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万本电子书0元读

Inside Intel (Text Only)
Inside Intel (Text Only)
Tim Jackson
¥69.26
Tim Jackson is the author of Turning Japanese and a biography of Richard Branson and Virgin, Virgin King. He is currently working on a book about the Sainsbury family.
From Voices to Results -  Voice of Customer Questions, Tools and Analysis
From Voices to Results - Voice of Customer Questions, Tools and Analysis
Robert Coppenhaver
¥69.75
Make the right decisions about your products and services by listening effectively to the people that matter – your customers About This Book ? Understand the core components, processes and technologies available for a VOC initiative ? Structure effective VOC programs and turn VOC into actionable product success ? A handy guide to help you identify the hidden needs of your customers and strengthen your relationship with them Who This Book Is For The book is for anyone who needs to get to know their customer, how they feel and what they think about a certain subject. If you are a stakeholder in any project responsible for customer relationships, this book will help you immensely. An awareness of VOC as a topic would be useful, although not essential. What You Will Learn ? Understand different unarticulated needs of your customers ? Deploy effective VOC in your organizations ? Identify and understand the different tools and processes to set up a successful VOC program ? Integrating your findings about your customers into successful products ? Effectively utilize VOC for a successful launch of your product In Detail This book is all about getting to know your customers – what they want and need, what they like and don’t like. Voice of the Customer is one of the most popular forms of market research combining both quantitative and qualitative methods. This book shows you how to engage with customers and understand their wants and needs, likes and dislikes – something which is becoming more in more important with the rise of an increasingly connected world. The book addresses the problem of understanding your customer and engaging with those customers. It also targets people who want to know how to do an effective VOC capture and analysis. As with any engagement/research based initiative, there is also a concern with the ROI. This book shows you how to overcome this problem as well. By the end of this book, you will have a thorough understanding of the relevant stages of a VOC project. It will show you how to devise an effective plan, direct the project to their objectives, and then show you how to collect the voice of the customer, with examples and templates for interviewing and surveying. Style and approach This book is a perfect blend of concepts and real-world use-cases which will help the businesses understand and therefore serve the customers better. Written in a very engaging manner, this book ensures you are able to grasp the theory and apply it in your business seamlessly.
Mindpower (Collins Business Secrets)
Mindpower (Collins Business Secrets)
Martin Manser
¥44.24
The secrets that experts and top professionals use to stay at the top of their game. Get results fast with this quick, easy guide to the fundamentals of Mind Power Includes how to: ? Produce creative and innovative ideas ? Remember names, numbers and concepts ? Sharpen your mental reflexes, whatever your age ? Ask the right questions and understand other points of view ? Make good decisions and stick to them
Management (Collins Business Secrets)
Management (Collins Business Secrets)
Michael Heath
¥51.50
The management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Management. Includes how to: ? Build a goal-oriented team ? Successfully manage individuals, teams and projects ? Set clear goals and give quality feedback ? Get things done on time and on budget ? Deal with difficult situations
Communication (Collins Business Secrets)
Communication (Collins Business Secrets)
Carolyn Boyes
¥51.50
The communication secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Communication. Includes how to: ? Use body language to build rapport with anyone ? Deal with clients and colleagues at all levels ? Get what you want in sales or negotiation ? Excel in meetings and presentations ? Master email and written communication
Time Management (Collins Business Secrets)
Time Management (Collins Business Secrets)
Martin Manser
¥18.74
The time management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Time Management. Includes how to: ? Identify your biggest priorities and find time to achieve them ? Deal with the biggest hidden time-wasters ? Communicate effectively with colleagues and clients ? Cope with information overload ? Take control of your inbox and voicemail
Project Management (Collins Business Secrets)
Project Management (Collins Business Secrets)
Matthew Batchelor
¥22.76
The project management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Project Management. Includes how to: ? Deliver a successful project from start to finish ? Communicate effectively with people at all levels ? Manage changes and control scope creep ? Identify and deal with risks ? Work with common project management methodologies
Selling (Collins Business Secrets)
Selling (Collins Business Secrets)
Nick Constable
¥51.50
The selling secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Selling. Includes how to: ? Pitch your product to meet the needs of your customer ? Use body language to build rapport ? Negotiate and close the deal ? Make your customers keep coming back for more ? Develop new business relationships
Negotiating (Collins Business Secrets)
Negotiating (Collins Business Secrets)
David Brown
¥51.50
The negotiating secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Negotiating. Includes how to: ? Set clear goals and limits ? Understand your potential adversary or partner ? Use and interpret body language ? Deal with difficult people ? Close brilliant deals
Finance Basics (Collins Business Secrets)
Finance Basics (Collins Business Secrets)
Stuart Warner
¥22.76
The finance basics that experts and top professionals understand. Get results fast with this quick, easy guide to the fundamentals of Finance. Includes how to: ? Analyse a business from its financial reports ? Understand a Profit and Loss account ? Make sense of accounting jargon ? Build a financially sound business plan ? Deal with revenue, profit and cashflow
Getting Things Done (Collins Business Secrets)
Getting Things Done (Collins Business Secrets)
Rus Slater
¥18.74
The secrets that experts and top professionals use to get things done. Get results fast with this quick, easy guide to the fundamentals of Getting Things Done. Includes how to: ? Get more done in less time ? Manage upwards, downwards and sideways ? Under-promise and over-deliver ? Overcome difficult people and issues ? Deliver projects on time and on budget
People Management (Collins Business Secrets)
People Management (Collins Business Secrets)
Rus Slater
¥44.24
The people management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of People Management Includes how to: ? Build a business-like relationships with your direct reports ? Set clear targets and monitor them ? Understand different personality types and how to manage them ? Deliver criticism and compliments in the right way ? Mentor your employees to produce fantastic results
Team Management (Collins Business Secrets)
Team Management (Collins Business Secrets)
Rus Slater
¥18.74
The team management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Team Management Includes how to: ? Understand how different personalities interact in a team ? Set up clear structures and goals for your team ? Implement change effectively and as painlessly as possible ? Overcome personality clashes and team difficulties ? Manage your team so that it delivers fantastic results
Presenting (Collins Business Secrets)
Presenting (Collins Business Secrets)
Martin Manser
¥44.24
The presenting secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Presenting. Includes how to: ? Enjoy presenting and approach it with confidence ? Assess your audience and their reactions ? Prepare presentations for maximum impact ? Use your voice and body to make your point ? Use visual aids and handle questions
Leadership (Collins Business Secrets)
Leadership (Collins Business Secrets)
Michael Heath
¥51.50
The leadership secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Leadership. Includes how to: ? Understand and develop your leadership style ? Identify strategic goals for your department ? Motivate and manage teams of all sizes ? Build a culture of results and responsibility ? Lead the way out of a crisis
Career Management (Collins Business Secrets)
Career Management (Collins Business Secrets)
Carolyn Boyes
¥51.50
The career management secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Career Management. Includes how to: ? Assess your career goals ? Create and follow an exciting career plan ? Make yourself visible for your ideal job ? Deliver the perfect interview ? Get yourself noticed and promoted, or go it alone
Interview (Collins Business Secrets)
Interview (Collins Business Secrets)
Heather Salter
¥51.50
The interview secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Interviews. Includes how to: ? Research the needs of the employer ? Focus the interview on your strengths ? Use body language to impress ? Deal with difficult questions ? Negotiate the perfect package
Marketing (Collins Business Secrets)
Marketing (Collins Business Secrets)
Peter Spalton
¥51.50
The marketing secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Marketing Includes how to: ? Position your product for a target market ? Build a brilliant marketing plan ? Create stunning branded marketing materials ? Use memorable publicity to build market interest ? Take advantage of new technology
The Obvious: Everything You Need to Know to Succeed
The Obvious: Everything You Need to Know to Succeed
James Dale
¥81.03
The secrets to success in business aren't secrets at all. They are simple and obvious, but we overlook them. This life-changing book offers the short-cut road to success – in business and beyond giving digestible and effective advice that actually works, served up with inspirational anecdotes in a humorous style. 'The Obvious' is a refreshingly simple and original business book. Business guru James Dale shows how the principles, values, and strategies that make businesses successful are those simple ideas that apply to life. Listening opens up worlds to you, paying attention puts you at an advantage over people who don't even show up, and telling the truth beats lying ten times out of ten. Try the simple – it's almost always more effective than the complicated. You'll find this book not only a sharp, cut-to-the-chase career book, but also an handbook of engaging wisdom that will bring you fast solutions to problems in any area of your life. 'The Obvious' reveals the eight core lessons you need to remember – each full of humour and fascinating anecdotes about the world's most successful movers and shakers. You'll find compelling real-life examples of the 'simple=success' formula from companies such as Apple and IBM, Ikea and Starbucks, as well as innovative people from Thomas Edison and Bill Gates, to Woody Allen and Steven Spielberg. Some ‘Obvious’ life-lessons that work: ? Simple is Better Than Complicated – ask if you don't know; shut up and listen; be nice – it gets results. ? Be Honest – the truth is powerful; apologies work; an excuse is not a reason; take responsibility – 'I will do it' gets you noticed. ? Open Your Mind – failure is a good teacher; bosses are not all idiots – learn from them. ? Energy Gives You the Edge – patience is a virtue; so is impatience; 'Do it today' – the key to effectiveness. Readable, fast-paced and entertaining, 'The Obvious' is for anyone's business bookshelf, from the CEO to the postroom, HR director to the entire sales force – or anyone wanting to be successful in life.
The Tyranny of Numbers: Why Counting Can’t Make Us Happy
The Tyranny of Numbers: Why Counting Can’t Make Us Happy
David Boyle
¥82.01
Never before have we attempted to measure as much as we do today. Why are we so obsessed with numbers? What can they really tell us? Too often we try to quantify what can’t actually be measured. We count people, but not individuals. We count exam results rather than intelligence, benefit claimants instead of poverty. The government has set itself 10,000 new targets. Politicians pack their speeches with skewed statistics: crime rates are either rising or falling depending on who is doing the counting. We are in a world in which everything designed only to be measured. If it can’t be measured it can be ignored. But the big problem is what numbers don’t tell you. They won’t interpret. They won’t inspire, and they won’t tell you precisely what causes what. In this passionately argued and thought-provoking book, David Boyle examines our obsession with numbers. He reminds us of the danger of taking numbers so seriously at the expense of what is non-measurable, non-calculable: intuition, creativity, imagination, happiness… Counting is a vital human skill. Yardsticks are a vital tool. As long as we remember how limiting they are if we cling to them too closely. Americans who claim to have been abducted by aliens = 3.7 million Average time spent by British people in traffic jams every year = 11 days Number of Americans shot by children under six between 1983 and 1993 = 138, 490
Mind Maps at Work: How to be the best at work and still have time to play
Mind Maps at Work: How to be the best at work and still have time to play
Tony Buzan
¥80.25
Mind Maps at Work takes a fresh and exuberant look at how Mind Maps can keep you one step ahead of your colleagues at work. Full of practical tips, exercises and inspiring casestudies of people from all career backgrounds, it will help you unlock your reservoirs of creativity and find the fulfilment at work you know you deserve.
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