LearnInstall, use, and access the Firefox OS simulator with the help of WebIDEGet to know about application manifest files and the essential difference between web applications and Firefox OS applicationsCreate an application that measures the tapping speed of the userCreate an application that allows a user to check in at a place with geolocation taggingAccess device-specific features with WebAPIs and implement these by building a photo editing and sharing applicationSubmit your own applications to the Firefox Marketplace and share them with othersProfessionally maintain the code of your application with the help of Github and deploy your hosted applications to OpenShift In Detail With broad compatibility, the latest in web technologies, and powerful development tools, Firefox is a great choice for both web developers and end users. Firefox OS’s promotion of HTML5 as a first class citizen opens up the walled gardens of mobile application development for web developers. It is because of this initiative that no special SDKs are required to develop for Firefox OS. This book will help you excel in the art of developing applications for Firefox OS. It sequentially covers knowledge building, skills acquisition, and practical applications. Starting with an introduction to Firefox OS, usage of WebIDE, and then the application structure, this book introduces applications of increasing complexity with each chapter. An application that measures your tapping speed, a geolocation tagging application, and a photo editing and sharing application are the three applications that will be built from scratch. You will learn about topics such as the difference between various types of Firefox OS applications, application manifest files, offline apps, and designing principles for applications. You will also learn to test and submit the applications to the marketplace and finally maintain the repository of the Firefox OS application. By the end, you will be able to develop beautifully designed, fully-fledged, and rigorously tested Firefox OS applications and also share them at the Firefox OS Marketplace.Style and approach This book is an easy-to-grasp workflow with practical examples of real-world applications such as Clickr, Check In!, and FotoFox. Each chapter explains the concepts, which are then reinforced as they are demonstrated in an application or a flowchart.

With the publication of Arthur FWith the publication of Arthur Farndell’s Gardens of Philosophy (Shepheard Walwyn 2006), there remained only four of Ficino’s commentaries on Plato’s dialogues which had not yet been translated into English. With the publication of this volume there remain only three. Farndell’s translation of the commentaries on the Republic and the Laws will comprise the third volume under the title When Philosophers Rule (9780856832574 – due 2009) and the fourth, All Things Natural (9780856832581 – due 2010), will contain the Timaeus. As Carol Kaske of Cornell University wrote when reviewing Gardens of Philosophy in Renaissance Quarterly, these translations fill ‘a need. Even those Anglophone scholars who know Latin still need a translation in order to read quickly through a large body of material’ The central message of Parmenides, that everything depends on the One, resonates with the growing awareness around the world of the interrelatedness of all things, be it in the biosphere, the intellectual or spiritual realms. Philosophers in ancient Greece appreciated this unity and employed reason and dialectic to draw the mind away from its preoccupation with the material world and attract it towards contemplation of the soul, and ultimately of that Oneness which embraces, but is distinct from, the multifarious forms of creation. Thus Parmenides carefully instructed the young Socrates, and Plato recorded their dialogue in this work which he named after the elderly philosopher. Nearly 2000 years later, Marsilio Ficino made Parmenides available to the West by translating it into Latin, the language of scholars in his time. Ficino added a lengthy commentary to this translation, a commentary which Evermore Shall Be So puts into English for the first time, more than 500 years after its original composition. Ficino’s crucial influence upon the unfolding of the Renaissance and his presentation of Plato’s understanding of the One and the socalled Platonic Ideas or Forms make Evermore Shall Be So an important work in the history of thought. Though it will be an essential buy for Renaissance scholars and historians, its freshness of thought and wisdom are as relevant today as they ever were to inspire a new generation seeking spiritual and philosophical direction in their lives. ‘This is philosophy with a mystical dimension – one that is crucial to the original Socratic and Platonic teaching’ Tony Cross in Faith and Freedomarndell’s Gardens of Philosophy ( 2006), there remained only four of Ficino’s commentaries on Plato’s dialogues which had not yet been translated into English. With the publication of this volume there remain only three. Farndell’s translation of the commentaries on the Republic and the Laws will comprise the third volume under the title When Philosophers Rule (9780856832574 – due 2009) and the fourth, All Things Natural (9780856832581 – due 2010), will contain the Timaeus.As Carol Kaske of Cornell University wrote when reviewing Gardens of Philosophy in Renaissance Quarterly, these translations fill ‘a need. Even those Anglophone scholars who know Latin still need a translation in order to read quickly through a large body of material’ The central message of Parmenides, that everything depends on the One, resonates with the growing awareness around the world of the interrelatedness of all things, be it in the biosphere, the intellectual or spiritual realms. Philosophers in ancient Greece appreciated this unity and employed reason and dialectic to draw the mind away from its preoccupation with the material world and attract it towards contemplation of the soul, and ultimately of that Oneness which embraces, but is distinct from, the multifarious forms of creation.Thus Parmenides carefully instructed the young Socrates, and Plato recorded their dialogue in this work which he named after the elderly philosopher. Nearly 2000 years later, Marsilio Ficino made Parmenides available to the West by translating it into Latin, the language of scholars in his time. Ficino added a lengthy commentary to this translation, a commentary which Evermore Shall Be So puts into English for the first time, more than 500 years after its original composition. Ficino’s crucial influence upon the unfolding of the Renaissance and his presentation of Plato’s understanding of the One and the socalled Platonic Ideas or Forms make Evermore Shall Be So an important work in the history of thought. Though it will be an essential buy for Renaissance scholars and historians, its freshness of thought and wisdom are as relevant today as they ever were to inspire a new generation seeking spiritual and philosophical direction in their lives. ‘This is philosophy with a mystical dimension – one that is crucial to the original Socratic and Platonic teaching’ Tony Cross in Faith and Freedom