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Mavericks at Work: Why the most original minds in business win
￥91.23
An engaging and incisive look at today's top business leaders – visionary and creative mavericks who are changing the way we do business. Inspiring and accessible, ‘Mavericks at Work’ is for anyone who wants to succeed in business – from the entry-level employee to the CEO. In ‘Mavericks at Work’, two high-profile journalists introduce an inspiring group of entrepreneurs and executives who are building great businesses by challenging business as usual. From break-the-mould innovators such as HBO, Pixar, and Netflix to global giants such as IBM and Procter & Gamble, these mavericks are winning big by devising new answers to the oldest (and toughest) challenges of competition and leadership. Their stories are exciting – and their ideas are truly powerful. Real mavericks know that: ? Big, original ideas pay big dividends ? Being different makes all the difference ? Nobody is as smart as everybody ? Cheaper is better, but value is priceless ? Great leaders are insatiable learners ‘Mavericks at Work’ is a relentlessly useful how-to book. But it is also an eye-opening what-if book – with insights that showcase the power of business at its best and set a positive agenda for the future.
Живая еда от 1000 болезней. Рецепты, которые лечат позвоночник
￥17.74
У книжц? футуролога з Массачусетського технолог?чного ?нституту Март?на Форда йдеться про штучний ?нтелект ? роботехн?ку, чи? можливост? вже перевершують всяку уяву, руйнують стереотипи ? конкурують з людським мозком. Автор скрупульозно досл?джу? технолог?чн? ?нновац?? ? моделю? недалеке майбутн?, коли машини зам?нять людей ? заживуть сво?м життям. Ця книжка похитне в?ру читач?в у абсолютну доц?льн?сть роботизац?? ? спонука? задуматися над майбутн?м людства.
Золотые советы хозяюшки (Zolotye sovety hozjajushki)
￥18.07
Щоб справити враження промовою достатньо 18 хвилин — впевнений Кр?с Андерсон. Автор д?литься прийомами вдалого виступу: як сформулювати зм?ст ? ефективно донести свою думку до аудитор??. Окр?м того, це видання допоможе подолати страх публ?чних виступ?в. Андерсон упевнений: якщо ви за об?дом можете под?литися з друзями якоюсь ?стор??ю, то й публ?чну промову подужа?те. ??Ця книга — ун?версальна ?нструкц?я з ефективно? комун?кац??, яку можна застосувати як ? при д?лових переговорах, так ? при сп?лкування в повсякденному житт?.
Секреты домашнего копчения (Sekrety domashnego kopchenija)
￥17.74
Ця книжка стане пусковим механ?змом для тих, хто прагне мислити та створювати нове, а не коп?ювати в?дпрацьован? шаблони. Автор перекону?: роблячи те, що ми вже зна?мо, ми руха?мо св?т в?д 1 до n, додаючи б?льше чогось вже знаного; проте щоразу, коли ми створю?мо щось нове, ми ступа?мо в?д 0 до 1. Т?ль покроково опису? д??в?сть експоненц?ального закону у св?т? стартап?в, та?мниц? роботи ?з венчурним кап?талом, а також ?нновац?йн? ?де? майбутнього, як? зм?нять життя людей до невп?знаваност?...
?tk?zés: Rossz hely. Rossz id?. Nagy lecke.
￥68.02
Kézik?nyv azoknak, akik érdekl?dnek a baromfitartás iránt és egyetlen helyen szeretnének utánanézni felmerül? kérdéseiknek. ? milyen fajtát válasszak? ? mi a jobb: a tenyésztés vagy a szaporítás? ? hogyan készítsem el házilag az olcsóbb és táplálóbb takarmányt? ? mekkora helyen érdemes tartani a baromfikat és hogyan alakítsam ki az él?helyüket? ? milyen el?feltételeket kell megteremtenem a keltetéshez és milyen keltet?gépet használjak? ? hogyan el?zhetem meg a legfontosabb betegségeket? ? melyek a dísztyúktenyésztés legfontosabb feltételei és hogyan készülhet fel sikeresen a versenyekre? A k?tet kuriózuma az ?sszesen 60 baromfifajtát bemutató részletes ismertet?.
Preparations for the ISO Implementation Project – A Plain English Guide
￥81.67
“There are many misconceptions about ISO standards that very often do not allow the standard to become a serious candidate for consideration, let alone for the actual implementation.” In this book, Dejan Kosutic, author and experienced ISO consultant, is giving away his practical know-how on preparing for ISO 9001, ISO 14001, ISO 27001, ISO 22301, ISO 20000, ISO 22000, OHSAS 18001, ISO 13485, AS9100, and IATF 16949 implementation. No matter if you are new or experienced in the field, this book gives you everything you will ever need to learn about preparations for ISO implementation projects, and how to avoid some costly mistakes in the process. The first step that is crucial to any ISO implementation project is to convince your top management to implement the ISO standard, and in order to do so, you have to speak the language they want to hear. As Kosutic says: “What management wants to hear are profit, market share, client satisfaction, cost cutting, business strategy, and business risks. And you can't blame them – after all, this is what their job is all about.” Starting from that step, Preparations for the ISO Implementation Project: A Plain English Guide will cover other important steps your organization must take in order to be completely prepared for the implementation of any ISO standard. Among other important things, you will learn how to choose a consultant, how to set up the project management structure, and what tools and templates can help you in the implementation project. Written in easy-to-understand language, this book is written for people who are going for an ISO implementation for the first time and need clear guidance on what to do before the project starts. Whether you’re an experienced practitioner or new to the field, it’s the only book you’ll ever need on the subject.
Вкусный сыр. Сулугуни, брынза
￥17.74
Книга П?тера Коулмана та Роберта Фер?юсона ?Результативний конфл?кт? ма? дуже влучний п?дзаголовок – ?Незгода – це сила, що працю? на вас?. Саме незгода, з яко?, власне, ? почина?ться будь-який конфл?кт, ста? руш?йною силою поступу в найр?зноман?тн?ших ситуац?ях – в?д малих родинних суперечок до великих св?тових революц?й. До уваги читача – ц?лий калейдоскоп скрутних сюжет?в, шляхи врегулювання конфл?кту та методи застосування влади, найр?зноман?тн?ш? пастки конфл?кт?в, а також с?м основних стратег?й урегулювання яскравих та часом небезпечних спалах?в конфл?кту ? влади: доброзичливост?, п?дтримки, дом?нування, поступливост?, самост?йност?, адаптац?? та непокори. Найкраще ц? стратег?? можна опанувати тод?, коли ви сам? визнача?те, якими будуть ваш? власн? д?? та результати п?д час конфл?кту. З ц??ю метою у книз? запропоновано ?нструменти для самооц?нювання, вправи, перел?к запитань для перев?рки та зведен? таблиц?, що допомагатимуть менеджерам, кер?вникам, адм?н?страторам, вчителям, мед?аторам, перегов?рникам, консультантам та адвокатам у цьому дуже непростому питанн?. Для кер?вник?в ус?х ланок та ?хн?х п?длеглих, батьк?в, а також для тих, хто хоче навчитися мистецтву врегулювання конфл?кт?в.
Work Like An Immigrant
￥163.09
Work Like an Immigrant: 9 Keys to Unlock Your Potential, Attain True Fulfillment, and Build Your Legacy Today is a memoir-meets-business book that offers you inspiration, hard-won guidance, and soul-searching steps and activities to build a highly fulfilling lifestyle—no matter where you come from, what career path you are on or what adversity you may have encountered in the past. Part 1: The Story traces the author’s journey from selling bread and dodging bullets on the streets of Brazil to earning millions selling cable TV and Internet services door to door, as well as building and managing record-breaking sales teams. It later explores the family crisis that inspired him to become a high-performance consultant, coach, and speaker, leading others to achieve levels of happiness and fulfillment they had never imagined possible. Part 2: Nine Steps to Health, Wealth, Happiness and Fulfillment reveals the nine-step program to dreaming big and living your purpose by taking control of your thoughts and emotions and engaging in continuous joyful execution. Here, you discover how to harness the power of your imagination, unlock hidden resources, and overcome both internal and external limitations. In addition, you gain mastery of a variety of techniques inspired by numerous self-improvement visionaries, from Napoleon Hill and Joseph Murphy to Zig Ziglar and Tony Robbins. Part 3: Principles and Practices presents the nine principles for achieving prosperity, along with twenty-eight practical techniques for envisioning success, defining your mission, transforming negative thoughts to positive action, teaming up with a mentor, shifting focus from problems to solutions, and much more.
Backpack Abroad Now!: Travel overseas—even if you're broke
￥34.79
Like icebergs, some stories hold their mysteries submerged beneath the surface. Poet and novelist Mario Milosevic conjures a cornucopia of such tales, presenting 2,002 opening sentences paired with 2,002 closing sentences, bridged by a brief universal middle section that either muddies the waters or makes everything as clear as ice. A mad storyteller’s fever dream, Mostly Invisible doubles Scheherazade’s iconic 1,001 nights and pours forth a kaleidoscopic cavalcade of thrills, romance, mystery, adventure, fantasy, and intrigue. Echoing much of the mystery of life, the bulk of these stories lurk hidden from view, but come alive in the imaginations of readers willing to take a journey to the outer edges of storytelling.
Contele de Monte-Cristo. Vol. IV
￥42.92
Economia american? modern? este crea?ia a patru oameni: Andrew Carnegie, John D. Rockefeller, Jay Gould ?i J.P. Morgan. Ei au fost gigan?ii epocii de aur, un moment de dezvoltare f?r? precedent care a f?cut din America cea mai bogat?, mai inovatoare ?i mai productiv? ?ar? a planetei. Charles R. Morris ?i readuce la via?? pe magnatul o?elului Carnegie, regele petrolului Rockefeller ?i vr?jitorul c?ilor ferate Gould, cei obseda?i de progres, experimentare ?i vitez?, precum ?i pe finan?istul Morgan, omul de afaceri gentleman, care a luptat pentru o ?ncredere global? ?n afacerile americane. Magna?ii este incredibila poveste a oamenilor hot?r??i care au cl?dit economia american?, cre?nd un colos industrial – ?i o ?ntreag? ?ar? de consumatori din clasa de mijloc.
City
￥57.14
What will you find in this book? You’ll find events and stories which strikingly resemble the ones that we see in corporations. You’ll find familiar things that you like and things that will make the corporate officials think meditate. And last but not least you will find each and every one of you. Why should you buy a book that speaks about the things that you live daily? Maybe because the way in which things are narrated will enchant you and will captivate you because it feels like someone has read your mind, because you simply want to enjoy yourself by discovering the corporate environment. It is a book dedicated mainly to corporate members and to the people who work there, that is about us, the corporate members. On an optimistic note and funny way, I hope.
Ask Your Way to Success - The Definitive Guide to Success Through Asking
￥24.44
This is one of the easiest parts of making yourself a?success, but we all forget to do it. Wherever we are on the road of life, whatever we are doing, however unpleasant or difficult, however challenging, the one thing that we always forget to do is to ask for the solution. It is so simple, yet we seem to overlook it.?You can't overlook that anymore because asking does a number of things, all of which are found in this book. The simplest thing in the world and we neglect it because we are looking for complex answers to things that we fail to understand.?The law of the universe?will give you all you desire, you just have to ask for it in a way that is universally understood. That's what you will find in this book. Along with that, you will develop an understanding of the nature of things that lie beneath the pursuit of success. By truly understanding?how to ask,?when to ask,?and?what to ask for, you will slowly begin to understand the nature of this universe.?Asking, in the way we describe, has been proven time and again for all kinds of requests. From solving challenges, to asking for inspiration. From charging into battles to asking for freedom. Once you learn how to ask and you internalize how to do it,?you will transform your life.? Don't wait any longer! Scroll up and click the 'Buy Now' button and start learning how to ask for what you truly desire!
Excelen?a ?n management. Trei reguli pentru succes
￥66.22
Un program de preg?tire pentru managerii ?n formare ?Una dintre cele mai bune cinci c?r?i de business pentru cariera ta.“ – Wall Street Journal ?Sfaturi practice privitoare la tehnicile care ?i pot ajuta pe manageri s? devin? mai eficien?i.“– Forbes Drumul spre dob?ndirea pozi?iei de manager eficient este unul obositor ?i dificil. Te confrun?i cu a?tept?ri contradictorii din partea subordona?ilor, a superiorilor, a colegilor cu acela?i statut ca al t?u ?i a clien?ilor. Cum ai putea st?p?ni arta de a conduce? Cum s? faci fa?? dificult??ilor zilnice din activitatea de management? Excelen?a ?n management este un ghid indispensabil pentru autoevaluarea celor care ocup? pozi?ii de conducere ?i pentru ?n?elegerea lucrurilor pe care le pot face pentru a-?i ?mbun?t??i performan?ele. Sfaturile inteligente ?i practice, conceptele esen?iale ?i exemplele pe care le con?ine le vor permite at?t ?efilor afla?i la ?nceput de carier?, c?t ?i celor cu experien?? s?-?i ating? poten?ialul maxim de lider. Lectur? obligatorie pentru manageri! ?Un clasic modern.“ – Financial Times
Pragmatism: A New Name for Some Old Ways of Thinking
￥40.79
It is astonishing to see how many philosophical disputes collapse into insignificance the moment you subject them to this simple test of tracing a concrete consequence. There can be no difference any-where that doesn't make a difference elsewhere—no difference in abstract truth that doesn't express itself in a difference in concrete fact and in conduct consequent upon that fact, imposed on somebody, somehow, somewhere and somewhen. The whole function of philosophy ought to be to find out what definite difference it will make to you and me, at definite instants of our life, if this world-formula or that world-formula be the true one.
Believe Your Way to Success - The Definitive Guide to Success Through Believing
￥24.44
Do you truly dare to believe? How many times did you feel you were cheated out of success? How many times have you doubted your destiny? How often has success just become a meaningless buzzword? We've all been there. And the reason we have is that we have no fundamental appreciation of the ability to believe.? The ability to believe is something that requires practice and understanding. No one is asking you blindly trust something or someone. Believing is not about trusting someone or trusting something, believing is about?knowing your place in the universe?and that?the universe is right behind you in all that you do, and all that you need. You have to learn to?believe in the reason you are here and the reason you are designed and destined for greatness.?The core of your success and the ability to look past all the distractions is to be able to believe in the larger picture, not the one that you are staring at, point-blank, at the moment. Belief will get you through every single stage of your life. It will let you jump from one success to the next and it will turn your life around on the condition that you know how to do it.?This book lays out the different ways most of you can get to observe that areas that can inspire belief and the areas that you will be able to harvest the ability to believe and go on to?make yourself a success.?? Is This Book For You?This book is dedicated to those of you who truly believe you were meant to be successful. You need to believe that anything and everything your mind can conjure up is possible,?because it is. You just have to dare to believe.?? Don't wait any longer! Scroll up and click the 'Buy Now' button and start learning how to truly believe in yourself and your destiny!
Awakening of Intelligence
￥57.14
This comprehensive record of Krishnamurti's teaching is an excellent, wide-ranging introduction to the great philosopher's thought. Within general discussions of conflict, fear, violence, religious experience, self-knowledge, and intelligence, Krishnamurti examines specific issues, such as the role of the teacher and tradition; the need for awareness of "cosmic consciousness"; the problem of good and evil; and traditional Vedanta methods of help for different levels of seekers. Krishnamurti discusses these themes with Jacob Needleman, Alain Naude, and Swami Venkatasananda, among others. The Awakening of Intelligence is indispensable for all those intent on a fuller understanding of Krishnamurti's teaching.
The Modern Day Business Man: Success Without Sacrifice
￥81.50
I Believe as a Man You Are Put on This Earth with a Huge Mission!?This book exists to help equip, motivate, and teach you how to get your unique message out in today’s modern world.?The Modern Day Business Man?is for the leaders of tomorrow who want success without sacrifice. It is for men who want to have it all – vibrant health, thriving relationships, and financial freedom – while upholding a standard of conduct and integrity that inspires everyone around them. ??I went from being sixty pounds overweight, broke, and with zero influence…to creating a seven-figure business, building The Billion Dollar Brotherhood into a community thousands of men strong, and being named a Top 30 Under 30 Influencer – all by my twenty-sixth birthday.?After overcoming the agony of obesity, depression, poverty, and failing out of school, I made a decision to turn my life around. Now it is my mission to help men achieve success without sacrifice in their health, wealth and relationships. Entrepreneurs have always been the catalysts for change in society, and now more than ever, they are role models too. This book is a deep dive into the timeless principles of entrepreneurship that I have learned after investing hundreds of thousands of dollars, interviewing some of the most successful people in the world, and having a Navy Seal for a mentor over the last decade.?The Modern Day Business Man?will teach you how to:?* Get honest with yourself and take ownership of your life, so that you can create the future you really want* Rapidly build real relationships with influential people who will accelerate your journey to success* Prioritize your health and fitness so you can crush it with peak levels of performance and mental clarity in business* Build a business and brand with your spouse that deepens your bonds of trust and brings you closerDo you feel called to play at a bigger level? Are you ready to claim your destiny and live life at the highest level??Then get ready to achieve success without sacrifice as a Modern Day Business Man!
Vladimir Tism?neanu - ieri ?i azi
￥48.97
Spre deosebire de celelalte c?r?i ale sale, constituite ca ni?te a?a-zise ?fabule“ (sfaturile de business fiind oferite sub forma unor pove?ti moralizatoare), Avantajul-De ce s?n?tatea organiza?ional? este cel mai important atu ?n afaceri este o lucrare teoretic? (de?i pres?rate cu exemple concrete din practica de consultan?? a autorului ?i a echipei sale) ?i care sintetizeaz? principiile expuse ?n alte lucr?ri ale sale.La baza strategiei sale pentru echipele de conducere st? conceptul de ?s?n?tate organiza?ional?“, de care, din p?cate, mul?i lideri nu mai ?in cont atunci c?nd ?ncearc? s? ob?in? avantajul ?n fa?a competi?iei. Ei se axeaz? pe tehnologie de ultim? or?, strategii de marketing imbatabile sau planurile de afaceri complexe. Nu exist?, ?ns?, sus?ine Lencioni pe parcursul c?r?ii sale, o cale mai bun? de a ajuta o companie s? progreseze ?i s? se dezvolte s?n?tos dec?t elimin?nd cauzele care stau la baza intrigilor de culise, a confuziei, a fluctua?iei de personal ?i ?n general a tuturor disfunc?iilor. ?n acest scop, autorul propune patru ?discipline“ esen?iale, pe care le explic? ?n detaliu: 1. Construirea unei echipe de conducere bine ?nchegate (ceea ce presupune stabilirea unei rela?ii de ?ncredere, ?ncurajarea conflictelor productive, angajamentul asumat, responsabilizare reciproc? ?i concentrarea pe ob?inerea de rezultate);2. Crearea clarit??ii (toat? lumea trebuie s? fie pe aceea?i lungime de und? privind motivul existen?ei companiei, valorile specifice ale acesteia, strategiile de afaceri etc., ?n vederea atingerii scopurilor comune); 3. Supracomunicarea clarit??ii (liderii le explic? ?i le amintesc constant angaja?ilor aspectele clarit??ii) 4. Consolidarea clarit??ii (selectarea personalului pe baza valorilor comportamentale ?i integrarea lor corect? ?n organiza?ie). Ni?te reguli simple, de bun-sim?, pe care to?i liderii ar trebui s? le cunoasc? ?i s? le respecte, pentru ca organiza?ia pe care o conduc s? ating? succesul la care au visat ?ntotdeauna.
Guvernamentalitatea. Forme ?i tehnici ale puterii ?n Occident
￥32.62
“Music is a fundamental channel of communication: through music people can share emotions, intentions and thoughts even though their spoken languages may be mutually incomprehensible.” (Hargreaves – Miell – McDonald, 2002) It can be a supporting baseline, which helps people and skilled composers to find their way to express their deep and profound emotional life and imagination. In fact, music is present in our lives everywhere playing a greater part than ever before. The rapid technological development made it possible to listen to music every time and everywhere through the commercialization and economic power of music. But how is music connected to country branding and nation image? The answer is quite simple: music can be a source of a wide range of associations. When we listen to a song featuring a country’s original characteristics, the nation itself pops into our mind with all of its typical symbols, inhabitants – briefly the image of a country. The key question in my paper is how music is able to influence the country image. The main objective of this paper is to uncover the linkage between music and country image and to draw a model based on Anholt-hexagon (2003) that can be used by practitioners as well. The paper’s novelty lies in the synthesis of theoretical approaches, which were not applied and connected to each other before according to secondary research. Nevertheless, the topic’s nature requires several examples from practical life as well: international and Hungarian case studies, moreover primary research were applied.
Drag? via??
￥57.96
Unul dintre primele titluri ale colectiei CEO, Lean In de Sheryl Sandberg,se adreseaza femeilor de afaceri, confruntate adesea cu dilema: o cariera de succes sau o viata personala implinita?Autoarea, al doilea om din conducerea Facebook, aflata in ultimii ani in topul celor mai puternice femei de afaceri si al celor mai influente personalitati si mama a doi copii, ne arata ca este posibil sa impaci reusita profesionala cu implinirea personala, ca trebuie sa depasim stereotipurile de gen, ca femeile trebuie sa aiba mai multa incredere in sine si ambitie pentru a-si obtine locul pe care il merita.Premisa acestei c?r?i o constituie un discurs fulminant TEDTalk, sus?inut de Sandberg ?n 2010, ?n care descria felul ?n care femeile ??i st?vilesc progresul ?n carier? ?n mod involuntar. Cuv?ntarea ei devenit? un real fenomen ?i urm?rit? de mai mult de 2 milioane de ori, ?ncurajeaz? femeile ?s? se a?eze la masa tratativelor“ al?turi de b?rba?i, s? caute ?n permanen?? provoc?ri, s?-?i asume riscuri ?i s?-?i urm?reasc? scopurile cu tenacitate.Astfel, studiile de specialitate au eviden?iat faptul c? de?i s-au scurs treizeci de ani de c?nd 50% din absolven?ii de colegii din Statele Unite ale Americii sunt femei, totu?i b?rba?ii continu? s? de?in? o majoritate cov?r?itoare a pozi?iilor de conducere din guvern ?i industrie. Femeile ?nc? nu-?i fac auzite vocile, iar autoarea ?ncearc? s? g?seasc? un r?spuns la ?ntrebarea De ce progresul femeilor ?n accederea la rolurile de conducere s-a blocat?, explic? cauzele originare ale problemei ?i ofer? solu?ii conving?toare, practice, care le pot conferi femeilor puterea de a-?i etala ?ntregul poten?ial.Sandberg sondeaz? ?n ad?ncime aceste aspecte, pentru a str?punge ambiguit??ile ?i prejudec??ile prezente ?n vie?ile tuturor ?i a le ?ndruma pe femei, pas cu pas, ?n cl?direa unei cariere de succes, descriind etapele specifice pe care trebuie s? le parcurg? acestea ?n scopul concilierii reu?itelor profesionale cu ?mplinirea personal?.Scris? cu umor ?i ?n?elepciune, aceast? carte este un apel inspirat la ac?iune, destinat a schimba polii conversa?iei de la femeile care nu pot face la cele care pot, devenind astfel un strig?t animat c?tre acestea de a pune um?rul la crearea unei lumi mai egale.
?j vitaminforradalom
￥71.69
Mi az üzleti tervük Kész képtelenség! ... Ez a knyv az izraeli technológiai sikerek színes trténeteit gyjti ssze. Bámulatos olvasmány” – WASHINGTON POST Hogyan képes Izrael – ez az alig 7,1 millió lakosú ország, amely nem rendelkezik természeti kincsekkel, ellenségek veszik krül minden oldalról és folyamatosan hadiállapotban áll – tbb start-up céget elindítani, mint Japán, India, Dél-Korea, Kanada és Nagy-Britannia A szerzk, Dan Senor és Saul Singer, geopolitikai szakértk lévén a legnevesebb izraeli feltalálók és újítók példájából merítve mutatják be eme siker titkát, nevezetesen azt, hogyan tvzi Izrael egyedül- álló módon az innovációt és a vállalkozói kedvet az ellenséges krnyezetben. Más országokban az illemszabályokat és a precíz tervezést hangsúlyozzák, Izraelben azonban a hücpe, vagyis a merészség a legfontosabb. A szerzk azt is megmutatják, miként járult hozzá a sikerhez Izraelnek a bevándorlással, a K + F-fel és a sorkatonasággal kapcsolatos politikája. Az amerikai NASDAQ-on ma tbb izraeli cég van bejegyezve, mint amennyi dél-koreiai, japán, szingapúri, kínai, indiai és európai cég együttvéve. Ha valamikor, akkor most érdemes tanulmányozni ezt a figyelemre méltó és rugalmas országot, mert olyan lenygz és meglep tanulságokra bukkanhatunk, amelyek más nemzetek, üzletemberek és szervezetek számára is hasznosak lehetnek - mindenkinek, akit érdekel a gazdasági siker titka.
