Veuve Clicquot champagne epitomizes glamour, style, and luxury. In The Widow Clicquot, Tilar J. Mazzeo brings to life for the first time the fascinating woman behind the iconic yellow label: Barbe-Nicole Clicquot Ponsardin, who, after her husband's death, defied convention by assuming the reins of the fledgling wine business they had nurtured together. Steering the company through dizzying political and financial reversals, she became one of the world's first great businesswomen and one of the richest women of her time. As much a fascinating journey through the process of making this temperamental wine as a biography of a uniquely tempered woman, The Widow Clicquot is the captivating true story of a legend and a visionary.

What triggers fascination, and how do companies, people, and ideas put those triggers to useWhy are you captivated by some people but not by othersWhy do you recall some brands yet forget the restIn a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behaviorFascination: the most powerful way to influence decision making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust. Fascination plays a role in every type of decision making, from the brands you choose to the songs you remember, from the person you marry to the employees you hire. And by activating the right triggers, you can make anything become fascinating.To explore and explain fascination's irresistible influence, Sally Hogshead looks beyond marketing, delving into behavioral and social studies, historical precedents, neurobiology and evolutionary anthropology, as well as conducting in-depth interviews and a national study of a thousand consumers, to emerge with deeply rooted patterns for why, and how, we become captivated.Hogshead reveals why the Salem witch trials began with the same fixations as those in Sex and the City. How Olympic athletes are subject to obsessions similar to those of fetishists. How a 1636 frenzy over Dutch tulip bulbs perfectly mirrors the 2006 real estate bubble. And why a billion-dollar "Just Say No" program actually increased drug use among teens, by activating the same "forbidden fruit" syndrome as a Victoria's Secret catalog.Whether you realize it or not, you're already using the seven triggers. The question is, are you using the right triggers, in the right way, to get your desired resultThis book will show you.

From the critically acclaimed author of Crazy '08 comes the thrilling true story of the most colorful and notorious law firm in American history. Scoundrels in Law offers an inside look at crime and punishment in the nineteenth century, and a whirlwind tour of the Gilded Age. Gangsters and con men. Spurned mistresses and wandering husbands. Strippers and Broadway royalty. Cat killers and spiritualists. These were the friends and clients of Howe Hummel, the most famous (and famously rotten) law firm in nineteenth-century America.The partners gloried in their reputation and made a rich living from it. William Howe left London a step ahead of the law to find his destiny defending the perpetrators of murder and mayhem in post-Civil War New York, in an age of really good murders. A dramatic, diamond-encrusted presence, Howe was one of the great courtroom orators of his era, winning improbable acquittals time after time.Abraham Hummel enjoyed a quieter but perhaps more fearsome notoriety, shaking down high society so well and so often that receiving an envelope with the law firm's name on it became almost a rite of passage.The partners bestrode Gilded Age New York with wit and brio, and everyone from Theodore Roosevelt to Lola Montez had a part in their story. In Howe Hummel's prime, it would not have been unusual to see a leading politician, a pickpocket, a Broadway star, a bank robber, and a socialite all crowded together into the waiting room of their offices, located conveniently across the street from the city jail. Howe and Hummel were not particularly good men. They were perfectly ready even eager to lie, cheat, and bribe on behalf of their clients. They did stop short of murder, though, a principle that played a critical role when the famous firm imploded in a truly spectacular web of deceit gone wrong.Through the windows of the dingy premises of Howe Hummel, readers can glimpse the Gilded Age in all its grime and grandeur. Cait Murphy restores this once-famous duo to their rightful place in the pantheon of great American characters.

Time is not money.Time is more important than money. Today's customers are overwhelmed, overworked, and overstressed, and it seems that everyone from CEOs to soccer moms is short on time and inundated with information. As a result, despite the availability of 24/7 commerce and countless ways of engaging people in our multiscreen (mobile, TV, and PC) economy, companies find it more difficult than ever to claim even a fraction of the 1,440 minutes in their customers' precious 24 hours. In The 24-Hour Customer, Adrian C. Ott, CEO of a successful Silicon Valley consultancy, argues that companies need to strategically harness the ebbs and flows of customer time and attention in order to win in today's competitive landscape. She explores the economics of time and attention, including why customers will devote hours addicted to social networks, yet will say "I have no time!" to other offerings. Based on extensive research and real-world results with market-leading companies, this book provides tools, such as Time-Value Tradeoffs and Time-ographics, that pinpoint opportunities to increase revenue and gain market traction. Filled with fascinating case studies from companies like Johnson Johnson, Amazon, and iPhone app start-ups, The 24-Hour Customer offers fresh ideas for capitalizing on the elements of time, attention, and value to innovate never-before-considered products, services, and programs for today's ber-connected, multitasking customer. Readers will discover how: Zipcar utilized time-slicing to redefine automobile ownership and grew by 70 percent, while the auto industry struggled in 2009; Netflix, Hulu, and others time-shifted to movies on-demand, ultimately restructuring the entertainment industry; P&G leveraged inattention by enabling habit-formation for some of its most successful brands. This book shares the latest strategic weapons for achieving market leadership and will change the way executives think about their businesses and their customers.

Award-winning journalist and leading consumer advocate William J. McGee offers a shocking, essential exposé that reveals the real state of the "friendly skies."From outsourced call centers in India to the Alabama location where all lost baggage ends up, William J. McGee crisscrossed the country and traveled around the globe immersing himself deep into the world of commercial airlines. And what he found was shocking.McGee interviewed countless industry insiders pilots, TSA security screeners, FAA inspectors, legislators, the CEOs of the major carriers, and even Ralph Nader and Steven Slater, the disgruntled flight attendant who famously jettisoned a JetBlue flight. Here he reveals how airline executives are cutting costs in "a mad race to the bottom" by delegating flights to second-tier regional airlines and outsourcing critical aircraft maintenance and repairs to unlicensed "mechanics" in China, Singapore, Mexico, and El Salvador. And while the U.S. airlines have raked in tens of billions of dollars for checked baggage alone in recent years, our skies (and our airports) are not getting any safer. What's more, McGee explains how both political parties and all branches of the U.S. government have conspired to place corporate interests above the interests of consumers, workers, the nation's economy, and even the planet itself. Attention All Passengers will change the way you view the airline industry and make you think twice the next time you see the fasten seat belts sign.

Raised in small-town Arkansas, Billy Bob Thornton grew up amid a rich storytelling tradition. See, the South is just different than other places. . . . You can feel the ghosts there. As a kid, he would sit on the porch listening to his family or some old man down the road spinning yarns about colorful neighbors. These stories didn't have to be made up. The characters were already there, so the stories just came out of the characters we knew. Thus was borne his Oscar-winning masterpiece Sling Blade and now The Billy Bob Tapes a narrative based on late-night conversations with Kinky Friedman and other friends who gathered 'round to hear Billy mine a cave full of ghosts. Billy grew up shooting squirrels, playing drums in VFW clubs, and dreaming of rock 'n' roll stardom or pitching for the St. Louis Cardinals. Then at sixteen he took a drama class to meet chicks and met Mrs. Treadway, who noticed the young man's talent and encouraged him as an actor and writer. "You don't know what it's like to be a drama teacher in a small town in Arkansas where nobody really cares," she said, "but let me tell you something. You can do this." Everything I've accomplished since, I can trace back to this woman, Maudie Treadway.The colorful characters, stories, and experiences of his youth would find their way into Billy's work, in his films and music, and in his perspective and attitude. It's like the old saying goes: you can take the boy out of the hills, but you can't take the hills out of the boy. That boy did leave the hills for Hollywood Hills. A true fish out of water, he recalls stories of miserable jobs, the cheapest accommodations, and physical hunger but also a devoted writing partner Tom Epperson, a life-changing acting teacher in L.A., and a compassionate nurse who snuck him milk shakes when he was near starvation. But there was always the dream of being an actor, and his fortunes turned when he served hors d'oeuvres as a catering waiter to legendary director Billy Wilder, who advised him, "Write about your interesting life." Billy's long career in Hollywood yields stories of inspired collaborations and failed ones, true friendships with other actors and musicians, and good friends gone too soon. In The Billy Bob Tapes, he reflects on the critics, the culture around fame, and the challenges of conveying an artistic vision in film. Most striking is Billy's clear-eyed perspective about the magic of entertainment, and how we perceive it in a rapidly changing world. With passion, unvarnished honesty, wry humor, and a little help from friends Angelina Jolie, Robert Duvall, Dwight Yoakam, Tom Epperson, and Daniel Lanois, Billy Bob finally talks.

Becoming Richard Pryor is a book that breaks new ground. . . . Saul details the amazing way that Richard found his way out of the life for which he seemed destined and into the world of the performing arts. New York Times Richard Pryor may have been the most unlikely star in Hollywood history. Raised in his family's brothels, in Peoria, Illinois, by a grandmother who often threatened to kick him upstairs with her size-twelve shoes, he always considered himself a bottom dog. He took to the stage originally to escape the tough realities of his childhood but later discovered he could alchemize his stand-up by delving fully, even painfully, into the off-color life he'd known. He brought that vitality to a movie career whose best moments Blazing Saddles, Blue Collar, the buddy comedies with Gene Wilder flowed directly out of his spirit of creative improvisation. The major studios considered him dangerous. Audiences felt plugged directly into the socket of life.Built on groundbreaking research, Becoming Richard Pryor brings into sharp focus the man and his genius as never before. From his heartbreaking childhood, his trials in the army, and his improv days in Greenwich Village to his soul-searching interlude in Berkeley and his rise in the New Hollywood of the 1970s, Becoming Richard Pryor sheds light on an entertainer who, by uniting the spirits of the Black Power movement and the counterculture, forever altered the cultural DNA of America. A fascinating, exhilarating read. Michael Chabon

The Second City has launched the careers of celebrated comic performers such as Tina Fey and Stephen Colbert and produced award-winning content. But it's the actual improvisational process developed and honed over the years by The Second City that has become its legacy. Players master an ability to co-create in ensembles, using philosophies that celebrate a "Yes, And" approach. They embrace authenticity and failure, and espouse the idea of "following the follower," which allows any member of the team to assume a leadership role. For more than two decades, The Second City has taken these same principles in thousands of corporate clients, showing leaders how to apply the tools of improv to common business challenges. Here, for the first time, Second City executives Kelly Leonard and Tom Yorton describe how you can use the same skills that thrill audiences around the world to improve your emotional intelligence, increase creativity, and learn to pivot out of tight and uncomfortable situations. In this engaging, often humorous, and highly practical book, you will learn how to become a more compelling leader and a more collaborative follower by employing the seven elements of improv: Yes, And, by which you give every idea a chance to be acted on; Ensemble, reconciling the needs of individuals with those of the broader team; Co-creation, which highlights the importance of dialogue in creating new products, processes, and relationships; Authenticity, or being unafraid to speak truth to power, challenge convention, and break the rules; Failure, teaching us that not only is it okay to fail, but we should always include it as part of our process; Follow the Follower, which gives any member of the group the chance to assume a leadership role; Listening, in which you learn to stay in the moment, and know the difference between listening to understand and listening merely to respond. When we are fiercely following the tenets of improvisation, we generate ideas both quickly and efficiently, we weather storms with more aplomb, and we don't work burdened by a fear of failure. Even better, these qualities are fully transferable to our lives outside the office. More people are beginning to recognize what The Second City has known for a long time: In the midst of a revolution in how we learn, communicate, and work, professional success often rests on the same pillars that form the foundation of great comedy: Creativity, Communication, and Collaboration. That's where improvisation comes in.

Carl Reiner has been making people laugh since the days of The Dick Van Dyke Show. His showbiz bits with Mel Brooks about the 2000 Year Old Man have become the stuff of comedy legend. Jerry Seinfeld, Alan Alda, Neil Simon, Steve Allen, and Richard Lewis were all bowled over by the comic genius of The 2000 Year Old Man in the Year 2000: The Book. Now, in his wonderful new book, Carl Reiner shows off the talent and humor that have made him a comedic superstar.Filled with rich, multidimensional tales, this collection of short stories from one of America's truly great comedic minds is at once poignant, nostalgic, and laugh-out-loud funny. "How Paul Robeson Saved My Life." the story of Reiner's experiences in the army during World War II, is a darkly funny look at racism. "Lance and Gwendolyn" is a modern-day fairy tale with some surprising twists. "Dial 411 for Legal Smut" is a tongue-in-cheek look at phone sex. Whatever topic he tackles, Reiner always manages to capture the highs and lows, the follies and foibles of everyday life.

Rich in family drama, passion, and human affinity, critically acclaimed author Frederick Buechner's contemporary retelling of this captivating and timeless biblical saga revitalizes the ancient story of Jacob, delighted our senses and modern sensibilities and gracing us with his exceptional eloquence and wit.

In this fascinating history, Jeffrey Rothfeder tells how, from a simple idea the outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexico a secretive family business emerged that would produce one of the best-known products in the world. A delectable and satisfying read for both Tabasco fans and business buffs, McIlhenny's Gold is the untold story of the continuing success of an eccentric, private company; a lively history of one of the most popular consumer products of all times; and an exploration of our desire to test the limits of human tolerance for fiery foods.

Do you wake up dreading the dayDo you feel ciscouraged with what you've accomplished in lifeDo you want greater self-esteem, productivity, and joy in daily livingIf so, you will benefit from this revolutionary way of brightening your moods without drugs or lengthy therapy. All you need is your own common sense and the easy-to-follow methods revealed in this book by one of the country's foremost authorities on mood and personal relationship problems. In Ten Days to Self-esteem, Dr. David Burns presents innovative, clear, and compassionate methods that will help you identify the causes of your mood slumps and develop a more positive outlook on life. You will learn thatYou feel the way you think: Negative feelings like guilt, anger, and depression do not result from the bad things that happen to you, but from the way you think about these events. This simple but revolutionary idea can change your life!You can change the way you feel: You will discover why you get depressed and learn how to brighten your outlook when you're in a slump.You can enjoy greater happiness, productivity, and intimacy without drugs or lengthy therapy.Can a self-help book do all thisStudies show that two thirds of depressed readers of Dr. Burns's classic bestseller, Feeling Good: The New Mood Therapy, experienced dramatic felief in just four weeks without psychotherapy or antidepressant medications. Three-year follow-up studies revealed that readers did not relapse but continued to enjoy their positive outlook. Ten Days to Self-esteem offers a powerful new tool that provides hope and healing in ten easy steps. The methods are based on common sense and are not difficult to apply. Research shows that they really work!Feeling good feels wonderful. You owe it to yourself to feel good!

On November 5, 1688, William of Orange, Protestant ruler of the Dutch Republic, landed at Torbay in Devon with a force of twenty thousand men. Five months later, William and his wife, Mary, were jointly crowned king and queen after forcing James II to abdicate. Yet why has history recorded this bloodless coup as an internal Glorious Revolution rather than what it truly was: a full-scale invasion and conquest by a foreign nationThe remarkable story of the relationship between two of Europe's most important colonial powers at the dawn of the modern age, Lisa Jardine's Going Dutch demonstrates through compelling new research in political and social history how Dutch tolerance, resourcefulness, and commercial acumen had effectively conquered Britain long before William and his English wife arrived in London.

For more than twenty years Renovaré has pioneered the use of spiritual classics for deepening our lives of discipleship. Their highly praised compendiums Devotional Classics and Spiritual Classics have sold 500,000 copies. Now they have put together a prestigious editorial board and polled respected Christian leaders and thinkers from a variety of Christian traditions, including Catholic, Orthodox, and Protestant, to present the twenty-five most spiritually influential and important books for Christians to read. There are books that should be shaping the church, our faith, and our engagement in the world. From timeless classics like The Imitation of Christ to unexpected selections like Fyodor Dostoevsky’s The Brothers Karamazov and the poetry of Gerard Manley Hopkins, 25 Books Every Christian Should Read provides historical background for each work and explains its importance for modern Christians, while including selected readings from every book to get you started. In addition, each chapter ends with discussion questions to the work for use in small groups or for personal reflection. 25 Books Every Christian Should Read is a pivotal resource for the future of Christianity, an invitation into the fullness and richness of the Christian tradition.

Love me. Love me. I'm not what you expected, but oh, please love me.That was the most defining moment of my life. That was the beginning of my story.From the outside looking in, Kelle Hampton had the perfect life: a beautiful two-year-old daughter, a loving husband, a thriving photography career, and great friends. When she learned she was pregnant with her second child, she and her husband, Brett, were ecstatic. Her pregnancy went smoothly and the ultrasounds showed a beautiful, healthy, high-kicking baby girl. But when her new daughter was placed in her arms in the delivery room, Kelle knew instantly that something was wrong. Nella looked different than her two-year-old sister, Lainey, had at birth. As she watched friends and family celebrate with champagne toasts and endless photographs, a terrified Kelle was certain that Nella had Down syndrome a fear her pediatrician soon confirmed. Yet gradually Kelle's fear and pain were vanquished by joy, as she embraced the realization that she had been chosen to experience an extraordinary and special gift.With lyrical prose and gorgeous full-color photography, Bloom takes readers on a wondrous journey through Nella's first year of life a gripping, hilarious, and intensely poignant trip of transformation in which a mother learns that perfection comes in all different shapes. It is a story about embracing life and really living it, of being fearless and accepting difference, of going beyond constricting definitions of beauty, and of the awesome power of perspective. As Kelle writes, "There is us. Our Family. We will embrace this beauty and make something of it. We will hold our precious gift and know that we are lucky."

From one of America’s most celebrated poets, Nikki Giovanni, comes this poignant collection of poetry that celebrates the simple pleasures of everyday life and the bonds we share with those closest to us. “This slim volume delights on every page. There are stories, imaginings, whimsy, and startling images which prove the poet’s power and her command of language . . . Anyone with a love of language will be delighted with this book and the continuing publication of America’s treasured poet.”—San Francisco Book Review The poetry of Nikki Giovanni has spurred movements and inspired songs, turned hearts and informed generations. She's been hailed as a healer and as a national treasure. But Giovanni's heart resides in the everyday, where family and lovers gather, friends commune, and those no longer with us are remembered. And at every gathering there is food—food as sustenance, food as aphrodisiac, food as memory. A pot of beans is flavored with her mother's sighs—this sigh part cardamom, that one the essence of clove; a lover requests a banquet as an affirmation of ongoing passion; homage is paid to the most time-honored appetizer: soup. With Chasing Utopia, Giovanni demands that the prosaic—flowers, birdsong, winter—be seen as poetic, and reaffirms once again why she is as energetic, "remarkable" (Gwendolyn Brooks), "wonderful" (Marian Wright Edelman),"outspoken, prolific, energetic" (New York Times), and relevant as ever.

From bra shopping to babysitting, from making close friends to making great grades, Girltalk has all the answers Upbeat and up-to-date, honest and hip, Girltalk is an "indispensable guide" (Working Mother) for girls ages eleven to eighteen. This Fourth Edition is the ultimate preteen and teen source for advice on: Body: looking and feeling your best Friendship: you don't like everybody -- why should everybody like youLove: falling in, falling out Sex: what you should know before saying yes Family: making the best of your nest Education: getting through school, getting into college Money: making it, saving it, spending it Smoking, Drinking, and Drugs: advice without lectures Quizzes: getting to know yourself

For the first time, the collected prose of national treasure Nikki GiovanniGemini: An Extended Autobiographical Statement on My First Twenty-Five Years of Being a Black PoetNominated for the National Book Award, this is a journey -- both private and public -- through the trials and triumphs of 1960s America.Sacred Cows ... And Other EdiblesWinner of the Ohioana Library Award, these fresh and wryly humorous essays explore some of America's lofty institutions and the poet's pivotal life experiences.Racism 101This collection of essays contributes a vital and critical chapter to the debate on American national values.

Everything You Need to Know to Keep Your Family Safe and Secure No Matter WhatUndaunted by the prospect of TEOTWAWKI (The End of the World as We Know It), Lisa Bedford tackles every what-if and worst-case scenario head-on, offering practical advice on how to prepare your family for whatever might come your way. From a few days without electricity to an unexpected job loss or total chaos after the destruction of a tornado, Survival Mom provides everything you need to become self-reliant and establish plans for your family, including: preparing the home for a natural disaster alternative sources of energy in a power's-out situation everything you need to know about food storage personal protection (do I really need to learn how to shoot a gun?) Deep inside every mom is a Survival Mom whose passion for her family drives her to make the best of the present and prepare for the future. So tap into your Mama Grizzly instincts and channel your worries into action. Whether you're a full-fledged "prepper" or just getting started, with real-life stories and customizable forms and checklists along with Lisa's "you can do it" attitude, Survival Mom replaces paranoia and panic with the peace of knowing YOU have the power to keep your loved ones safe and secure.

Baseball is the only game where the defense has the ball.So begins an inside look at baseball's most scrutinized group of players relief pitchers and life in the most intriguing bullpen of all, that of the New York Yankees.Second-guessed and overstressed, the manager finds his use of the bullpen the most debated topic after any game, but the reliever is the guy in the spotlight, game on the line, alone on a raised mound of clay.Bestselling sportswriter Charley Rosen takes the reader on the wild journey that is the evolution of relief pitching over the years and examines the eccentric characters who have taken on the pressure of closing out games or not. Bullpen Diaries is full of interviews with key players, coaches, and scouts from around the league; replete with the drama of blown plays and walk-off grand slams; and laced with funny anecdotes about Yankee greats throughout the years.To underscore the drama and difficulty of being a reliever, Rosen uses key games in the 2010 season acknowledged now as the Year of the Pitcher to highlight strategies and mistakes, examine relievers on the rise or on the way out, and analyze the teams and the pitchers the Yanks faced. Bullpen Diaries also takes a look at Yankee strategies for success past, present, and, most important, future. Lastly, Rosen reveals his predictions for 2011 and beyond for baseball's most storied franchise.With insight on current players from around the league and tales of Yankee legends, Stadium history, and the author's Bronx childhood, Bullpen Diaries is a love letter to baseball and a pure joy for all fans of America's favorite pastime.

Here, in this compelling assembly of writings, Pulitzer Prize-winning author Annie Dillard explores the world of natural facts and human meanings.