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Content Marketing for PR
Content Marketing for PR
Trevor Young
¥73.49
Are you struggling to cut through the noise and convey your message to the marketplace? Become your own media channel and tell your stories like a PR pro! We live in a fast-paced, digital-first world cluttered with brands and individuals telling the world how great they are. It’s no wonder consumers are so cynical and distrustful. They resent being interrupted with meaningless ads, pitches and promotional messages. They simply don’t care about you or your business—because you haven’t given them a reason to. Meanwhile, marketers and PR pros are beginning to accept that many of the methods they’ve been using to reach potential customers and influencers simply don’t work anymore. Bottom line: Standing out, getting noticed and resonating in the marketplace is a growing challenge for businesses and organizations, large and small. Trust and reputation have never been more important in business. Learn how to harness the power of both public relations and content marketing to build recognition, influence and credibility for your business, organization or personal brand. In this book, veteran public relations practitioner and marketing speaker Trevor Young—aka “The PR Warrior”—shows you how to strategically use content marketing for PR to: ? ? - Humanize your company or organization ? ? - Deepen the connection your brand has with consumers ? ? - Grow your influence within the industry you operate? ? ? - Build familiarity and trust in the marketplace ? ? - Connect with the people who influence your clients and customers ? ? - Increase new business leads and sales ? ? - Reduce the customer’s buying cycle ? ? - Make paid-for advertising work harder Written for entrepreneurs, change agents, business leaders, marketers and PR practitioners, Content Marketing for PR is your essential guide to building a visible brand that’s recognized, respected and relevant in today’s noisy social world.
Death at Dartmoor
Death at Dartmoor
Robin Paige
¥32.62
The eighth title in The Victorian Mysteries series sure to delight fans of Sherlock Holmes and Agatha Christie. 'A sentence to Dartmoor Prison is a sentence to a living hell…' Lord Charles Sheridan and his American wife, Kate, have heard some truly awful things about Britain’s most notorious prison. But Dartmoor and its mist-shrouded environs hold special appeal for both Sheridans. Kate hopes to find inspiration for her new Gothic novel, while Charles plans to implement a fingerprinting program at the prison - and arrange a meeting with one of its most infamous inmates, Samuel Spencer. He’s convinced that Spencer - a Scotsman who admitted to killing his wife - is, in fact, innocent. What’s more, he believes he has the evidence to prove it. But Spencer continues to maintain his own guilt - and, as if to confirm it, he soon stages a daring prison escape. Lord Charles and his acquaintance Arthur Conan Doyle are most perplexed by this odd turn of events. And when a body turns up on the moor, it’s up to the two men - and the clever Kate - to discover if the missing convict is connected to this murderous new case…
Not A Number: Patrick McGoohan - a life.
Not A Number: Patrick McGoohan - a life.
Rupert Booth
¥40.79
When Patrick McGoohan first starred in “Danger Man” in 1960 and as ‘Number 6’ in cult show “The Prisoner”, industry insiders hailed the arrival of an enigmatic genius and Hollywood beckoned. But who was this man who worked as a chicken farmer and bank clerk before becoming a hugely successful actor simply by chance? In this up-to-date biography Rupert Booth reveals the true character of a man whose off-screen behaviour matched his fiery on-screen persona. Why was he so puritanical, refusing even to kiss a woman for any part he played? Why was he so controlling over his work in “The Prisoner” and other productions? A timely exploration of the man whose declaration ‘I will not be pushed, filed, stamped, indexed, briefed, de-briefed or numbered!’ continues to resonate with audiences decades after it was first uttered with such conviction.
The Best Version of Me: A Barney Conroy Novel
The Best Version of Me: A Barney Conroy Novel
Guy Sigley
¥57.14
Barney thinks his life is under control. His life has other ideas. Barney Conroy is on a roll. He's a business owner, a father, and a fiancé, and he only has to see his therapist once a week. The transition from Old Barney to New Barney is almost complete. All he needs to do now is win a wild card entry to the Melbourne International Comedy Festival, and then make it to his wedding day unscathed. But when Barney's festival entry goes viral, his estranged father of nearly thirty years resurfaces. He also has to deal with a ruthless online troll, the shock return from Latin America of his emotionally volatile flatmate, a potential new stepdad for his daughter, and a therapist out of cell range. This is not how you remain unscathed! As the biggest day of his life fast approaches, Barney knows he must conquer the challenges that threaten to return him to the man he used to be . . . but old habits can be hard to break. And old memories hard to forget. The third book in The Barney Conroy Trilogy, The Best Version of Me is a hilarious and moving novel about love, forgiveness, and facing your past, present, and future - sometimes all at once.
Never A Bride: Three Regency Novels
Never A Bride: Three Regency Novels
Emily Larkin
¥81.67
Meet three young ladies who know they’ll never marry … and the men who win their hearts. Welcome to Regency England, where a wallflower, an heiress, and a jilted young lady are about to discover that even though they’ve given up on love, love hasn’t given up on them.This special collection from USA Today bestselling author Emily Larkin includes three sexy and romantic full-length novels—The Earl’s Dilemma,?My Lady Thief, and the triple award-winning?Ruining Miss Wrotham.If you love page-turning historical romances brimming with emotion, humor, and captivating characters, then this collection is for you!Length:?Three Regency romance novels totalling 244,000 wordsSensuality level:?These books contain love scenes ranging in heat from mild to steamy.In addition to the three novels, this collection also contains the first three chapters of?Primrose and the Dreadful Duke.★ ★ ★ ★ ★“One of the most entertaining, heartfelt, and romantic books I have read in forever!”~ NetGalley Reviewer (on?Ruining Miss Wrotham)★ ★ ★ ★ ★“Characters with passion, depth, intelligence, and a great sense of humor.”~ Buried Under Romance (on?My Lady Thief)★ ★ ★ ★ ★“Utterly delightful friends-to-lovers story. This is by far the funniest that I've read, and the most adorable too.”~ Buried Under Romance (on?The Earl’s Dilemma)
A Light in the Dark: A Space Fantasy Sci-Fi Adventure
A Light in the Dark: A Space Fantasy Sci-Fi Adventure
A.K. DuBoff
¥32.62
* 2018 Nebula finalist for the Andre Norton Award! * The real invasion is about to begin. An alien fleet is coming. Elle and her friends are the Hegemony's best chance for fighting back, but they'll need to head straight into enemy territory in order?to identify the Darkness' origin. The Hegemony is out of time... and the war may already be lost before it even starts. The only chance for salvation is the mysterious shard of the Master Crystal, supposedly capable of initiating a universal-scale reset. Except, no one knows what a reset of that magnitude might entail, or if it's possible. Despite the risks, no step is too extreme in the frantic fight for survival. Elle and her friends must stop the insidious alien menace before every world is consumed. The Dark Stars trilogy combines high-tech sci-fi with traditional fantasy magic, perfect for fans of?Final Fantasy,?Kingdom Hearts, and?Xenosaga.?Continue the adventure today!
Dragon Child
Dragon Child
Elana A. Mugdan
¥32.62
For the first time ever, Keriya Soulstar is truly happy. She's a hero among the Galantrians, having returned triumphant from her battle with Necrovar; she's been reunited with her dragon, Thorion; she's even daring to think she's found a place she can call home. Things are good.Unfortunately, the Allentrian states are gearing up for war, and when a surprise attack reveals that Thorion is sick, Keriya's happy life crumbles apart.In a race against time, Thorion's allies must delve into the past to provide hope for the future. And as Keriya uncovers unsettling secrets about the dragons' role in the first great war against the Shadow, she realizes her battle has only just begun.
Old Greek Folk Stories Told Anew
Old Greek Folk Stories Told Anew
Peabody, Josephine
¥19.52
A fantastic collection of 22 ancient greek legends, compiled and adapted by American poet and dramatist Josephine Peabody.
On Calvinism
On Calvinism
Hull, William
¥19.52
A fascinating work by the Reverend William Hull arguing against the tenets of Calvinism, a reformation of theological thinking that came out of the confessional and ecclesiastical debates of the 16th century.
One of the 28th
One of the 28th
Henty, G. A.
¥19.52
A wonderful classic novel set during the events of Sunday 18th of June 1815 - the Battle of Waterloo.From the author's preface:Although in the present story a boy plays the principal part, and encounters many adventures by land and sea, a woman is the real heroine, and the part she played demanded an amount of nerve and courage fully equal to that necessary for those who take part in active warfare. Boys are rather apt to think, mistakenly, that their sex has a monopoly of courage, but I believe that in moments of great peril women are to the full as brave and as collected as men. Indeed, my own somewhat extensive experience leads me to go even further, and to assert that among a civil population, untrained to arms, the average woman is cooler and more courageous than the average man. Women are nervous about little matters; they may be frightened at a mouse or at a spider; but in the presence of real danger, when shells are bursting in the streets, and rifle bullets flying thickly, I have seen them standing kitting at their doors and talking to their friends across the street when not a single man was to be seen.
On Snake-Poison
On Snake-Poison
Mueller, A.
¥19.52
A fascinating study of the actions and antidotes of snake poison, including many case studies. Written by late-19th century physician Dr A. Mueller, who was the first to introduce strychnine injections to treat snake bites.
Haydn
Haydn
Hadden, J. Cuthbert
¥19.52
A comprehensive guide to one of the greatest composers in history, Franz Joseph Haydn. This book covers the whole of Haydn's life and works.
Violet Fairy Book
Violet Fairy Book
Lang, Andrew
¥19.52
Thirty-five traditional fairytales collated by famed anthropologist Andrew Lang, as one of his series of "e;Coloured"e; Fairy Books. Contains many forgotten classics like Schippeitaro, The Child Who Came From an Egg and How a Fish Swam in the Air.
History of the French Revolution
History of the French Revolution
Mignet, Francois
¥19.52
Francois Mignet's 'Histoire de la revolution francaise' is a study of the events that caused a huge shift of power in France around the turn of the 19th Century.This was primarily a study of the theories and ideologies behind the events, rather than a factual record.
History of the Telephone
History of the Telephone
Casson, Herbert N.
¥19.52
First published in 1910, this book details the history of one of the most important inventions of the modern world: the telephone.
Homer and His Age
Homer and His Age
Lang, Andrew
¥19.52
A fantastic look at the life and times of the ancient Greek epic poet Homer by famed anthropologist Andrew Lang.
Lucia's Progress
Lucia's Progress
Benson, E. F.
¥19.52
The fifth novel in E. F. Benson's classic 'Mapp and Lucia' comedy series following the lives of Emmeline "e;Lucia"e; Lucas and Elizabeth Mapp in the one-upmanship and snobbery of the 1920s/30s British social scene.
It Might Have Been
It Might Have Been
Holt, Emily Sarah
¥19.52
Remember, remember the fifth of November,the gunpowder treason and plot.I see no reason why the gunpowder treasonshould ever be forgot.A fantastic fictionalisation of the famous gunpowder plot, where Guy Fawkes and his band of conspirators hatched a daring plan to blow up the Houses of Parliament.
Ivanhoe
Ivanhoe
Scott, Sir Walter
¥19.52
This classic novel by Sir Walter Scott has been enjoyed by readers around the world for over 190 years.Often cited for its influence over the formation of the Romanticism movement, this historical fiction is undoubtably one of the English classic greats.
History of Modern Philosophy
History of Modern Philosophy
Falckenberg, Richard
¥19.52
Richard Falckenberg's fantastic work on the history of philosophy from Nicholas of Cusa (the 15th century Catholic cardinal) up to the end of the 19th century.
Jamie Tales
Jamie Tales
Bythell, Marian
¥39.14
Jamie, the bearded collie, is besotted by a beautiful white poodle called Fifi, and when she sails away to France he is heartbroken. But not for long. A very pretty collie catches his eye, and Jamie is his happy-go-lucky, irrepressible self once again. Here are four new Jamie tales, written in rhyme, and as usual Jamie is spilling over with energy and fun.