You would not set out to climb Everest without the right training and equipment. Same with real estate, do not even start unless you know what you are doing. This book can be your guide, it is the result of thirty years in a very competitive real estate market. Let the author walk you through the marketplace in this easy step-by-step guide. This will help you achieve your real estate goals and save your hard earned money. Learn how to: ·Set up your search. ·Assess value. ·Understand the golden rule of real estate. ·Overcome the hurdle of price. ·Read the real estate market. ·Negotiate to buy or sell. ·Auctions. ·Successfully invest. Geoffrey Gibson spent thirty years in the highly competitive real estate market of Sydney's Lower North Shore. He has sold some of Sydney's finest homes, and was also known for his marketing of the area's commercial, retail and industrial property. Learn more at www.GeoffreyGibson.com Business & Economics : Real Estate - Buying & Selling Homes

Step-By-Step Guide Makes It Easy To Get Targeted Traffic That Converts For Pennies Per Click With YouTube Advertising… YouTube is the 2nd BIGGEST search engine ?on the? internet?? has over 1 Billion users with hundreds of millions of hours of YouTube videos being watched daily with full engagement? YOUTUBE? ADS? for MAXIMUM? PROFITS Although often overlooked, YouTube advertising is one of the fastest, easiest ways to get affordable traffic flowing quickly… Engagement on YouTube is MASSIVE, and growing, with a 60% year over year increase in the number of hours people spend watching video… this means your ads get clicked It’s pretty obvious that YouTube is big and getting BIGGER… which means the advertising opportunity is MASSIVE! But, To See Success With YouTube Ads, You Must Know What You’re Doing… You can’t just throw up an ad and expect to start making big profits… Although YouTube ads is a very user-friendly platform, there are some details that you must pay attention to if you want to see success… If you do things the right way, you can find yourself raking in profits like crazy… in many cases right out of the gates… But if you do things wrong, you could find yourself wasting time, spinning your wheels, and ultimately wasting money… And it gets worse… Sadly, Many People That Try To Generate Traffic With YouTube Advertising Fail… That’s because they don’t fully understand what must be done to see success with YouTube ads. The KEY to success with YouTube is to pay attention to the details, and in order to do that, you really need to learn from someone that’s seen massive results from advertising on YouTube. Pay close attention, because today I’m going to show you a system that will take you by the hand and show you how to generate as much targeted traffic as you could ever want with YouTube advertising… This step-by-step guide will show you how to harness the power of YouTube’s ads platform to get fast results and traffic that generates a positive return on your marketing investment… How to get started with YouTube ads even if you’ve never made a video or logged into YouTube in your entire life… Step-by-step instructions to get your YouTube ads setup and ready to start generating traffic within just a few minutes… Creating your first video campaign the right way… Do this right, and you’ll find yourself getting massive ROIs…?? The tools of the trade… You’ll discover exactly which tools you need to get started… I’ll even show you how to start with little to no budget if you’re trying to do this on a shoestring… No camera? No problem… this book reveal the fastest way to create a professional looking video WITHOUT a video camera… using this simple method, you can get started today, even if you don’t have any high-tech equipment… The types of ads that work the best and generate the highest ROI are broken down… you’ll be a YouTube ads expert when you finish this training… The best way to track the success of your campaigns so you know when to call it quits on a campaign and when to scale things up to the next level… What if you could just cut to the chase and start making money right out of the gates? Wouldn’t that make a whole lot more sense? This guide to YouTube advertising was created by someone with experience creating and profiting from winning campaigns… Doesn’t it make more sense to learn from an expert and take a shortcut to success?

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This eBook features the unabridged text of ‘The Marriage Contract by Honoré de Balzac - Delphi Classics (Illustrated)’ from the bestselling edition of ‘The Collected Works of Honoré de Balzac’. Having established their name as the leading publisher of classic literature and art, Delphi Classics produce publications that are individually crafted with superior formatting, while introducing many rare texts for the first time in digital print. The Delphi Classics edition of Balzac includes original annotations and illustrations relating to the life and works of the author, as well as individual tables of contents, allowing you to navigate eBooks quickly and easily. eBook features: * The complete unabridged text of ‘The Marriage Contract by Honoré de Balzac - Delphi Classics (Illustrated)’ * Beautifully illustrated with images related to Balzac’s works * Individual contents table, allowing easy navigation around the eBook * Excellent formatting of the text Please visit www.delphiclassics.com to learn more about our wide range of titles

Well, what do you know of business laws and rules, outside your present circle of routine work? Now, this handy little volume is a condensation of the rules and the laws which every man, from the day laborer to the banker, should be familiar with. We have not put in everything about business, for that would require a library, instead of a book that can be read in a short day, and be consulted for its special information at any time.

The artist's idea of success is very different from that of the business man, and the scientist differs from both, as does the statesman from all three. We read of successful gamblers, burglars or freebooters, but no true success was ever won or ever can be won that sets at defiance the laws of God and man. To win, so that we ourselves and the world shall be the better for our having lived, we must begin the struggle, with a high purpose, keeping ever before our minds the characters and methods of the noble men who have succeeded along the same lines.

Prima carte din Rom?nia despre p?strarea clien?ilor Aceasta nu este o biblie ?n domeniu, dar este un must read pentru oricine vrea s? p?streze un client. ?Cred ?n Customer Retention. Cred ?n Lovemarks. Cred ?n Customer Experience ca form? evoluat? a loialit??ii. Cred ?n cei mai buni. Cred ?n exper?i, ?n cei care nu se vor mul?umi cu a fi exper?i din titulatur?, ci din convingeri ?i idei proprii.” Acesta este manifestul cu care ??i ?ncepe Mihai Dragnea pledoaria pentru autenticitate, responsabilitate ?i creativitate ?n rela?ia cu clien?ii. ?n goana dup? market share ?i profit se investesc foarte multe resurse ?n atragerea clien?ilor noi, iar rela?ia cu clien?ii existen?i este adeseori neglijat?. Foarte important: Customer Retention nu se refer? la loializarea clien?ilor, ci la p?strarea celor care inten?ioneaz? s? renun?e. Customer Loyalty este pentru cei pe care vrei s? ?i r?spl?te?ti c? ??i sunt clien?i. Este vorba despre dou? segmente diferite c?rora trebuie s? le corespund? abord?ri de business distincte. Clien?ii ??i exprim? opiniile oriunde, online mai ales, ?i au o mare putere de decizie, inclusiv pe aceea de a schimba valorile ?i credin?ele unei companii. A-i trata nediferen?iat pe cei care vor s? renun?e la produsele ?i serviciile tale ?i pe cei care ??i sunt fideli este ca ?i cum ai trage cu tunul la un concurs de tir cu arcul. ?A? recomanda aceast? carte ca lectur? obligatorie pentru toate persoanele dintr-o companie, de la front office p?n? la management. ?n orice moment ?i la orice palier ierarhic, pot fi luate decizii care s? ajute compania s? ??i p?streze clien?ii mul?umi?i ?i aceast? mul?umire s? fie tradus? ?n fidelitate. Mihai ne arat? exact cum trebuie tratat? problema reten?iei ?i reu?e?te s? explice importan?a unor decizii potrivite luate ?n deplin? cuno?tin?? de cauz?, at?t business, c?t ?i customer oriented.” - Andrei Cismaru, Social Media Manager at Bitdefender ?Mihai este un artist des?v?r?it. Iar arta sa st? ?n m?iestria cu care reu?e?te s? pun? ?n practic? una dintre cele mai frumoase discipline de business, rela?ia cu clien?ii.” - M?d?lina Vil?u, Managing Director, Marketing Insiders Group ?This is retention vine cu informa?ii foarte bine documentate despre loializare ?i reten?ie, dou? instrumente de marketing despre care nu mul?i ?tiu c? sunt diferite. Cu un stil diplomatic ?i pe alocuri umoristic, Mihai ne vorbe?te despre provenien?a acestor instrumente ?i ne ajut? s? le diferen?iem prin simpla aprofundare a istoriei lor. Speciali?tii ?n marketing vor ?n?elege, dup? citirea acestei c?r?i, c? uneori ?i-au targetat gre?it clien?ii, dar vor ?ti ce ?i cum s? ?mbun?t??easc? pe viitor.”- Gabriela Udeanu, Founder, Buzzle.ro

Criza economic? a ultimilor ani ne-a f?cut mult mai precau?i c?nd vine vorba de bani. ?ns? ce te faci c?nd partenerul de via?? este ?m?n?-spart?“ sau vrea ?n continuare s? plece ?n vacan?e scumpe, cu pre?ul sacrific?rii pensiei private?Scris? de o echip? de economi?ti ?i psihologi cu experien?? ?n consilierea financiar? ?i de cuplu, cartea de fa?? v? ajut? s? ?n?elege?i ?n ce fel buna chivernisire a banilor familiei spore?te iubirea ?i ?ncrederea ?n cuplu. Autorii americani discut? aspectele psihologice ale negocierii ?i implic?rii afective ?n via?a de cuplu, corel?ndu-le cu ponturi financiare pentru controlul atent al cheltuielilor, pentru stabilirea unui buget realist ?i a unor rela?ii echitabile cu banca ?i, mai presus de toate, pentru o investi?ie de?teapt? ?n viitorul rela?iei ?i copiilor.

Blockchain Technology & DevOps BundleBook 1- Blockchain Technology: Introduction and its impact on Business EcosystemBLOCKCHAIN TECHNOLOGY BEYOND BITCOIN INVESTING……(Free Blockchain Booklet Inside- Resources for further study)Larry Summers (US Former Treasury Secretary) once exclaimed,” 40 years from now, Blockchain and all that followed from it will figure more prominently in that story than will Bitcoin.”This is the essence of my interest and research in Blockchain Technology. Most of the discussions or information is about Bitcoin investing and its implications on Fintech sector. But what if you have more in-depth curiosity like:- How would Blockchain Technology impact the day to day lives of common people?- How could the government leverage the Blockchain Technology to improve the service delivery?- How would the existing businesses be impacted and integrated with this new Technology?- How the current Businesses and Jobs would be transformed?- What are the other sectors where this Technology have been Implemented?The answer to these questions would pave the way for your future research of the topic. It would also help you to stay ahead of the race by learning the relevant applications of Blockchain Technology. My book is an attempt to understand and look Blockchain Technology beyond investing!Book 2- DevOps Handbook: Introduction and its impact on Business Ecosystem“It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.”- Charles DarwinAs the industry is moving towards maximum digitization there is a consensus that DevOps practices help you deliver software faster, more reliable, and with fewer errors.DevOps is set of practices and cultural values that have been proven to help organizations of all sizes improve their software release cycles, software quality, security, and ability to get rapid feedback on product development.This book is aimed at Consultant, Project Manager and people from techno-commercial profiles who would be explaining the benefits of DevOps to the client, internal leadership or project teams. As the crux of DevOps methodology lies in the cultural transformation of the organization, people who are stakeholders in shaping this change must understand the overall alignment of business goals with this methodology.You would get to explore:? ·What is DevOps·Relationship between Agile, Scrum, Kanban and DevOps·DevOps Adoption: Organizational cultural Change ·Emerging Trends·DevOps success stories In the Free Booklet you will find out: ·DevOps Job Market overview (No. of jobs, Mean salary etc.)·Insights into DevOps job application·People to follow the latest development

Strategii verificate pentru succes profesional Dac? ne na?tem to?i cu un creier ?n esen?? asem?n?tor, atunci cum se face c?, ?n istorie, doar pu?ini oameni par s? exceleze cu adev?rat ?i s? ?i ?mplineasc? aceast? putere care exist? latent? ?n to?i? Robert Greene analizeaz? vie?ile mae?trilor pentru a spulbera miturile privind geniul ?i a demonstra c? s?rguin?a, r?bdarea, perseveren?a ?i ?ncrederea joac? un rol mult mai mare ?n ob?inerea succesului dec?t simplele capacit??i intelectuale. Cu ajutorul strategiilor de urmat pentru ?mplinirea poten?ialului ?i respect?nd pa?ii descri?i ?n carte, pa?i pe care i-au urmat, ?n evolu?ia lor profesional?, personalit??i ca Goethe, Einstein, Darwin sau Mozart, ne arat? autorul, ne putem dezvolta talentele cu care am fost ?nzestra?i la na?tere, astfel ?nc?t s? ne g?sim propria chemare ?i s? devenim lideri ?n orice domeniu de activitate.

NSZ / GR Günümüzde yatrm aralarna olan ilgi nemli oranda artmtr. Yatrm dünyas hem ürün hem yatrmc hemde ilem miktar büyüklüklerinde ok nemli artlar kaydetmitir. Klasik yatrm aralarna olan ilgi, balangta riskten korunma amacyla yaplan emtia piyasalarna da yansm ve sradan bir yatrmc portfyünde artk bunlara da yer vermeye balamtr. Yatrm dünyasna olan bu büyük ilgiye ramen hangi araca hangi zamanda ve hangi fiyattan yatrm yaplaca ve bu yatrmn yine ne zaman ve hangi fiyattan elden karlaca yatrmc asndan hala cevaplandrlmas en zor konu olmutur. Dier yandan finans medyas gerek yazl gerek grsel aralarla yaptklar yaynlarla yatrrm aralarna olan ilgiyi daha arttrmtr. Bu yaynlarda verilen haberler, veriler ve bilgiler verili ekilleriyle bazen finansal kaosu ciddi bir biimde arttrarak yatrmcnn deien koullarda ne yapmas gerktii problemini daha kark hale getirmitir. Kurumsal yatrmclar bile, ellerindeki nemli bilgi setlerine ramen yatrm hatalarna yenik düerek iflaslarna neden olmu yatrm yaptklar aralarda ve ülkelerde ciddi krizlere neden olmutur. Yatrm dünyas yatrmcya snrsz frsat salarken ayn oranda kriz ve iflas zemininide hazr tutmutur. 1990’larn bandan beri global anlamda be alt tane nemli lüde ykc kriz ortaya km ve bu krizlerde en büyük servet kayplar, yatrm aralarn portfylerinde bulunduran yatrmclarda grülmütür. lgin olan yan ise bu krizler hep ok ünlü ekonomistlerin veya ekonomik kurulularn veya yorumcularn “artk kriz kmaz” veya “ok iyi yoldasnz” eklindeki grülerinden hemen sonra meydana gelmitir. Bilginin en nemli girdi sayld günümüzde bilgi internet araclyla kolayca ulalabilir hale gelmitir. Buna ramen bir ok yatrmc bilgiye sahip olsa bile isel ve dsal etkilerden dolay bu bilgiyi doru yatrm kararna hala dnütürmemektedir. Kurumlar gemite olmad kadar ekonomist, analist ve yatrm uzman altrmasna ramen hala “ngrülmedik biimde fiyat artlar ve azallar” devam etmektedir. 2000 yl krizi srasnda ve sonrasnda bir ok yabanc kurum dahi Türkiye veya dier gelimekte olan ülkelere ait yatrm masalarn kapam ve bu ülkeleri yatrm yaplabilen ülkeler listesinin dna karmtr. Bu olaydan bir iki yl sonra gelimekte olan ülkelerin endekslerin deerleri 4-5 kat artmtr. Bu fiyat artlar ilgin bir ekilde yine yabanc yatrmclar tarafndan salanmtr. Yine ülkemizde 2000 yl srasnda denenen 20000 endeks srasnda yatrmclar hisse senetlerine akn ederken, aldklar bu hisseler ile büyük düüe yakalanm ve baz yatrmclar bu hisseleri 7000-10000 endeks aras satmak zorunda kalmtr. Yazar Hakknda [Tarkan zhan, 1969-] RENM DURUMU: Trakya üniversitesi Blüm: Fen Fakultesi Kimyager MESLE: Borsac, Trader, Portfoy Ynetimi Aktif alma süresi; 25 yl

"Chase Andrews proporciona la hoja de ruta exacta que puede seguir para obtener $100,000 por a?o en ingresos pasivos." ?Muy valioso y altamente recomendado para aquellos que quieren comenzar a ganar dinero mientras duermen!"“Mark Anastasi, autor del best-seller del New York Times "The Laptop Millionaire”Si su objetivo es una isla remota o simplemente pasa más tiempo con su familia, este libro puede llevarlo allí. Descubra las 14 estrategias de ingresos pasivos que utilizan las personas comunes para recuperar el control de su tiempo y aprovechar al máximo sus vidas. Sí, ahora puede vivir el estilo de vida que siempre ha so?ado y disfrutar de múltiples flujos de ingresos.?Si está cansado de hacer a su jefe rico de trabajar de cheque a cheque, o simplemente quiere mejorar drásticamente su estilo de vida actual, este es el libro que puede cambiar todo.Siga los pasos que se detallan en este libro y tendrá todo esto más pronto de lo que creyó posible.?Millones de personas viven bajo sus propios términos, haciendo lo que aman, trabajando cuando eligen hacerlo, ganando el doble, el triple o más de lo que hicieron en sus trabajos "normales".??Está listo para unirse al movimiento? **Aquí hay una vista previa de lo que aprenderá**?Qué es el ingreso pasivo y por qué lo necesita más de lo que cree?Cómo hacer una fortuna vendiendo eBooks en Amazon Kindle?Cómo encontrar, analizar y vender productos físicos a través del programa FBA de Amazon?Cómo generar seis cifras por a?o en Bienes Raíces comprando solo dos propiedades por a?o?Cómo analizar el mercado de valores y hacer una matanza de opciones de compra y venta?Cómo hacer $ 100,000 por a?o gracias a eBooks?Cómo crear un sitio y monetizar con una guía paso a paso?Cómo crear un blog con una guía paso a paso?Cómo hacer dinero de los sitios de autoridad?Cómo encontrar y vender bienes raíces digitales (sitios web) para obtener enormes ganancias?Cómo convertir su oro y plata en activos que generan ingresos?Cómo crear una cartera de dividendos de seis cifras por a?o??Y mucho más!Obtenga su copia hoy y dé un paso más hacia la libertad financiera

Many inspired people miss the opportunities of being gifted the way they are because they don't have the will or the discipline to move the inspiration from their soul to their hands. If you are the kind of person that is full of inspiration, loads of ideas, and have plenty knocking around in your head, but none of that has materialized, then there is a good chance what you need is more discipline.?In most circles among adults, suggesting discipline is problematic because it feels like that word is reserved for kids. Yes, there is one kind of discipline that is reserved for kids. But the kind of discipline that you need to attain the kind of success you are thinking of is very different than the picture that emerges at the invocation of the word. The discipline you need is the kind that will allow you to take control over your thoughts and actions.?We may have all the other attributes that are required to be successful, but if we lack the discipline then all bets are off. That's usually where the problem is when you've gone through tons of books, tons of seminars, and you still can't translate inspiration into action.?This book will show you the reason discipline is elusive to many people and why the lack of success becomes the norm. You can't just turn on discipline in many cases, you need to understand yourself and understand the reason your greatness is stuck within you struggling to come out.?? Don't wait any longer! Scroll up and click the 'Buy Now' button and start instilling more discipline in your life to help achieve your dreams!

Retirement and good living Are you getting ready to simplify life and move from the world of work to a life of retirement and good living ─ to enter a happy retirement? Retirement and good living: The author of Purposeful Retirement, Hyrum W. Smith, is one of the original creators of the popular Franklin Day Planner, the former Chairman and CEO of Franklin Covey Co., and the recognized “Father of Time Management”. In this book, Hyram shows you how you can move from your world of work, simplify life and enter what can be the most satisfying phase of your life ─ a new world of purposeful retirement and good living. Aging well and a happy retirement: You have had a successful career by almost all measures and now you are concerned about aging well and looking toward a happy retirement. You are definitely not a couch potato. ·How are you going to create a retirement that is meaningful and inspiring for your second act? ·Can you simplify life? ·Is there a way to make intelligent and anxiety free retirement planning choices? ·Can you learn from the lives and experiences of people who have found their pathway to happy retirement? ·What are their secrets to aging well and a happy retirement? Retirement guide: For four decades, Hyrum W. Smith has been empowering people to effectively govern their personal and professional lives. An award winning author, distinguished speaker, and successful businessman, Hyrum offers a tested and actionable retirement guide to finding that perfect retirement niche. In his book, Hyrum enables you to map the step-by-step route to a retirement that is not just enjoyable but is also deeply fulfilling on a personal level. Welcome to your new life of retirement and good living: This distinguished author, speaker, and businessman combines wit and enthusiasm with a gift for communicating compelling principles that inspire lasting personal change. Hyrum shares a lifetime of wisdom in this powerful retirement guide to discovering your true passion, re-imagining your life, and trying new possibilities. Welcome to a new life of retirement and good living ─ to a purposeful retirement.

Investing like a guru is a detailed investment introduction book on value investing. The concept that is used by Warren Buffet, Charlie Munger and other billionaire Investors all through history. ?

An engaging and incisive look at today's top business leaders – visionary and creative mavericks who are changing the way we do business. Inspiring and accessible, ‘Mavericks at Work’ is for anyone who wants to succeed in business – from the entry-level employee to the CEO. In ‘Mavericks at Work’, two high-profile journalists introduce an inspiring group of entrepreneurs and executives who are building great businesses by challenging business as usual. From break-the-mould innovators such as HBO, Pixar, and Netflix to global giants such as IBM and Procter & Gamble, these mavericks are winning big by devising new answers to the oldest (and toughest) challenges of competition and leadership. Their stories are exciting – and their ideas are truly powerful. Real mavericks know that: ? Big, original ideas pay big dividends ? Being different makes all the difference ? Nobody is as smart as everybody ? Cheaper is better, but value is priceless ? Great leaders are insatiable learners ‘Mavericks at Work’ is a relentlessly useful how-to book. But it is also an eye-opening what-if book – with insights that showcase the power of business at its best and set a positive agenda for the future.

The Way of Nowhere is a business book by the UK’s hottest change management consultancy who have led transformations in some of Britain’s biggest and best known organisations. An invaluable resource for anyone who wants to make a creative difference in their lives and the lives of people around them. Inspired by the unique practice of 'nowhere', a community of companies that specialise in co-creation, this is an inspirational book that will help you break through to a more creative and strategic future Renowned for their world-class approach to innovation, the nowhere group works with a wide range of businesses, government agencies and individuals to develop their creativity to its full potential. Now, their book maps out the groundbreaking ways that anyone can become more productive, playing a more creative role in your organisation while simultaneously nurturing your own growth along the way. It contains eight breakthrough questions designed to stimulate and enrich our creative capacity, both as an individual and as part of a team. Using examples and tools from their work with some of the UK’s largest and best known businesses, The Way of Nowhere shows us how to unlock the underlying and invisible forces at play within organisations, communities and cultures. With practice, you will discover how these questions and insights can release the latent creativity that exists within - a place where magic can happen - out of nowhere!

Only our limited idea of money is keeping us poor. David Boyle introduces us to alternative cash and people who can conjure money – that is, spending power – out of nothing. Until recently, the growth of alternative cash had been the province of big business: phone cards, stamps, air miles and Tesco’s clubcard points all have purchasing power, yet are not cash as we know it. Now, locally created money systems like ‘time dollars’, ‘Womanshare’ and ‘Ithaca hours’ are being invented by communities for communities. With clarity and great humour, Boyle tells the story of this extraordinary revolution: he travels to the USA to visit the people behind local money systems; relates their vision of the future; and describes how to set up your own currency. This is no dry theoretical tome: Boyle writes about his subject in a way that is concrete, illuminating, often very funny and always highly readable. This paperback edition includes a new epilogue with an update on the latest alternative currency ideas: ‘You just have to cast doubt on the real existence of the money markets and they could just shrivel away. Anything could happen.’ A revolution is underway now: this book tells the story of its leaders and the ideas that inspired them.

By one estimate, 90 percent of all of the data in history was created in the last two years. In 2014, International Data Corporation calculated the data universe at 4.4 zettabytes, or 4.4 trillion gigabytes. That much information, in volume, could fill enough slender iPad Air tablets to create a stack two-thirds of the way to the moon. Now, that's Big Data.Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. The vital raw material of today's information economy is data.In Data-ism, New York Times reporter Steve Lohr explains how big-data technology is ushering in a revolution in proportions that promise to be the basis of the next wave of efficiency and innovation across the economy. But more is at work here than technology. Big data is also the vehicle for a point of view, or philosophy, about how decisions will be and perhaps should be made in the future. Lohr investigates the benefits of data while also examining its dark side. Data-ism is about this next phase, in which vast Internet-scale data sets are used for discovery and prediction in virtually every field. It shows how this new revolution will change decision making by relying more on data and analysis, and less on intuition and experience and transform the nature of leadership and management. Focusing on young entrepreneurs at the forefront of data science as well as on giant companies such as IBM that are making big bets on data science for the future of their businesses, Data-ism is a field guide to what is ahead, explaining how individuals and institutions will need to exploit, protect, and manage data to stay competitive in the coming years. With rich examples of how the rise of big data is affecting everyday life, Data-ism also raises provocative questions about policy and practice that have wide implications for everyone.The age of data-ism is here. But are we ready to handle its consequences, good and bad?

In the bestselling tradition of The Soul of a New Machine, Dealers of Lightning is a fascinating journey of intellectual creation. In the 1970s and '80s, Xerox Corporation brought together a brain-trust of engineering geniuses, a group of computer eccentrics dubbed PARC. This brilliant group created several monumental innovations that triggered a technological revolution, including the first personal computer, the laser printer, and the graphical interface (one of the main precursors of the Internet), only to see these breakthroughs rejected by the corporation. Yet, instead of giving up, these determined inventors turned their ideas into empires that radically altered contemporary life and changed the world.Based on extensive interviews with the scientists, engineers, administrators, and executives who lived the story, this riveting chronicle details PARC's humble beginnings through its triumph as a hothouse for ideas, and shows why Xerox was never able to grasp, and ultimately exploit, the cutting-edge innovations PARC delivered. Dealers of Lightning offers an unprecedented look at the ideas, the inventions, and the individuals that propelled Xerox PARC to the frontier of technohistoiy--and the corporate machinations that almost prevented it from achieving greatness.

"It began with a promising cancer drug, the brainchild of a gifted researcher, and grew into an insider trading scandal that ensnared one of America's most successful women. The story of ImClone Systems and its "miracle" cancer drug, Erbitux, is the quintessential business saga of the late 1990s. It's the story of big money and cutting-edgescience, celebrity, greed, and slipshod business practices; the story of biotech hype and hope and every kind of excess.At the center of it all stands a single, enigmatic figure named Sam Waksal. A brilliant, mercurial, and desperate-to-be-liked entrepreneur, Waksal was addicted to the trappings of wealth and fame that accrued to a darling of the stock market and the overheated atmosphere of biotech IPOs. At the height of his stardom, Waksal hobnobbed with Martha Stewart in New York and Carl Icahn in the Hamptons, hosted parties at his fabulous art-filled loft, and was a fixture in the gossip columns. He promised that Erbitux would "change oncology," and would soon be making $1 billion a year.But as Waksal partied late into the night, desperate cancer patients languished, waiting for his drug to come to market. When the FDA withheld approval of Erbitux, the charming scientist who had always stayed just one step ahead of bankruptcy panicked and desperately tried to cash in his stock before the bad news hit Wall Street.Waksal is now in jail, the first of the Enron-era white-collar criminals to be sentenced. Yet his cancer drug has proved more durable than his evanescent profits. Erbitux remains promising, the leading example of a new way to fight cancer, and patients and investors hope it will be available soon.