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The 22 Immutable Laws of Branding
￥105.17
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding, this book proclaims that the only way to stand out in today's marketplace is to build your product or service into a brand and provides the step-by-step instructions you need to do so. The 22 Immutable Laws of Branding also tackles one of the most challenging marketing problems today: branding on the Web. The Rieses divulge the controversial and counterintuitive strategies and secrets that both small and large companies have used to establish internet brands. The 22 Immutable Laws of Branding is the essential primer on building a category-dominating, world-class brand.
Joomla! 1.5: Beginner's Guide
￥80.65
Written with a fast-paced but friendly and engaging approach, this Packt Beginner's guide is designed to be placed alongside the computer as your guide and mentor to meet real-world web building challenges. Step-by-step tutorials are bolstered by explanations of the reasoning behind what you are doing. You will quickly pick up the necessary skills, tips, and tricks for building a successful Joomla! web site with practical examples that help you to learn by experiment and play. If you want to build and maintain your own web site, the Joomla! Beginner's Guide is perfect for you. It helps you build on the skills and knowledge you may already have on creating web sites—but even if you're new to this subject, you won't have any difficulty understanding the clear and friendly instructions and explanations. You learn how to build and maintain web sites without having to dive deep into HTML and CSS.
GlassFish Administration
￥80.65
This book provides an in-depth tutorial on administering the GlassFish application server. Every chapter starts with a clear discussion of the involved concepts, followed by step-by-step instructions on how to perform the administrative task. Clear illustrations and complete working code examples are used to help you visualize the relevant topics. If you are a Java EE application developer and architect who builds and deploys Java EE, Ruby on Rails, and other supported applications for the GlassFish Application Server, then this book is for you. This book is also very valuable if you are an administrator responsible for maintaining the GlassFish Server runtime. Basic knowledge of Java EE 5 is assumed but you need not have any previous knowledge of GlassFish. Those who already know the basics of GlassFish will still find this book useful as they will gain knowledge of administration tasks.
CodeIgniter 1.7
￥71.93
This book takes a step-by-step approach, presenting the main features of CodeIgniter in a systematic way and explaining them clearly. It is packed with examples, ideas, and screenshots to help you master this great framework. The code examples are very practical so you can even use them in your own projects. By following this book, you can use CodeIgniter in the best possible way and maximize your learning. This book is for developers who are new to CodeIgniter. Basic skills in PHP and MySQL are required, but only rudimentary object-oriented knowledge is needed. If you're looking for a better way to develop PHP applications, or want to find out more about the CodeIgniter framework as a viable option for one of your own projects, this book will help you.
jQuery 1.3 with PHP
￥71.93
This book takes a practical approach to integrating PHP and jQuery, showing examples of every point discussed. All examples are written such that you should be able to copy out the code into your own projects and see immediate results, no matter what your experience with JavaScript. You will find projects developed within a chapter, building them up step-by-step, describing the process and thought that goes into it. Minimal requirements are needed on the server-side, so the examples should work with any setup. This book is for PHP application developers who want to improve their user interfaces through jQuery's capabilities and responsiveness. Whether you are familiar with jQuery or have only dabbled a little with JavaScript, this book will provide you with numerous practical examples of how to improve your application.
Django 1.0 Template Development
￥71.93
This book is designed for readers who learn by doing and employs many examples and screenshots to let the reader dig in and start coding. This book isn't designed to be a reference; instead it has a practical, example-driven approach that teaches you by following along with the examples in the chapters. When you have completed this book, you will fully understand how the template system works, how to extend it when you have specialized needs, and how to optimize the performance and usability of your content. This book is for web developers and template authors who want to fully understand and utilize the Django template system. The reader should have completed the introductory tutorials on the Django project's website and some experience with the framework will be very helpful. Basic knowledge of Python and HTML is assumed.
Blender Cycles: Lighting and Rendering Cookbook
￥90.46
An in-depth guide full of step-by-step recipes to explore the concepts behind the usage of Cycles. Packed with illustrations, and lots of tips and tricks; the easy-to-understand nature of the book will help the reader understand even the most complex concepts with ease.If you are a digital artist who already knows your way around Blender, and you want to learn about the new Cycles’ rendering engine, this is the book for you. Even experts will be able to pick up new tips and tricks to make the most of the rendering capabilities of Cycles.
ElasticSearch Cookbook
￥99.18
Written in an engaging, easy-to-follow style, the recipes will help you to extend the capabilities of ElasticSearch to manage your data effectively.If you are a developer who implements ElasticSearch in your web applications, manage data, or have decided to start using ElasticSearch, this book is ideal for you. This book assumes that you’ve got working knowledge of JSON and Java
Unity Android Game Development by Example Beginner's Guide
￥80.65
Unity Android Game Development by Example Beginner's Guide consists of different game application examples. No prior experience with programming, Android, or Unity is required. You will learn everything from scratch and will have an organized flow of information specifically designed for complete beginners to Unity.Great for developers new to Unity, Android, or both, this book will walk you through everything you need to know about game development for the Android mobile platform. No experience with programming, Android, or Unity is required. Most of the assets used in each chapter project are provided with the book, but it is assumed that you have some access to basic image and model creation software. You will also need access to an Android powered device.
Zend Framework 2 Cookbook
￥90.46
This book is written in a practical, cookbook style with numerous examples and recipes. This style allows you to go both directly to your topic of interest or follow topics throughout a chapter to gain an in-depth knowledge of certain areas.'Zend Framework 2 Cookbook" is for PHP developers who are fairly advanced in programming in PHP. It will also be useful for developers who have a keen interest in expanding their knowledge outside the boundaries of simply *ing pages together. As unit testing and MVC will be discussed, it is beneficial for the reader to know what these technologies are, although experience with developing applications is not necessarily essential.
CodeIgniter 2 Cookbook
￥90.46
Presented in a recipe-based format, you are led step-by-step through each aspect of CodeIgniter, allowing you to dip in and out as you choose.CodeIgniter 2 Cookbook is for intermediate to advanced PHP developers who want to begin using the powerful CodeIgniter framework to create web applications. Familiarity with CodeIgniter isn’t essential, but it will be useful if you have been introduced to the framework before.
QlikView 11 para Desarrolladores
￥107.90
Los ejercicios de este libro tienen un enfoque de tutorial paso a paso y en los que al mismo tiempo se van presentando mejores prácticas de desarrollo. El libro está estructurado de forma que puede ser leído de inicio a fin o leer solamente partes del mismo.Este libro va dirigido a desarrolladores y usuarios que quieren aprender a crear aplicaciones de Inteligencia de Negocios con QlikView. Desarrolladores que ya hayan usado QlikView por un tiempo podrán encontrar recomendaciones útiles y mejores prácticas para hacer uso más efectivo de QlikView. Este libro solamente cubre QlikView Desktop. Implementaciones en QlikView Server y Publisher est?an fuera del alcance de este libro. Este libro no va enfocado a administradores de servidores QlikView.
WordPress 3.5 Complete: Third Edition
￥80.65
WordPress 3.5 Complete: Third Edition is a comprehensive and step-by-step tutorial packed with screenshots and examples to make it easy and quick to pick it up.This WordPress book is a guide to WordPress for online publishers and web developers. If you are new to blogging and want to create your own blog or website from scratch, then "WordPress 3.5 Complete: Third Edition" is for you. No prior knowledge of HTML/CSS or PHP is required.
Android NDK Game Development Cookbook
￥90.46
A systematic guide consisting of over 70 recipes which focus on helping you build portable mobile games and aims to enhance your game development skills with clear instructions.If you are a C++ developer who wants to jump into the world of Android game development and who wants to use the power of existing C++ libraries in your existing Android Java applications, then this book is for you. You need to have basic knowledge of C or C++ including pointer manipulation, multithreading, and object-oriented programming concepts as well as some experience developing applications without using an IDE.
Microsoft SCCM High Availability and Performance Tuning
￥71.93
This book is a step-by-step tutorial that guides you through the key steps in implementing best solutions for high availability and performance tuning. It is split into two distinct approaches: client and site side HA and optimization.Microsoft SCCM High Availability and Performance Tuning is for IT professionals and consultants working with Configuration Manager who wish to learn the skills to deploy a redundant and scalable solution.
Managing IaaS and DBaaS Clouds with Oracle Enterprise Manager Cloud Control 12c
￥63.21
This book is a step-by-step tutorial filled with practical examples which will show readers how to configure and manage IaaS and DBaaS with Oracle Enterprise Manager.If you are a cloud administrator or a user of self-service provisioning systems offered by Enterprise Manager, this book is ideal for you. It will also help administrators who want to understand the chargeback mechanism offered by Enterprise Manager.An understanding of the basic building blocks of cloud computing such as networking, virtualization, storage, and so on, is needed by those of you interested in this book
Hadoop Cluster Deployment
￥63.21
This book is a step-by-step tutorial filled with practical examples which will show you how to build and manage a Hadoop cluster along with its intricacies.This book is ideal for database administrators, data engineers, and system administrators, and it will act as an invaluable reference if you are planning to use the Hadoop platform in your organization. It is expected that you have basic Linux skills since all the examples in this book use this operating system. It is also useful if you have access to test hardware or virtual machines to be able to follow the examples in the book.
Instant Windows PowerShell Functions
￥45.77
Enhance your knowledge of Windows PowerShell and get to grips with its latest features
Implementing AppFog
￥54.49
This book is a practical, hands-on guide to implementing and deploying apps on the AppFog platform.Implementing AppFog is for developers who want to be able to upload applications to the cloud, and for implementation specialists, who implement and deploy apps on the AppFog platform. It is best to have Ruby installed, but we will walk you through the installation process if you do not already have it. It would be ideal to have some knowledge of cloud computing and know about the basics of database and network deployment.
Java EE 7 First Look
￥71.93
An easy-to-follow guide to reveal the new features of Java EE 7 and how to efficiently utilize them.Given the main objectives pursued, this book targets three groups of people with a knowledge of the Java language. They are:Beginners in the Java EE platform who would like to have an idea about the main specifications of Java EE 7.Developers who have experimented with previous versions of Java EE and who would like to explore the new features of Java EE 7.Building architects who want to learn how to put together the various Java EE 7 specifications for building robust and secure enterprise applications
WordPress Web Application Development
￥80.65
An extensive, practical guide that explains how to adapt WordPress features, both conventional and trending, for web applications.This book is intended for WordPress developers and designers who have the desire to go beyond conventional website development to develop quality web applications within a limited time frame and for maximum profit. Experienced web developers who are looking for a framework for rapid application development will also find this to be a useful resource. Prior knowledge with of WordPress is preferable as the main focus will be on explaining methods for adapting WordPress techniques for web application development rather than explaining basic skills with WordPress.
